Starting Finance — The startup revolutionizing financial information and literacy for the next generation in Italy.
Macro

Starting Finance

The startup revolutionizing financial information and literacy for the next generation in Italy.

Brand account
Verified
Italy
Italian
iv class="flex flex-col items-end gap-2">
8.0/10CFB Rating
Outstanding

Starting Finance is Italy's leading financial media platform and education startup, founded by Marco Scioli and Edoardo Benedetto in 2018. The company operates a massive digital community aimed at simplifying complex economic topics for young professionals and students through social media, a dedicated mobile app, and physical university clubs. It is officially listed in the AGCOM register and serves as a primary hub for financial news, trading simulations, and professional development courses.

Total reach
821.5K
Known for
Being the largest financial community in Italy and launching the Starting Finance Investment Simulator.

Starting Finance follower count by platform

Latest recorded followers, subscribers and engagement on each platform.

821.5K

as of Oct 16, 2026

Followers

Member data

The details agencies ask for first

Starting Finance's contact route, audience split and rate estimates are ready — members see them in one tap.

  • Contact email for brand deals
  • Audience age and gender split
  • Engagement rate per platform
  • Estimated rate per sponsored post

About Starting Finance

What is Starting Finance? Biography and background

Starting Finance is an Italian startup founded in early 2018 by Marco Scioli and Edoardo Benedetto with the goal of bridging the gap between young people and the world of finance. Headquartered in Rome, the company began as a simple content creator project and evolved into a robust educational ecosystem. It currently manages a network of university clubs across Italy, fostering a collaborative environment for students to learn about markets and business.

How Starting Finance became famous

The brand's breakthrough occurred through its innovative use of Instagram and TikTok to explain complex economic events, such as the GameStop short squeeze or market fluctuations, in plain language. By utilizing high-quality infographics and rapid news updates, they filled a void in traditional Italian media that often ignored younger audiences. Their growth accelerated significantly during the 2020 financial market volatility, which spiked interest in personal investing.

What Starting Finance posts

Their content strategy focuses on daily financial news updates, deep dives into corporate history, and explanations of macroeconomics using pop culture references. They are best known for their 'sfide' or investment challenges on their proprietary app, which allow users to practice trading without real capital. Their videos often feature expert interviews and clear, data-driven breakdowns of the Italian and global economy.

Starting Finance business ventures, brands and endorsements

Beyond digital content, Starting Finance operates the SFIM (Starting Finance Investment Simulator), a mobile app that gamifies stock market learning. They have expanded into formal education through 'Starting Finance University,' offering certified courses on wealth management and trading. The brand frequently collaborates with major Italian banking institutions and fintech companies for educational webinars and sponsored content.

Starting Finance net worth (estimated) and how the money is made

While there is no reliable public estimate for the total net worth of the company, Starting Finance generates revenue through its educational masterclasses, B2B marketing partnerships, and corporate events. The startup has successfully closed multiple funding rounds with various Italian investors to scale its technology and content production. Their diversified income model includes digital advertising, app subscriptions, and physical event organization.

Films, TV and signature work

Starting Finance is most recognized for its digital-first approach rather than traditional TV, though its founders are often invited as guest experts on Italian news programs. Their signature work includes the 'Starting Finance Investment Club' network, which maintains a presence in dozens of Italian universities. They also produce 'The Update,' a popular newsletter and recurring video segment that summarizes the most important weekly business news.

Where to watch

Audiences can primarily follow Starting Finance on Instagram, where they maintain their largest following, as well as on TikTok, LinkedIn, and YouTube for longer-form analysis. Their proprietary mobile app is the central hub for their trading simulations and educational community. Additionally, they host various physical workshops and networking events at universities throughout Italy for their club members.

Awards and milestones

Starting Finance has reached a major milestone by surpassing 820,000 followers on Instagram, solidifying its position as the top financial news account in Italy. The startup has been recognized in several 'Top 30 Under 30' lists and startup competitions for its impact on financial literacy. Another key milestone is the establishment of over 30 university clubs, creating a physical footprint across the Italian peninsula.

How big is Starting Finance's audience?

Starting Finance has 821.5K followers in total, which puts this profile in the macro band (500k – 1m followers). The largest single audience is on Instagram with 821.5K followers — about 100% of the total reach.

What 821.5K combined followers actually means

Combined reach is the sum of followers and subscribers per platform. It is not unique people: audiences overlap, so treat it as a size indicator for shortlisting rather than a guaranteed audience.

