An ex-Wall Streeter provides financial empowerment and advice to help people build wealth.
Vivian is a former Wall Street professional who shares financial wisdom. She aims to help her audience achieve financial success and independence. Vivian serves as the Chief of Financial Empowerment at SoFi.
Latest recorded followers, subscribers and engagement on each platform.
2.8M
as of Oct 14, 2026
Followers
Vivian | Your Rich BFF's contact route, audience split and rate estimates are ready — members see them in one tap.
Vivian is a former Wall Street professional based in the USA who has successfully transitioned into the world of digital education. Known by her moniker Your Rich BFF, she utilizes her financial expertise to help a broad audience achieve financial independence. Her background in high-level finance provides a credible foundation for her work as a consumer advocate and educator.
Vivian rose to prominence by demystifying complex financial concepts on TikTok, where her clear and relatable advice quickly went viral. Her breakthrough came from addressing the financial literacy gap for young professionals using a friendly, non-judgmental tone. This unique approach allowed her to build a massive community centered on wealth building and money management.
Her content focuses on personal finance, investing, and practical money-saving tips. She is best known for videos that explain workplace benefits, tax strategies, and how to negotiate salaries effectively. Her style is characterized by fast-paced, high-energy educational clips that make intimidated viewers feel empowered to take control of their bank accounts.
Vivian currently serves as the Chief of Financial Empowerment at SoFi, a significant corporate role that integrates her digital influence with industry leadership. Beyond this partnership, she has authored personal finance resources and collaborated with various institutions to promote financial literacy. Her brand is built on trust and the practical application of Wall Street knowledge for everyday people.
While no reliable public estimate exists for her net worth, Vivian earns her income through several professional streams. These include her executive position at SoFi, speaking engagements, and major brand partnerships focused on financial services. Additionally, her massive social media presence serves as a platform for various educational products and consulting opportunities.
Vivian is primarily known for her signature digital series Your Rich BFF, which has become a staple for financial advice on social media. She frequently appears as a guest expert on news programs and financial podcasts to discuss economic trends and consumer habits. Her work is defined by its ability to translate Wall Street jargon into actionable advice for the general public.
The best place to find Vivian's latest financial tips is on TikTok, where she operates under the handle yourrichbff. She has successfully cultivated a massive audience on the platform, reaching about 2.8 million followers. She also engages with her community through newsletters and appearances across various business media outlets.
A major milestone for Vivian was reaching the 2.8 million follower mark on TikTok, confirming her status as a leading voice in the finance space. She has also achieved professional acclaim through her appointment as a Chief officer at a major financial institution like SoFi. Her influence continues to grow as she bridges the gap between traditional finance and social media education.
Vivian | Your Rich BFF has 2.8M followers in total, which puts this profile in the mega band (1m – 10m followers). The largest single audience is on TikTok with 2.8M followers — about 100% of the total reach.
Combined reach is the sum of followers and subscribers per platform. It is not unique people: audiences overlap, so treat it as a size indicator for shortlisting rather than a guaranteed audience.
Related questions
Here is where Vivian | Your Rich BFF's audience actually sits, platform by platform, using the latest count we recorded on each one (last checked Oct 14, 2026).
Every handle above links to the official account, so you can open it and check the numbers yourself before you reach out.
| Platform | Followers / subscribers | Share of reach | Official handle |
|---|---|---|---|
| TikTok | 2.8M followers | 100% | @yourrichbff |
Every handle on this page links to the official account. If you are verifying Vivian | Your Rich BFF before a deal, open the profiles directly rather than trusting screenshots — the live number is always one click away.
Related questions
Vivian | Your Rich BFF is based in USA and posts in English. For brands that usually means the core audience follows the same market and language, with a long tail from everywhere else — big accounts rarely stay local.
The content sits in education and finance & business, so the people watching are self-selected for those interests. That is the useful part of a niche profile: a mid-size account inside the right category often beats a much larger general account, because the audience already cares about the subject.
If you need the same audience profile in another market, the country and language lists on CreatorFanBase let you line up comparable creators side by side instead of guessing.
If you are shortlisting Vivian | Your Rich BFF for a campaign, these are the facts worth carrying into the brief. Everything here is stored data, refreshed on a schedule rather than typed in once.
A practical sequence: check the lead platform matches where your buyers are, check market and language, open the official account to see recent posting frequency, then ask for a media kit and rate card directly.
Related questions
Vivian | Your Rich BFF's counts come from the platforms themselves via Apify TikTok public profile and are refreshed on a schedule; the most recent check was Oct 14, 2026. When a platform blocks a read, we keep the last verified number and show where it came from instead of filling the gap with an estimate.
Large jumps are treated as suspect: a sudden drop past our safety threshold is held back for review rather than published, which is why the numbers here tend to be lower-drama than screenshots circulating elsewhere. Found something out of date? The profile links on this page go to the official accounts, so the live number is always one click away.
Related questions
Follower growth is best judged across several comparable monthly checks, not a few days of snapshots. CreatorFanBase does not yet have enough monthly history to call a reliable rise or fall for Vivian | Your Rich BFF; the current platform totals above remain the clearest view of audience size.
CFB Rating 8.2 out of 10, and what fans think.
Fan score
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Other questions people ask about Vivian | Your Rich BFF.
How much does it cost to hire Vivian | Your Rich BFF? A planning estimate for one sponsored post is $14K – $39K per post.
| Deliverable | Estimated cost |
|---|---|
| Story or short mention | $5K – $14K |
| Sponsored post, Reel or Short | $14K – $39K |
| Dedicated video or integration | $25K – $70K |
| Three-post campaign package | $36K – $100K |
Send a free brief and CreatorFanBase checks availability, then negotiates the fee and terms with Vivian | Your Rich BFF for you.
