
Justin Bieber
How many followers does Justin Bieber have? About 396.7 million across Instagram, YouTube and TikTok on our latest readings, with Instagram far ahead at 286 million. YouTube had 79.5 million subscribers and TikTok 31.2 million followers on 31 October 2026.
Pop artist who grew up online
- Total reach
- 514.7M
- Known for
- Pop music and global tours

Justin Bieber is a Canadian singer who was found on YouTube as a teenager and became one of the best-selling music artists of all time. These Justin Bieber followers numbers make him one of the most followed people online. This page breaks down each platform, explains how we add up the total and what his fan following in the world looks like. For other artists, see our top music creators ranking.
Justin Bieber followers by platform
The table shows each verified account and the date of each reading.
| Platform | Handle | Followers | Share of total | Last checked |
|---|---|---|---|---|
| @lilbieber | 286,000,000 | 72.1% | 6 Oct 2026 | |
| YouTube | @justinbieber | 79,500,000 | 20.0% | 31 Oct 2026 |
| TikTok | @justinbieber | 31,200,000 | 7.9% | 31 Oct 2026 |
| Total (tracked) | — | 396,700,000 | 100% | 31 Oct 2026 |
How is the Justin Bieber follower count added up?
We add the public count on each verified account. A fan who follows him on two apps is counted twice, so the total is reach, not unique people. He also has a large X account, which we leave out of this total until we re-read it. Our guide to follower count versus reach explains the difference, and our methodology page shows how often we re-check.
How many followers does Justin Bieber have on Instagram?
Justin Bieber had about 286 million Instagram followers on @lilbieber, per the Wikipedia list of most-followed Instagram accounts updated on 6 October 2026. Instagram is by far his largest network, holding nearly three quarters of his tracked total. He uses it for family photos, studio moments, fashion and short notes to fans, and his posts are among the most liked by any musician.
¿Cuántos seguidores tiene Justin Bieber en Instagram?
Spanish-speaking fans often ask "cuantos seguidores tiene justin bieber en instagram". The answer is about 286 million on @lilbieber, so 286 millones de seguidores. His handle is @lilbieber, not @justinbieber, which is the handle he uses on YouTube, TikTok and X.
Justin Bieber Instagram post count and records
Instagram does not publish a public record table, so we do not repeat claims about how many days a post stayed most liked. We read the post count on the profile itself when we refresh the page.
How many subscribers does Justin Bieber have?
Justin Bieber subscribers on YouTube reached 79.5 million on 31 October 2026, per Social Blade, with more than 40 billion views across 283 videos. The channel opened on 15 January 2007, which makes it one of the oldest big music channels. His early cover videos from Stratford, Ontario are still on YouTube and are part of why fans call him a pop artist who grew up online.
Subscribers versus views
Subscribers measure people who chose to follow the channel. Views measure plays. Songs such as "Baby" and "Sorry" have been watched by many people who never subscribed, which is why his views are about 500 times his subscriber count.
Justin Bieber on TikTok
He had 31.2 million TikTok followers on 31 October 2026, with about 134.2 million likes on 52 videos, according to Social Blade. He follows 17 accounts. The account opened in November 2019. He posts rarely, so TikTok growth comes in steps around new songs rather than daily trends.
Justin Bieber fan following in the world
His fans are known as Beliebers, and they are spread across every major market. How many people know Justin Bieber? No one can count that, but his reach gives a clue: nearly 400 million follows across three apps and more than 40 billion YouTube views. His songs have charted in dozens of countries, and his tours have played across North America, Europe, Asia and Latin America.
Justin Bieber fans number and fan base
The Justin Bieber fans number most people quote is his follower total, but that counts reach, not people. His real fan base is smaller than 396.7 million because many Beliebers follow him on more than one app. Even so, it is one of the largest fan bases of any living musician. Read his numbers in this order:
- Instagram first: it holds about 72% of his tracked reach and shows his day-to-day audience.
- YouTube second: 79.5 million subscribers and more than 40 billion views show long-term music demand.
- TikTok third: 31.2 million followers show how his songs travel in short video.
- Views over follows: compare plays with follows to judge how active the fan base is.
- Dates always: compare counts read on the same day, since each app rounds differently.
His fan base grew in waves. The first wave came from YouTube covers in 2008 and 2009, when teen fans shared his videos before he had a label. The second came with "Baby" in 2010, which became one of the most watched videos on YouTube. A third arrived with Purpose in 2015, when he won over older listeners with "Sorry" and "Love Yourself". Each wave added new followers on whatever app was growing at the time, which is why his reach is spread across several networks rather than sitting on one.
| Signal | Justin Bieber | Typical viral creator |
|---|---|---|
| Biggest platform | TikTok | |
| Posting pace | Irregular | Daily |
| Growth pattern | Steps around releases | Spikes |
| Audience age | Wide, teens to 40s | Mostly under 25 |
Who has the most fans: Justin Bieber or other pop stars?
On Instagram, he sits near the top for musicians, close to Selena Gomez and ahead of Taylor Swift. On YouTube, he is behind a few music channels but well ahead of most solo singers. Compare more artists on our Ed Sheeran page.
