Brazilian influencers
Brazilian influencers on CreatorFanBase: 120 profiles. As of 26 Oct 2026, Neymar Jr leads them with 454.3M combined followers and subscribers; Whindersson Nunes is #2 at 121.4M, less than half of Neymar Jr's count.
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- Country
- Brazil
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Brazilian influencers: the top 4
Neymar Jr
Footballer with one of the largest sports followings
Whindersson Nunes
Brazil's biggest comedy YouTuber
Anitta
Brazilian funk-pop superstar
Ronaldinho
Sport and fitness creator from Brazil with a global Instagram audience
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The first 4 creators are listed above with their names, follower counts and profile links. A one-time payment of $19 opens the rest of this list and a CSV of the same filters. A plan opens every list.
What's in the full list
Creators in Brazil: 120 creators, median audience 30.6M followers.
- By platform
- Instagram (94) · YouTube (14) · TikTok (12)
- By follower size
- 10M–100M (115) · 100M+ (5)
- Top languages
- Portuguese (119) · English (20) · Spanish (5) · Korean (2)
- Top countries
- Brazil (120)
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Who are the biggest influencers in Brazil?
- 1.Neymar Jr454.3M followers
- 2.Whindersson Nunes121.4M followers
- 3.Anitta117.5M followers
- 4.Ronaldinho109.9M followers
Creators in Brazil: what the data shows
- The Brazil median of 30.6M is 11x higher than the 2.9M site-wide.
- Portuguese appears on 119 of 120 profiles, English on 20: 99% Portuguese vs 6% site-wide.
- All 120 pass 1M, 120 pass 10M, and the smallest has 16.7M; 86% pass 1M site-wide.
- Neymar Jr is #1 of these 120 and #11 site-wide.
The open creators in Brazil, one by one
The 4 open entries hold 803.1M of the 4.8B (17%); the unlock adds 4B from 116 more, median 29.8M.
#1 Neymar Jr
Neymar Jr (Brazil, Portuguese) is #1 of 120 Brazilian creators at 454.3M, 9.4% of 4.8B (read 13 Oct 2026).
Instagram @neymarjr 241.9M, 5% of 4.8B; Facebook @neymarjr 92.4M, 1.9% of 4.8B; X @neymarjr 63M, 1.3% of 4.8B; TikTok @neymarjr 47.7M, 1% of 4.8B.
Neymar Jr: tagged Lifestyle; estimated net worth $82M–130M; $80K+ per Instagram post.
#2 Whindersson Nunes
Whindersson Nunes (Brazil, Portuguese) is #2 of 120 Brazilian creators at 121.4M, 2.5% of 4.8B (read 21 Sep 2026).
Instagram @whinderssonnunes 54.3M, 1.1% of 4.8B; YouTube @whinderssonnunes 44.6M subscribers, 0.9% of 4.8B; TikTok @whinderssonnunes 22.5M, 0.5% of 4.8B.
Whindersson Nunes: tagged Comedy; estimated net worth $32M–56M; $80K+ per Instagram post.
#3 Anitta
Anitta (Brazil, Portuguese, Spanish) is #3 of 120 Brazilian creators at 117.5M, 2.4% of 4.8B (read 21 Sep 2026).
Instagram @anitta 61.1M, 1.3% of 4.8B; TikTok @anitta 24.9M, 0.5% of 4.8B; YouTube @Anitta 18.5M subscribers, 0.4% of 4.8B; X @Anitta 13M, 0.3% of 4.8B.
Anitta: tagged Music; estimated net worth $24M–38M; $80K+ per Instagram post.
#4 Ronaldinho
Ronaldinho (Brazil, Portuguese) is #4 of 120 Brazilian creators at 109.9M, 2.3% of 4.8B (read 13 Oct 2026).
Instagram @ronaldinho 81.2M, 1.7% of 4.8B; TikTok @ronaldinho 28.7M, 0.6% of 4.8B.
Ronaldinho: tagged Fitness & Health; estimated net worth $90M; $80K+ per Instagram post.
Creators in Brazil by follower tier
10M–100M holds the most Brazilian creators: 115 (96%) with 3.9B, 81% of 4.8B, median 29.5M.
Tier cut-offs in the 4.8B: 100M+ ends at #5 (103.6M); #6 has 88.4M.
#1 has 27x the audience of #120 (454.3M vs 16.7M), median 30.6M.
Of the 4.8B, the largest 12 (10%) hold 30%; the smallest 60 hold 27%, or 1.3B.
| Tier | Creators | Share of list | Combined | Share of reach | Median | Largest open entry |
|---|---|---|---|---|---|---|
| 100M+ | 5 | 4.2% | 906.7M | 19% | 117.5M | Neymar Jr |
| 10M–100M | 115 | 96% | 3.9B | 81% | 29.5M | – |
Where creators in Brazil are biggest
Brazilian creators by biggest platform: Instagram 94, median 29.1M, 79% of 4.8B; YouTube 14, median 42.4M, 12% of 4.8B; TikTok 12, median 31.8M, 8.7% of 4.8B.
YouTube-first entries are fewer (14) but larger: median 42.4M, 1.5x the 29.1M of Instagram.