Estimates use combined public follower counts. Up to 10 million followers, we show a planning range; above 10 million, we show an open-ended starting estimate because campaign scope drives the final fee.
Agree deliverables in writing, check past brand work for conflicts, and agree how results are measured. Rates on this page are planning estimates from public follower counts, not quotes. Starter is $1 to search the full directory.
We handle outreach, rate negotiation, contracts and content delivery with Vivian | Your Rich BFF and other creators for you — done-for-you.
Free to ask — no payment upfront. Booking is subject to the creator's availability and agreement, and rates are confirmed by the creator.
Business email: most creators publish a business address in their profile bio or on their website. We only list contact details a creator has made public themselves, so where no public address exists, use a direct message on the platform above.
Share your brief once. We pass it on through the creator's public business channels.
Jump to the rankings, countries and platforms this profile belongs to.
How the numbers on this page are collected and what they mean.
TikTok's official announcements on audience and creator features.
The US regulator's rules on disclosing a paid partnership.
Official country-level internet adoption data.
Straight answers to the questions people search for.
Vivian | Your Rich BFF has about 2.8M TikTok followers in the latest snapshot stored on this profile. Quote the profile and the date together. Use the TikTok row when the brief is on that network. A newer snapshot replaces this one on regular updates described on the methodology page.
Use $14K – $39K only as a planning estimate for one sponsored post from Vivian | Your Rich BFF. It uses the combined public follower count across the platforms stored here, not a rate card Vivian | Your Rich BFF sent us. Usage rights and extra posts move the real fee. The method is on the methodology page.
The profile marks Vivian | Your Rich BFF as verified. That flag means the handles were matched to the public accounts, so start there when you send a brief. A mismatch can be reported on the contact page and we check it against the official channel.
Vivian | Your Rich BFF is listed as USA. That is the country tag on this profile, and it is what the country lists use. Check a recent post if you need a specific city. A city is not stored separately. More creators tagged USA are on the country list.
Vivian | Your Rich BFF is tagged as English-speaking on this profile. Use that when the script or the voiceover has to be in English, then watch a recent post to confirm the mix. One tag can cover more than one language in the work. Other English creators can be filtered in search.
Education is how Vivian | Your Rich BFF is grouped in the directory, with English as the language tag. Start there, then read a recent post before you decide the fit. The posts decide whether the label is enough. More people in that niche are on the Education category.
Send a collaboration brief from the form on this profile, or use the official links to reach Vivian | Your Rich BFF directly. Our team reaches out and negotiates the fee for you. Write one clear deliverable and ask for their rate. This profile shows the handle and the official links. A plan only opens search results after the first 5, on pricing.
Start with the similar names on this profile, then widen to the Education category when you need more people in the same niche. Add a follower band if the first list is too famous for the budget. Read a recent post before you write.
The newest follower snapshot stored for Vivian | Your Rich BFF is 14 October 2026. Counts are updated regularly, and a missing new reading keeps the previous date rather than inventing one. Put that date next to the number if you quote it. The schedule is on the methodology page.
Vivian | Your Rich BFF is tagged Education, USA in the directory, so that is the audience a brand can start from. The tag is a filing label, not a sales result, so watch a recent post before you brief anyone. Then compare a few others with the same tag on the Education list.
You can ask. Send a brief from the collaboration form on this profile with the product, the deliverable and your dates, and the CreatorFanBase team reaches out to Vivian | Your Rich BFF and negotiates for you. Audiences respond best when the product fits what the creator already posts, so pitch a format that matches recent posts. Vivian | Your Rich BFF decides whether to accept. See the managed option on pricing.
Our planning estimate for one sponsored post from Vivian | Your Rich BFF is $14K – $39K. Stories usually cost less than a feed post or reel, and usage rights, exclusivity and extra posts raise the fee. It is an estimate, not a quote — Vivian | Your Rich BFF sets the real rate. The method is on the methodology page.
Vivian | Your Rich BFF is one of the Education profiles in USA on CreatorFanBase. Open the Education category and filter by country, language and follower size to see others ranked by audience. Every filter and follower count stays open; names after the first 5 results need a plan.
Start in search with the Education category and USA as the country, then set a follower range that fits the budget. Shortlist a few names like Vivian | Your Rich BFF, compare their platform split, and send a brief — or let CFB Agency run outreach and negotiation for you.
Vivian | Your Rich BFF is tagged English on this profile, so a script in English is a natural starting point. Check a recent post to confirm the language mix before you brief. Other English-speaking creators can be filtered in search.
We do not publish private management contacts. Use the official links on this profile, or send a brief from the collaboration form and the CreatorFanBase team will reach Vivian | Your Rich BFF's team for you and negotiate the deal. Plans and the managed option are on pricing.
The official accounts we have for Vivian | Your Rich BFF are the links on this profile, starting with TikTok. Use those when you write, and compare the handle with the channel you already know. Or send a brief from the profile and the CreatorFanBase team will reach out and negotiate for you. A wrong link can be flagged on the contact page.
Vivian | Your Rich BFF has 1 platform with a stored follower or subscriber count on this profile, led by TikTok. A missing network means we do not have a public count for it yet, not that the account cannot exist. The rows are listed on the profile. Browse a single network from the creator lists.
Not through a forum post. Send a brief from the collaboration form on this profile and the CreatorFanBase team will reach out to Vivian | Your Rich BFF for you. Use the official links on the profile and ask Vivian | Your Rich BFF for a fee. Plan prices for directory access are separate, on the pricing page.
Open this profile and save Vivian | Your Rich BFF while you compare a few other names. Saving a name does not email the creator. Growth and Agency include unlimited shortlists. Starter includes three. The plan differences, starting at $29 a month, are on the pricing page.
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