Top finance creators and investing influencers in 2026
As of 26 Oct 2026, Stokes Twins is #1 of 120 finance and investing influencers listed on CreatorFanBase, holding 180.1M combined followers and subscribers; Ben Azelart is #2 at 51.7M, less than half of Stokes Twins's count.
Updated
- Category
- Finance & Business
More creators match. Unlock the full list to see them.
Who are the biggest finance influencers in 2026?
- 1Stokes Twins180.1M followers
- 2Ben Azelart51.7M followers
- 3Josh Richards32.2M followers
- 4Gary Vaynerchuk27.6M followers
Combined finance reach, including names this page keeps and the YouTube list drops
Stokes Twins lead this finance ranking by combined reach, at 180,100,000, about 180.1M. YouTube is 149,000,000 subscribers (26 Oct 2026) and TikTok is 31,100,000 followers (13 Oct 2026). The biography names twin brothers Alan and Alex Stokes. The profile is a collective in the USA. No birth date is given. The awards section still cites about 179 million combined and 148 million on YouTube. The dated counts above are more recent.
Ben Azelart is second, at 51,700,000, and YouTube is the only listed network (26 Oct 2026). No birth date is given, and he is worth an estimated $20 million.
Josh Richards is third, at 32,204,376, about 32.2M. TikTok is the largest count, 24,700,000 followers (13 Oct 2026). Instagram is 5,464,376 and YouTube is 2,040,000, both checked 13 Oct 2026. The biography says he is Canadian-born and based in the United States. He is not on the finance YouTube ranking, where Stay Wild is third at 26,000,000 YouTube subscribers (26 Oct 2026).
| Place | Profile | Largest platform | Combined |
|---|---|---|---|
| 1 | Stokes Twins | YouTube 149,000,000 (26 Oct 2026) | 180.1M |
| 2 | Ben Azelart | YouTube 51,700,000 (26 Oct 2026) | 51.7M |
| 3 | Josh Richards | TikTok 24,700,000 (13 Oct 2026) | 32.2M |
A subscriber question belongs on the YouTube list. This page orders by combined reach. The ranking is top finance creators.
Limited time only
$1 for the first 3 days of Starter, then $23/mo billed annually unless you cancel. Offer may end anytime.
Start for $1
Full Starter access to filters, profiles and searches, starting today.
$1 for 3 days, then $23/mo billed annually unless you cancel. All payments are final and non-refundable. Refund policy · Terms
Stokes Twins
Finance & Business group account from the USA
Ben Azelart
Finance & Business creator from the USA
Josh Richards
Founder of CrossCheck Studios and GP at Animal Capital with $15M AUM.
Gary Vaynerchuk
A serial entrepreneur, investor, author, and speaker focused on digital marketing and business.
Unlock the full list for $19 or see plans
The first 4 creators are listed above with their names, follower counts and profile links. A one-time payment of $19 opens the rest of this list and a CSV of the same filters. A plan opens every list.
What's in the full list
Finance creators: 120 creators, median audience 3.5M followers.
- By platform
- YouTube (59) · Instagram (48) · TikTok (13)
- By follower size
- 1M–5M (80) · 5M–10M (22) · 10M–100M (17) · 100M+ (1)
- Top languages
- English (71) · Hindi (16) · Portuguese (14) · Spanish (14) · Indonesian (8)
- Top countries
- USA (36) · India (16) · Brazil (14) · Indonesia (8) · United Kingdom (8)
Campaign discovery
Unlock the complete top finance & investing influencers in 2026
Compare every creator in this ranking with exact reach, verified handles and campaign-ready filters.
- Complete matching results
- Saved shortlists
- Campaign-ready CSV exports
Finance creators: what the data shows
- Stokes Twins is #1 of these 120 and #39 site-wide.
- Stokes Twins, Ben Azelart, Josh Richards and Gary Vaynerchuk hold 34% of the 856.2M that all 120 reach combined.
- YouTube is largest for 59 of these 120, Stokes Twins included: 49% vs 23% site-wide.
- The finance median of 3.5M is close to the 2.9M site-wide.
The open finance creators, one by one
The 4 open entries hold 291.6M of the 856.2M (34%); the unlock adds 564.6M from 116 more, median 3.4M.
#1 Stokes Twins
Stokes Twins (US, English) is #1 of 120 finance creators at 180.1M, 21% of 856.2M (read 26 Oct 2026).