Brazilian creators, highest-ranked by platform after Instagram: YouTube at #7 (88.2M), TikTok at #14 (65.2M).
Open entries by biggest account: Neymar Jr, Whindersson Nunes, Anitta and Ronaldinho on Instagram.
| Platform | Creators | Share of list | Combined | Share of reach | Median | Largest open entry |
|---|---|---|---|---|---|---|
| 94 | 78% | 3.8B | 79% | 29.1M | Neymar Jr | |
| YouTube | 14 | 12% | 595.4M | 12% | 42.4M | – |
| TikTok | 12 | 10% | 422.8M | 8.7% | 31.8M | – |
Creators in Brazil by niche
Niche tags on Brazilian creators: Movies & TV 55 (35% of 4.8B), Music 34 (28% of 4.8B), Comedy 21 (17% of 4.8B); 46 carry two or more, 38%.
Largest median: Music at 34.8M; smallest: Beauty & Fashion at 26.2M, 1.3x apart.
Brazilian creators, highest-ranked by tag: Movies & TV #12 (67.3M), Music #3 (117.5M), Comedy #2 (121.4M).
| Niche | Creators | Share of list | Combined | Share of reach | Median | Largest open entry |
|---|---|---|---|---|---|---|
| Movies & TV | 55 | 46% | 1.7B | 35% | 28.2M | – |
| Music | 34 | 28% | 1.3B | 28% | 34.8M | Anitta |
| Comedy | 21 | 18% | 831.8M | 17% | 31.2M | Whindersson Nunes |
| Lifestyle | 19 | 16% | 1.1B | 24% | 32M | Neymar Jr |
| Sports | 11 | 9.2% | 322M | 6.7% | 28.5M | – |
| Beauty & Fashion | 10 | 8.3% | 354.1M | 7.3% | 26.2M | – |
Languages among creators in Brazil
Brazilian creators, by language: Portuguese 119 (99% of 4.8B), English 20 (16% of 4.8B), Spanish 5 (7.7% of 4.8B); 24 post in two or more, 20%.
Portuguese is on 99% here and 5.8% of the 12,834 creators on CreatorFanBase.
| Language | Creators | Share of list | Combined | Share of reach | Median | Largest open entry |
|---|---|---|---|---|---|---|
| Portuguese | 119 | 99% | 4.8B | 99% | 30.3M | Neymar Jr |
| English | 20 | 17% | 772.3M | 16% | 30.7M | Anitta |
| Spanish | 5 | 4.2% | 370.1M | 7.7% | 83.8M | Anitta |
| Korean | 2 | 1.7% | 62.6M | 1.3% | 31.3M | – |
Creators in Brazil and nearby lists
Brazilian creators (120, 4.8B, median 30.6M) against nearby lists: Argentina has 2.1x the creators and a median 10x smaller; Comedy has 82% of the creators and a median 4x smaller; Instagram has 3.8x the creators and a median 5.4x smaller.
| List | Creators | Combined | Median | Biggest platform |
|---|---|---|---|---|
| Country: Argentina | 257 | 2.4B | 3M | Instagram (75%) |
| Niche: Comedy | 98 | 1.3B | 7.7M | Instagram (60%) |
| Platform: Instagram | 451 | 5.7B | 5.7M | Instagram (100%) |
| Size: 10K–50K | 6 | 177.6K | 28.8K | Instagram (67%) |
How brands use the creators in Brazil list
$80K+ per Instagram post at the Brazilian creators median of 30.6M.
#1 Neymar Jr (454.3M) plans at $80K+ per post, 15x the 30.6M median audience.
How the creators in Brazil list is built
120 published profiles match: base country Brazil. Neymar Jr leads on combined reach (454.3M); #120 has 16.7M. 1 of the 120 in Brazil does not list Portuguese, the main language among them. Whindersson Nunes (121.4M, read 21 Sep 2026) and Anitta (117.5M) are 3% apart, so Anitta can pass Whindersson Nunes on the next count.
FAQs about creators in Brazil
How big are creators in Brazil?
16.7M to 454.3M over 120 Brazilian creators, 4.8B in all; middle half 21.5M–43.2M, median 30.6M.
What does unlocking creators in Brazil add?
116 more Brazilian creators sit behind Ronaldinho (#4, 2.3%), 103.6M down to 16.7M: 4B of 4.8B open for $19, CSV included.
Which niches do creators in Brazil cover?
Niche tags across 120 Brazilian creators: 46% Movies & TV (35% of reach), 28% Music (28% of reach), 18% Comedy (17% of reach); 4.8B combined.
Which platforms do creators in Brazil use most?
Brazilian creators: 94 on Instagram, led by Neymar Jr 9.4%; 14 on YouTube; 12 on TikTok; Instagram holds 79% of their 4.8B reach across 120.
Which creators in Brazil are open to everyone?
#1 Neymar Jr 454.3M = 9.4%; #2 Whindersson Nunes 121.4M = 2.5%; #3 Anitta 117.5M = 2.4%; #4 Ronaldinho 109.9M = 2.3%: 17% of the 4.8B that 120 Brazilian creators reach.