Related questions

How many followers does Starting Finance have in 2026?
Starting Finance has around 821.5K followers in total across 1 tracked platform in 2026: 821.5K on Instagram. Counts are public platform figures and shift daily, so treat them as close approximations.
Is Starting Finance gaining or losing followers?
A reliable answer needs several comparable monthly checks across the same platforms. CreatorFanBase does not yet have enough monthly history to label Starting Finance's audience as rising or falling, so the current verified platform totals are shown without inventing a short-term trend.
Which platform is Starting Finance biggest on?
Instagram, with about 821.5K followers — roughly 100% of a 821.5K total following. That places Starting Finance in the Macro band (500K – 1M followers).

Starting Finance's followers by platform

Here is where Starting Finance's audience actually sits, platform by platform, using the latest count we recorded on each one (last checked Oct 16, 2026).

Every handle above links to the official account, so you can open it and check the numbers yourself before you reach out.

Starting Finance follower count by platform (last checked Oct 16, 2026)
PlatformFollowers / subscribersShare of reachOfficial handle
Instagram821.5K followers100%@startingfinance

Official handles and live links

Every handle on this page links to the official account. If you are verifying Starting Finance before a deal, open the profiles directly rather than trusting screenshots — the live number is always one click away.

Related questions

How many followers does Starting Finance have on Instagram?
Starting Finance has about 821.5K followers on Instagram as of the latest recorded check, which is roughly 100% of Starting Finance's total 821.5K following. The handle links on this page go straight to the live profile so you can confirm the number yourself.
What are Starting Finance's official social media handles?
startingfinance on Instagram. Every handle here links to the live profile, so anything not listed on this page is not a handle we have been able to confirm for Starting Finance.

Who follows Starting Finance?

Starting Finance is based in Italy and posts in Italian. For brands that usually means the core audience follows the same market and language, with a long tail from everywhere else — big accounts rarely stay local.

The content sits in education and finance & business, so the people watching are self-selected for those interests. That is the useful part of a niche profile: a mid-size account inside the right category often beats a much larger general account, because the audience already cares about the subject.

If you need the same audience profile in another market, the country and language lists on CreatorFanBase let you line up comparable creators side by side instead of guessing.

Working with Starting Finance

If you are shortlisting Starting Finance for a campaign, these are the facts worth carrying into the brief. Everything here is stored data, refreshed on a schedule rather than typed in once.

A practical sequence: check the lead platform matches where your buyers are, check market and language, open the official account to see recent posting frequency, then ask for a media kit and rate card directly.

Lead platform for a brief
Instagram
Category fit
Education and Finance & Business
Budget signal
Macro audience (500k – 1m followers)

Related questions

Is Starting Finance a good fit for a brand campaign?
Starting Finance sits in the Macro band (500K – 1M followers) in education and finance & business with a Italy-led audience. Smaller bands usually convert harder per follower while larger ones buy reach, so match the band to whether the goal is awareness or sales.
How can brands contact Starting Finance?
Use the official handles linked on this page, and include the campaign scope, deliverables, timeline and budget in your first message.

How we verify Starting Finance's numbers

Starting Finance's counts come from the platforms themselves via instagram public profile and are refreshed on a schedule; the most recent check was Oct 16, 2026. When a platform blocks a read, we keep the last verified number and show where it came from instead of filling the gap with an estimate.

How often the numbers are refreshed

Large jumps are treated as suspect: a sudden drop past our safety threshold is held back for review rather than published, which is why the numbers here tend to be lower-drama than screenshots circulating elsewhere. Found something out of date? The profile links on this page go to the official accounts, so the live number is always one click away.

Related questions

Is Starting Finance a real verified account?
Yes — Starting Finance's profile on CreatorFanBase is checked against the live platform pages linked above, and follower numbers come from public platform data rather than self-reported claims. If a link ever breaks we drop the number instead of guessing.
When were Starting Finance's follower numbers last updated?
The most recent recorded check was Oct 16, 2026. Counts are refreshed on a rolling schedule from public platform data, and a sudden unexplained drop is held back for review rather than published.

Is Starting Finance gaining or losing followers?

Follower growth is best judged across several comparable monthly checks, not a few days of snapshots. CreatorFanBase does not yet have enough monthly history to call a reliable rise or fall for Starting Finance; the current platform totals above remain the clearest view of audience size.

Starting Finance's Fan Score

CFB Rating 8.0 out of 10, and what fans think.