YouTube @stokestwins 149M subscribers, 17% of 856.2M; TikTok @stokestwins 31.1M, 3.6% of 856.2M.
Stokes Twins: tagged Finance & Business; +1M (+0.68%) between readings; $120K+ per YouTube post.
#2 Ben Azelart
Ben Azelart (US, English) is #2 of 120 finance creators at 51.7M on YouTube @benazelart, 6% of 856.2M (read 26 Oct 2026).
Ben Azelart: tagged Finance & Business; +200K (+0.39%) between readings; estimated net worth $20M; $120K+ per YouTube post.
#3 Josh Richards
Josh Richards (US, English) is #3 of 120 finance creators at 32.2M, 3.8% of 856.2M (read 13 Oct 2026).
TikTok @joshrichards 24.7M, 2.9% of 856.2M; Instagram @joshrichards 5.5M, 0.6% of 856.2M; YouTube @joshrichards 2M subscribers, 0.2% of 856.2M.
Josh Richards: tagged Movies & TV and Finance & Business; estimated net worth $15M–24M; $50K+ per TikTok post.
#4 Gary Vaynerchuk
Gary Vaynerchuk (US, English) is #4 of 120 finance creators at 27.6M, 3.2% of 856.2M (read 13 Oct 2026).
TikTok @garyvee 15.5M, 1.8% of 856.2M; Instagram @garyvee 12.1M, 1.4% of 856.2M.
Gary Vaynerchuk: tagged Education and Finance & Business; estimated net worth $13M–21M; $50K+ per TikTok post.
Growth among the open finance creators
Stokes Twins moved most: +1M (+0.68%), 148M to 149M, now 21% of 856.2M; YouTube gave +1M subscribers.
Ben Azelart follows: +200K (+0.39%) to 51.7M, 6% of 856.2M.
| Creator | From | To | Change | Change % |
|---|---|---|---|---|
| Stokes Twins | 148M (12 Oct 2026) | 149M (26 Oct 2026) | +1M | +0.68% |
| Ben Azelart | 51.5M (28 Sep 2026) | 51.7M (26 Oct 2026) | +200K | +0.39% |
Finance creators by follower tier
1M–10M holds the most finance creators: 102 (85%) with 359.8M, 42% of 856.2M, median 2.9M.
Tier cut-offs in the 856.2M: 100M+ ends at #1 (180.1M), 10M+ ends at #18 (10.6M); #19 has 9.7M.
#1 has 131x the audience of #120 (180.1M vs 1.4M), median 3.5M.
Of the 856.2M, the largest 12 (10%) hold 50%; the smallest 60 hold 15%, or 131.5M.
| Tier | Creators | Share of list | Combined | Share of reach | Median | Largest open entry |
|---|---|---|---|---|---|---|
| 100M+ | 1 | 0.8% | 180.1M | 21% | 180.1M | Stokes Twins |
| 10M–100M | 17 | 14% | 316.3M | 37% | 14.3M | Ben Azelart |
| 1M–10M | 102 | 85% | 359.8M | 42% | 2.9M | – |
Where finance creators are biggest
Finance creators by biggest platform: YouTube 59, median 3.4M, 61% of 856.2M; Instagram 48, median 3.5M, 27% of 856.2M; TikTok 13, median 3.9M, 12% of 856.2M.
TikTok-first entries are fewer (13) but larger: median 3.9M, 1.1x the 3.4M of YouTube.
Finance creators, highest-ranked by platform after YouTube: Instagram at #6 (22.5M), TikTok at #3 (32.2M).
Open entries by biggest account: Stokes Twins and Ben Azelart on YouTube; Josh Richards and Gary Vaynerchuk on TikTok.
| Platform | Creators | Share of list | Combined | Share of reach | Median | Largest open entry |
|---|---|---|---|---|---|---|
| YouTube | 59 | 49% | 521M | 61% | 3.4M | Stokes Twins |
| 48 | 40% | 230.8M | 27% | 3.5M | – | |
| TikTok | 13 | 11% | 104.4M | 12% | 3.9M | Josh Richards |
Other niches among finance creators
Second tags on finance creators: Education 83 (43% of 856.2M), Lifestyle 13 (5.6% of 856.2M), Movies & TV 7 (7.1% of 856.2M); 109 of 120 carry one, 91%.