Who is Justin Bieber?
Justin Drew Bieber was born on 1 March 1994 in London, Ontario, and grew up in Stratford, Ontario. His nationality is Canadian. Talent manager Scooter Braun found his YouTube covers in 2008 and signed him, and he released his first EP, My World, in 2009. With estimated sales of over 150 million records, he is one of the best-selling music artists of all time.
Key releases, in order:
- My World 2.0 (2010): his first full studio album, with "Baby".
- Believe (2012): his first record made mainly for an older audience.
- Purpose (2015): with "Sorry", "Love Yourself" and "What Do You Mean?".
- Changes (2020) and Justice (2021): "Peaches" topped charts in many countries.
How do brands work with Justin Bieber?
Brands mostly reach him through big music, fashion and tour partnerships, plus his own clothing label, Drew House. He rarely does small paid posts. For a music or youth campaign, these steps help:
- Use artists of a similar style: see our music creators.
- Plan around releases: attention peaks in the weeks after a song drops.
- Check views, not only followers: video views show real engagement.
- Budget early: our influencer pricing guide gives planning ranges.
Why do Justin Bieber stats look different on other sites?
Apps round big figures, and sites read the counts on different days. We list the date of every reading so you can compare like with like. You can check the live figures on his YouTube channel, the Social Blade YouTube page and the Social Blade TikTok page. More guides are on our blog.
Sources and method
YouTube and TikTok counts come from Social Blade on 31 October 2026. The Instagram count comes from the Wikipedia list of most-followed Instagram accounts, updated 6 October 2026. Biography facts come from Wikipedia.
Frequently asked questions
How many followers does Justin Bieber have?
About 396.7 million across Instagram, YouTube and TikTok on our latest readings.
Justin Bieber followers on Instagram: how many are there?
About 286 million on @lilbieber, per a list updated on 6 October 2026.
How many Instagram followers does Justin Bieber have compared with YouTube?
Instagram has about 286 million, almost four times his 79.5 million YouTube subscribers.
What is Justin Bieber's subscriber count?
His YouTube channel had 79.5 million subscribers on 31 October 2026.
Is Justin Bieber on TikTok?
Yes, @justinbieber had 31.2 million followers on 31 October 2026.
How many likes does Justin Bieber have on TikTok?
About 134.2 million likes across 52 videos.
What is Justin Bieber's fan following in the world?
Nearly 400 million follows across three apps, counted as reach.
What are Justin Bieber fans called?
His fans are called Beliebers.
How many people know Justin Bieber?
No exact count exists, but his videos have more than 40 billion YouTube views.
What is Justin Bieber's nationality?
He is Canadian, born in London, Ontario.
When was Justin Bieber born?
On 1 March 1994.
How old is Justin Bieber?
He is 32 years old as of October 2026.
How was Justin Bieber discovered?
Scooter Braun found his YouTube cover videos in 2008.
When did Justin Bieber start his YouTube channel?
The channel was created on 15 January 2007.
How many records has Justin Bieber sold?
Estimated sales of over 150 million records.
What was Justin Bieber's first album?
My World 2.0 in 2010, after the My World EP in 2009.
Does Justin Bieber do sponsored posts?
Rarely. Most posts promote his own music and brand Drew House.
Which Instagram handle does Justin Bieber use?
He uses @lilbieber on Instagram and @justinbieber on YouTube and TikTok.
Why do Justin Bieber's follower counts differ between sites?
Apps round big numbers and sites read them on different days.
How often is the Justin Bieber page updated?
We re-check each account on a rolling schedule and show the date of each count.
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- Audience age and gender split
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Justin Bieber's Fan Score
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Justin Bieber sponsorship rate and cost per post
How much does it cost to hire Justin Bieber? A planning estimate for one sponsored post is $80K+ (estimate). Fees at this audience size are negotiated individually.
| Deliverable | Estimated cost |
|---|---|
| Story or short mention | $28K+ |
| Sponsored post, Reel or Short | $80K+ |
| Dedicated video or integration | $140K+ |
| Three-post campaign package | $210K+ |
How to hire Justin Bieber
Send a free brief and CreatorFanBase checks availability, then negotiates the fee and terms with Justin Bieber for you.
Estimates use combined public follower counts. Up to 10 million followers, we show a planning range; above 10 million, we show an open-ended starting estimate because campaign scope drives the final fee.
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Agree deliverables in writing, check past brand work for conflicts, and agree how results are measured. Rates on this page are planning estimates from public follower counts, not quotes. Starter is $1 to search the full directory.
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How to contact Justin Bieber for a brand partnership
Official channels and links
- TikTok·@justinbieber
- YouTube·@@justinbieber
- X·@@justinbieber
- Instagram·@@justinbieber
Business email: most creators publish a business address in their profile bio or on their website. We only list contact details a creator has made public themselves, so where no public address exists, use a direct message on the platform above.
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References and further reading
- TikTok Newsroom
TikTok's official announcements on audience and creator features.
- Disclosures 101 for Social Media Influencers (US FTC)
The US regulator's rules on disclosing a paid partnership.
- Individuals using the internet (World Bank)
Official country-level internet adoption data.