Gigi Hadid — Model and founder
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Gigi Hadid

Gigi Hadid followers add up to 74.7M across Instagram and TikTok, counted on 12 Oct 2026.

Model and founder

Human
Verified
USA
English

Gigi Hadid is a model and founder based in the United States. Follower counts are refreshed from public platform data.

Total reach
74.7M
Known for
Model and founder
gigihadid

Updated

Gigi Hadid's audience at a glance

Instagram (@gigihadid) holds 98% of Gigi Hadid's 74.7M followers and subscribers (73.5M); next come TikTok 1.2M.

PlatformAccountFollowers / subscribersShareAs of
Instagram@gigihadid73,516,628 followers98%12 Oct 2026
TikTok@gigihadid1,200,000 followers2%13 Oct 2026
Combined2 accounts74,716,628100%

How Gigi Hadid's numbers are counted: 73.5M + 1.2M = 74.7M.

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Member data

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Gigi Hadid's contact route, audience split and rate estimates are ready — members see them in one tap.

  • Contact email for brand deals
  • Audience age and gender split
  • Engagement rate per platform
  • Estimated rate per sponsored post

About Gigi Hadid

Who is Gigi Hadid? Biography, age and background

Gigi Hadid is a world-renowned fashion model and entrepreneur based in the United States. She was born and raised in Los Angeles and began her modeling career at a very young age before rising to international stardom. Today, she is considered one of the most influential figures in the modern fashion industry.

How Gigi Hadid became famous

Gigi's major breakthrough occurred in 2014 when she made her debut in the Top 50 Models ranking. Her fame grew rapidly as she walked for major luxury fashion houses and appeared on the covers of international editions of Vogue. Her presence on social media helped her bridge the gap between traditional high fashion and a new generation of digital fans.

What Gigi Hadid posts

Gigi's content features a blend of high-fashion editorial photography, behind-the-scenes looks at runway shows, and personal lifestyle updates. She also uses her platforms to promote her various business ventures and advocacy work. On TikTok, she shares more casual clips, including glimpses into her work life and personal interests.

Gigi Hadid business ventures, brands and endorsements

Gigi is the founder of her own clothing brand, Guest in Residence, focusing on high-quality knitwear. She has signed multi-year deals with global beauty brands like Maybelline and has collaborated on design collections with major fashion labels. Her portfolio includes partnerships with luxury brands across apparel, eyewear, and jewelry.

Films, TV and signature work

Gigi Hadid co-hosted the second season of Netflix’s fashion competition series Next in Fashion alongside Tan France. She also appeared as herself in Ocean’s 8 (2018).

Where to watch

Watch Next in Fashion on Netflix and find her modeling, fashion and personal updates on Instagram. Availability varies by country.

Awards and milestones

Hadid won International Model of the Year at the British Fashion Council’s 2016 Fashion Awards. She has approximately 73.5 million Instagram followers.

Gigi Hadid career timeline

  1. Signed with IMG Models after early work as a child model for Guess, and made her New York Fashion Week debut the next year.
  2. Was named Rookie of the Year in the Sports Illustrated Swimsuit Issue, one of her first big breaks in modelling.
  3. Walked her first Victoria's Secret Fashion Show.
  4. Was named Model of the Year by the Daily Front Row and became a Maybelline brand ambassador; she also appeared in the 2015 Pirelli Calendar.
  5. Won International Model of the Year at the British Fashion Awards.
  6. Became a global ambassador for Tommy Hilfiger and designed the Tommy x Gigi capsule collections.
  7. Co-hosted the American Music Awards with Jay Pharoah, months after hosting the iHeartRadio Much Music Video Awards in Toronto.
  8. Forbes estimated her earnings at $9.5 million among the world's highest-paid models.
  9. Launched the knitwear brand Guest in Residence.
  10. Co-hosted the second season of Netflix's Next in Fashion with Tan France.

Sources: Wikipedia · Celebrity Net Worth

Gigi Hadid net worth and earnings

Estimated net worth for Gigi Hadid: $40 million, from 2025 figures.

