Top TikTok creators in Brazil in 2026
TikTok creators in Brazil on CreatorFanBase: 3 profiles. As of 2 Nov 2026, Guilherme Gonella leads them with 1.5M combined followers and subscribers; João Fernandes is #2 at 657.5K, less than half of Guilherme Gonella's count.
Updated
- Country
- Brazil
- Platform
- tiktok
Who has the most followers on TikTok in Brazil in 2026?
- 1Guilherme Gonella1.5M followers
- 2João Fernandes657.5K followers
- 3Brazilian Foodie | Sofia78.6K followers
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Guilherme Gonella
Brazilian creator who identifies as a marathon runner and triathlete

João Fernandes
Rio de Janeiro artist João Fernandes, sharing a personal and professional identity

Brazilian Foodie | Sofia
Brazil-based food creator on Instagram
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TikTok accounts in Brazil: what the data shows
- Portuguese appears on 3 of 3 profiles (100%); 98% of 664 creators in Brazil list Portuguese.
- 1 of 3 passes 1M (33%) and the smallest has 78.6K; across 664 creators in Brazil 88% pass 1M.
- These 3 are under 1% of the 1,264 TikTok accounts.
The open TikTok accounts in Brazil, one by one
All 3 entries here are open: 2.3M combined.
#1 Guilherme Gonella
Guilherme Gonella (Brazil, Portuguese) is #1 of 3 Brazilian TikTok accounts at 1.5M, 67% of 2.3M (read 2 Nov 2026).
TikTok @guilhermegonella 1.1M, 49% of 2.3M; Instagram @guilhermegonella 421.5K, 19% of 2.3M.
Guilherme Gonella: tagged Sports; estimated net worth $480K–760K; $8K – $21K per TikTok post.
#2 João Fernandes
João Fernandes (Brazil, Portuguese) is #2 of 3 Brazilian TikTok accounts at 657.5K, 29% of 2.3M (read 26 Oct 2026).
TikTok @joaofernandesreal 471.3K, 21% of 2.3M; Instagram @joaofernandesreal 186.2K, 8.2% of 2.3M.
João Fernandes: tagged Lifestyle; estimated net worth $230K–360K; $3K – $9K per TikTok post.
#3 Brazilian Foodie
Brazilian Foodie (Brazil, Portuguese) is #3 of 3 Brazilian TikTok accounts at 78.6K, 3.5% of 2.3M (read 13 Oct 2026).
TikTok @brazilianfoodie 56K, 2.5% of 2.3M; Instagram @brazilianfoodie 22.6K, 1% of 2.3M.
Brazilian Foodie: tagged Food & Cooking; estimated net worth $34K–53K; $400 – $1K per TikTok post.
TikTok accounts in Brazil by follower tier
By tier: 1M–10M 1 (67% of 2.3M), 500K–1M 1 (29% of 2.3M), 10K–100K 1 (3.5% of 2.3M).
Tier cut-offs in the 2.3M: 1M+ ends at #1 (1.5M), 100K+ ends at #2 (657.5K); #3 has 78.6K.
#1 has 19x the audience of #3 (1.5M vs 78.6K), median 657.5K.
| Tier | Creators | Share of list | Combined | Share of reach | Median | Largest open entry |
|---|---|---|---|---|---|---|
| 1M–10M | 1 | 33% | 1.5M | 67% | 1.5M | Guilherme Gonella |
| 500K–1M | 1 | 33% | 657.5K | 29% | 657.5K | João Fernandes |
| 10K–100K | 1 | 33% | 78.6K | 3.5% | 78.6K | Brazilian Foodie |
TikTok accounts in Brazil by niche
Niche tags on Brazilian TikTok accounts: Food & Cooking 1 (3.5% of 2.3M), Lifestyle 1 (29% of 2.3M), Sports 1 (67% of 2.3M).
Brazilian TikTok accounts, highest-ranked by tag: Food & Cooking #3 (78.6K), Lifestyle #2 (657.5K), Sports #1 (1.5M).
| Niche | Creators | Share of list | Combined | Share of reach | Median | Largest open entry |
|---|---|---|---|---|---|---|
| Food & Cooking | 1 | 33% | 78.6K | 3.5% | 78.6K | Brazilian Foodie |
| Lifestyle | 1 | 33% | 657.5K | 29% | 657.5K | João Fernandes |
| Sports | 1 | 33% | 1.5M | 67% | 1.5M | Guilherme Gonella |
TikTok accounts in Brazil and nearby lists
Brazilian TikTok accounts (3, 2.3M, median 657.5K) against nearby lists: UK has 27x the creators and a median 5.9x larger; Comedy (all platforms) has 33x the creators and a median 12x larger; Instagram has 150x the creators and a median 8.6x larger.
| List | Creators | Combined | Median | Biggest platform |
|---|---|---|---|---|
| Country: UK | 81 | 691.6M | 3.9M | TikTok (100%) |
| Niche: Comedy (all platforms) | 98 | 1.3B | 7.7M | Instagram (60%) |
| Platform: Instagram | 451 | 5.7B | 5.7M | Instagram (100%) |
| Size: 10K–50K (all platforms) | 6 | 177.6K | 28.8K | Instagram (67%) |
How brands use the TikTok accounts in Brazil list
$3K – $9K per TikTok post at the Brazilian TikTok accounts median of 657.5K; five near that median, 3.3M combined, plan at $17K–46K.
#1 Guilherme Gonella (1.5M) plans at $8K – $21K per post, 2.3x the 657.5K median audience.
Guilherme Gonella, João Fernandes and Brazilian Foodie, one post each: $11K–31K for 2.3M, 100% of 2.3M.
Of the 2.3M: under 1M holds 33% (2 creators); 1M–10M holds 67% (1 creator).
How the TikTok accounts in Brazil list is built
3 published profiles match: base country Brazil, TikTok as the largest platform. Guilherme Gonella leads on combined reach (1.5M); #3 has 78.6K. TikTok must be the largest account: 602 of the 664 creators in Brazil lead on another platform, so TikTok lists leave them out. Brazilian Foodie | Sofia's count is from 13 Oct 2026 and Guilherme Gonella's from 2 Nov 2026, 20 days apart.
FAQs about TikTok accounts in Brazil
Who is #1 among TikTok accounts in Brazil, and by how much?
#1 among Brazilian TikTok accounts: Guilherme Gonella, 1.5M = 67% of 2.3M; #2 João Fernandes, 657.5K = 29%; gap 864K, 2.3x as many.
How are TikTok accounts in Brazil ordered?
2.3M over 3 Brazilian TikTok accounts, by combined count: 67% for #1 Guilherme Gonella (1.5M), 657.5K in the middle, 78.6K at #3.
How close are TikTok accounts in Brazil at the top?
#3 among Brazilian TikTok accounts: Brazilian Foodie | Sofia, 78.6K (3.5% of 2.3M); 579K behind João Fernandes (29%), 1.4M behind Guilherme Gonella (67%).
When were these TikTok accounts in Brazil counted?
Brazilian TikTok accounts, top 3: newest count Guilherme Gonella (67% of 2.3M), 2 Nov 2026; oldest Brazilian Foodie | Sofia (3.5%), 13 Oct 2026.