Audience reach7.5 / 10
Platform presence7.0 / 10
Profile depth10.0 / 10

Fan score

—/5

No fan ratings yet — be the first

5★0
4★0
3★0
2★0
1★0

Rate Starting Finance

—

More about Starting Finance

Other questions people ask about Starting Finance.

Where is Starting Finance from?
Starting Finance is based in Italy and publishes in Italian. We have not published a confirmed date of birth for Starting Finance yet.
What is Starting Finance best known for?
Being the largest financial community in Italy and launching the Starting Finance Investment Simulator.. Main niches: Education, Finance & Business.
What language does Starting Finance create in?
Mainly Italian. Language is a strong signal of where an audience sits, so it is worth checking before a campaign.
What is Starting Finance's net worth?
While there is no reliable public estimate for the total net worth of the company, Starting Finance generates revenue through its educational masterclasses, B2B marketing partnerships, and corporate events. The startup has successfully closed multiple funding rounds with various Italian investors to…
Where is Starting Finance based?
Public profiles place Starting Finance in Italy, posting mainly in Italian. We only publish the country a creator's own platforms and public reporting support, and we do not publish claims about ethnicity, religion or private address details.
How much does Starting Finance earn per post?
There is no public rate card for Starting Finance. Budget guidance on this page is $7K – $16K per post, a range from the combined public follower count. Rates move with usage rights, exclusivity, format and territory, so use Starting Finance's 821.5K combined reach and macro band as a starting point and negotiate directly.
Who are creators similar to Starting Finance?
CreatorFanBase lists comparable names in education, finance & business and in Italy, filterable by follower size, country and language. The related links on this page are the quickest route to the closest matches.

Starting Finance sponsorship rate and cost per post

How much does it cost to hire Starting Finance? A planning estimate for one sponsored post is $7K – $16K per post.

DeliverableEstimated cost
Story or short mention$2K – $6K
Sponsored post, Reel or Short$7K – $16K
Dedicated video or integration$12K – $29K
Three-post campaign package$17K – $42K

How to hire Starting Finance

Send a free brief and CreatorFanBase checks availability, then negotiates the fee and terms with Starting Finance for you.

Estimates use combined public follower counts. Up to 10 million followers, we show a planning range; above 10 million, we show an open-ended starting estimate because campaign scope drives the final fee.

Before you brief Starting Finance

Agree deliverables in writing, check past brand work for conflicts, and agree how results are measured. Rates on this page are planning estimates from public follower counts, not quotes. Starter is $1 to search the full directory.

See plans·How counts are measured

Book Starting Finance for your next campaign

We handle outreach, rate negotiation, contracts and content delivery with Starting Finance and other creators for you — done-for-you.

Free to ask — no payment upfront. Booking is subject to the creator's availability and agreement, and rates are confirmed by the creator.

How to contact Starting Finance for a brand partnership

Official channels and links

Business email: most creators publish a business address in their profile bio or on their website. We only list contact details a creator has made public themselves, so where no public address exists, use a direct message on the platform above.

Open for collaboration requests

Request a collaboration with Starting Finance

Share your brief once. We pass it on through the creator's public business channels.

Are you Starting Finance or their manager? Claim this profile

Explore creators like Starting Finance

Jump to the rankings, countries and platforms this profile belongs to.

Guides for campaigns like this

Data & sources

How the numbers on this page are collected and what they mean.

Last updated
Oct 16, 2026
Where it comes from
instagram public profile
Accuracy
Follower counts are approximate public figures and net-worth figures are third-party estimates, not verified financials. Spotted an error? Send a correction.

References and further reading

People also ask

Straight answers to the questions people search for.

How big is Starting Finance's audience?

Starting Finance has about 821.5K Instagram followers in the latest snapshot stored on this profile. Quote the profile and the date together. Use the Instagram row when the brief is on that network. A newer snapshot replaces this one on regular updates described on the methodology page.

What does a sponsored post from Starting Finance cost?

A sponsored post from Starting Finance is estimated at $7K – $16K. The range uses the combined public follower count across the platforms stored on this profile, with the Instagram rate band. It is an estimate, not a quote. Starting Finance sets the real fee, and usage rights or extra posts change it. The method is on the methodology page.

Are Starting Finance's handles verified?

Yes. The handles on this profile are marked verified, which means they were matched to Starting Finance's public accounts. Use those links when you write so you reach the official channel. If a handle looks wrong, tell us on the contact page.

Which country is Starting Finance from?