Gigi Hadid's money comes from Modeling contracts, brand endorsements, Guest in Residence knitwear brand and TV hosting.

Forbes estimated she earned $9.5M in 2017 (World's Highest-Paid Models).

At 74.7M followers, a Instagram sponsorship earns Gigi Hadid $80K+.

That ranks Gigi Hadid #30 of 66 creators from the USA on CreatorFanBase by net worth, behind Kai Cenat ($45 million) and ahead of albert_cancook ($28–44 million).

Where Gigi Hadid's money comes from

  • Modelling: Runway shows, campaigns and covers for fashion and beauty houses.
  • Guest in Residence: She founded the knitwear brand Guest in Residence in 2022.
  • TV hosting: Fees for hosting Netflix's Next in Fashion.

Sources: Celebrity Net Worth

Estimated net worth
$40 million
Per sponsored Instagram post
$80K+
Main income
Modeling contracts, brand endorsements and Guest in Residence knitwear brand
Net worth rank
#30 of 66

Compare: Kai Cenat net worth · albert_cancook net worth

How we estimate net worth

How much does Gigi Hadid charge per sponsored post?

At 74.7M followers, Gigi Hadid is priced per campaign; $80K+ covers one Instagram post before usage rights.

DeliverableEstimated cost
Story or short mention$28K+
Sponsored post, Reel or Short$80K+
Dedicated video or integration$140K+
Three-post campaign package$210K+

How to hire Gigi Hadid

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Content and audience

Country
USA
Language
English
Platforms
Instagram, TikTok
Known for
Model and founder
Profile type
Human

How Gigi Hadid compares with similar creators

Gigi Hadid next to fellow beauty & fashion creators from the USA: Huda Kattan (73.2M), Hailey Bieber (78.4M) and James Charles (88.2M).

By combined audience, Gigi Hadid sits between Hailey Bieber (78.4M) and Huda Kattan (73.2M).

Instagram (@gigihadid) holds 98% of Gigi Hadid's audience; Huda Kattan and Hailey Bieber are also biggest on Instagram, while James Charles is biggest on TikTok.

Gigi Hadid posts in English, like Huda Kattan, Hailey Bieber and James Charles.

CreatorCountryBiggest platformFollowers and subscribersAs of
Gigi HadidUSAInstagram (73.5M)74,716,62813 Oct 2026
Huda KattanUSAInstagram (56.2M)73,186,04626 Oct 2026
Hailey BieberUSAInstagram (58.9M)78,359,61513 Oct 2026
James CharlesUSATikTok (39.2M)88,162,33912 Oct 2026

Gigi Hadid's Fan Score

Rated 9.1 of 10, Gigi Hadid gains most from profile depth 10.0 and least from platform presence 8.0.

Audience reach9.1 / 10
Platform presence8.0 / 10
Profile depth10.0 / 10

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Working with Gigi Hadid

Reach Gigi Hadid through @gigihadid on Instagram and @gigihadid on TikTok. How brands approach Gigi Hadid and similar creators.

FAQs about Gigi Hadid

How many followers does Gigi Hadid have?

As of 13 Oct 2026, Gigi Hadid has 74.7M followers and subscribers: Instagram @gigihadid 73.5M and TikTok @gigihadid 1.2M, 74,716,628 in all.

What is Gigi Hadid's net worth?

An estimated $40M for Gigi Hadid (2025 figures), on 74.7M followers. Gigi Hadid sits between Kai Cenat and albert_cancook by net worth.

When did Gigi Hadid start modelling?

In 2013, Gigi Hadid signed with IMG Models after early work as a child model for Guess, and made her New York Fashion Week debut the next year. Gigi Hadid's Instagram account @gigihadid has 73.5M followers as of 12 Oct 2026.

What businesses does Gigi Hadid own?

Gigi Hadid's business is Guest in Residence. She founded the knitwear brand Guest in Residence in 2022.

Which platform is Gigi Hadid biggest on?

Instagram, where @gigihadid has 73.5M followers: 98% of Gigi Hadid's 74.7M. TikTok follows with 1.2M on @gigihadid.