Largest median: Movies & TV at 4.6M; smallest: Education at 2.9M, 1.6x apart.
Finance creators, highest-ranked by tag: Education #4 (27.6M), Lifestyle #26 (6.9M), Movies & TV #3 (32.2M).
| Niche | Creators | Share of list | Combined | Share of reach | Median | Largest open entry |
|---|---|---|---|---|---|---|
| Education | 83 | 69% | 368.6M | 43% | 2.9M | Gary Vaynerchuk |
| Lifestyle | 13 | 11% | 47.9M | 5.6% | 3.9M | – |
| Movies & TV | 7 | 5.8% | 60.5M | 7.1% | 4.6M | Josh Richards |
| Sports | 4 | 3.3% | 16.6M | 1.9% | 4.5M | – |
| Music | 1 | 0.8% | 22.5M | 2.6% | 22.5M | – |
| Tech | 1 | 0.8% | 5.1M | 0.6% | 5.1M | – |
Where finance creators are based
27 base countries across finance creators: US 36 (51% of 856.2M), India 16 (12% of 856.2M), Brazil 14 (9.9% of 856.2M).
Largest median: UK at 4.9M (8); smallest: Indonesia at 2.4M (8).
| Country | Creators | Share of list | Combined | Share of reach | Median | Largest open entry |
|---|---|---|---|---|---|---|
| US | 36 | 30% | 437.4M | 51% | 3.6M | Stokes Twins |
| India | 16 | 13% | 105.4M | 12% | 4.5M | – |
| Brazil | 14 | 12% | 84.7M | 9.9% | 3.9M | – |
| Indonesia | 8 | 6.7% | 30.9M | 3.6% | 2.4M | – |
| UK | 8 | 6.7% | 35.4M | 4.1% | 4.9M | – |
| Mexico | 4 | 3.3% | 21.6M | 2.5% | 4.7M | – |
Finance creators and nearby lists
Finance creators (120, 856.2M, median 3.5M) against nearby lists: India has 22% of the creators and a median 2x smaller; Education has 8.1x the creators and a median 1.7x smaller; YouTube has 90% of the creators and a median 2.2x smaller.
| List | Creators | Combined | Median | Biggest platform |
|---|---|---|---|---|
| Country: India | 26 | 112.1M | 1.8M | YouTube (73%) |
| Niche: Education | 968 | 4.8B | 2M | YouTube (50%) |
| Platform: YouTube | 108 | 550.7M | 1.6M | YouTube (100%) |
| Size: 500K+ | 185 | 923.7M | 2M | Instagram (45%) |
How brands use the finance creators list
$42K – $100K per YouTube post at the finance creators median of 3.5M; five near that median, 17.4M combined, plan at $210K–500K.
#1 Stokes Twins (180.1M) plans at $120K+ per post, 52x the 3.5M median audience.
Of the 856.2M: 1M–10M holds 42% (102 creators); 10M+ holds 58% (18 creators).
How the finance creators list is built
120 published profiles match: tagged Finance & Business. Stokes Twins leads on combined reach (180.1M); #120 has 1.4M. 109 of the 120 share a second niche tag; Education leads with 83. Josh Richards's count is from 13 Oct 2026 and Stokes Twins's from 26 Oct 2026, 13 days apart.
FAQs about finance creators
Who is #1 among finance creators, and by how much?
Finance creators (120, 856.2M) are led by Stokes Twins: 180.1M, 21%. Ben Azelart trails at 51.7M, 6%, 128.4M behind.
How close are finance creators at the top?
31% of 856.2M for the top three finance creators: Stokes Twins leads Ben Azelart by 128.4M (21% vs 6%), Ben Azelart leads Josh Richards by 19.5M (3.8%).
What count puts a finance creator in the top 10?
47% of 856.2M sits with the top 10 finance creators, from Stokes Twins (180.1M) to 14.3M at #10; #11 misses on 14.2M.
How are finance creators ordered?
By combined count, Stokes Twins is #1 with 21% of 856.2M (180.1M); the finance creators median is 3.5M and #120 has 1.4M.
How much of the 856.2M do the top four finance creators hold?
The top four finance creators, Stokes Twins to Gary Vaynerchuk, hold 291.6M of 856.2M, or 34%; #5 to #120 hold 564.6M.