Italy is the country on Starting Finance's profile. Use it when you need creators from that market, then open a recent post if the city matters. A city is not stored separately. The wider set of creators tagged Italy is on the country list.

What language does Starting Finance post in?

Starting Finance is tagged as Italian-speaking on this profile. Use that when the script or the voiceover has to be in Italian, then watch a recent post to confirm the mix. One tag can cover more than one language in the work. Other Italian creators can be filtered in search.

What niche is Starting Finance in?

The category stored for Starting Finance is Education. That is the niche label on the profile, not a promise that every post matches a brief. One label covers a lot of styles. Watch a recent piece of work, then compare others on the Education category.

How can I contact Starting Finance for a collaboration?

Send a collaboration brief from the form on this profile, or use the official links to reach Starting Finance directly. Our team reaches out and negotiates the fee for you. Write one clear deliverable and ask for their rate. This profile shows the handle and the official links. A plan only opens search results after the first 5, on pricing.

Which creators are similar to Starting Finance?

Start with the similar names on this profile, then widen to the Education category when you need more people in the same niche. Add a follower band if the first list is too famous for the budget. Read a recent post before you write.

When was Starting Finance's follower count last updated?

The newest follower snapshot stored for Starting Finance is 16 October 2026. Counts are updated regularly, and a missing new reading keeps the previous date rather than inventing one. Put that date next to the number if you quote it. The schedule is on the methodology page.

Is Starting Finance a good fit for an education campaign in Italy?

Starting Finance is tagged Education, Italy in the directory, so that is the audience a brand can start from. The tag is a filing label, not a sales result, so watch a recent post before you brief anyone. Then compare a few others with the same tag on the Education list.

Will Starting Finance promote my brand?

You can ask. Send a brief from the collaboration form on this profile with the product, the deliverable and your dates, and the CreatorFanBase team reaches out to Starting Finance and negotiates for you. Audiences respond best when the product fits what the creator already posts, so pitch a format that matches recent posts. Starting Finance decides whether to accept. See the managed option on pricing.

What is Starting Finance's rate for a Instagram story or reel?

Our planning estimate for one sponsored post from Starting Finance is $7K – $16K. Stories usually cost less than a feed post or reel, and usage rights, exclusivity and extra posts raise the fee. It is an estimate, not a quote — Starting Finance sets the real rate. The method is on the methodology page.

Which education creators in Italy are similar to Starting Finance?

Starting Finance is one of the Education profiles in Italy on CreatorFanBase. Open the Education category and filter by country, language and follower size to see others ranked by audience. Every filter and follower count stays open; names after the first 5 results need a plan.

How do I find education influencers in Italy for a brand campaign?

Start in search with the Education category and Italy as the country, then set a follower range that fits the budget. Shortlist a few names like Starting Finance, compare their platform split, and send a brief — or let CFB Agency run outreach and negotiation for you.

Can Starting Finance create Italian content for my brand?

Starting Finance is tagged Italian on this profile, so a script in Italian is a natural starting point. Check a recent post to confirm the language mix before you brief. Other Italian-speaking creators can be filtered in search.

Who is Starting Finance's manager or agent?

We do not publish private management contacts. Use the official links on this profile, or send a brief from the collaboration form and the CreatorFanBase team will reach Starting Finance's team for you and negotiate the deal. Plans and the managed option are on pricing.

How do I find Starting Finance's official profiles?

The official accounts we have for Starting Finance are the links on this profile, starting with Instagram. Use those when you write, and compare the handle with the channel you already know. Or send a brief from the profile and the CreatorFanBase team will reach out and negotiate for you. A wrong link can be flagged on the contact page.

How many platforms is Starting Finance on?

Starting Finance has 1 platform with a stored follower or subscriber count on this profile, led by Instagram. A missing network means we do not have a public count for it yet, not that the account cannot exist. The rows are listed on the profile. Browse a single network from the creator lists.

Is Starting Finance a brand or a creator?

Starting Finance is filed as a brand in this directory, so the profile is an organization page rather than a personal creator bio. The follower counts are still the stored public snapshots. A collaboration still goes through the official links on the page. More organizations and creators in the same market are in search.

Can CreatorFanBase arrange a deal with Starting Finance?

Not through a forum post. Send a brief from the collaboration form on this profile and the CreatorFanBase team will reach out to Starting Finance for you. Use the official links on the profile and ask Starting Finance for a fee. Plan prices for directory access are separate, on the pricing page.