y.na homecafe — A South Korean home cafe creator known for her minimalist and aesthetic coffee and dessert presentations.
Macro

y.na homecafe

A South Korean home cafe creator known for her minimalist and aesthetic coffee and dessert presentations.

Human
South Korea
Korean, English

Yena is a prominent South Korean content creator who specializes in the 'home cafe' niche, focusing on the visual and auditory art of beverage preparation. She has successfully transitioned her digital presence into traditional media by authoring a dedicated book titled 'My Own Secret Home Cafe.' Based in South Korea, her work emphasizes a clean, minimalist aesthetic that combines high-quality ASMR audio with sophisticated drink styling and plating techniques.

Total reach
643.3K
Known for
Creating viral ASMR-style home cafe videos that feature creative coffee recipes and aesthetic dessert assembly.
y.na__

y.na homecafe follower count by platform

Latest recorded followers, subscribers and engagement on each platform.

Instagram
@y.na__

643.3K

as of Oct 16, 2026

Followers

Member data

The details agencies ask for first

y.na homecafe's contact route, audience split and rate estimates are ready — members see them in one tap.

  • Contact email for brand deals
  • Audience age and gender split
  • Engagement rate per platform
  • Estimated rate per sponsored post

About y.na homecafe

Who is y.na homecafe? Biography, age and background

Yena is a South Korean lifestyle and food creator who has become a leading figure in the global home cafe movement. While she maintains a level of personal privacy regarding her specific age and early life, she has established a professional identity centered around culinary aesthetics and home styling. Her background is deeply rooted in the South Korean trend of recreating professional cafe experiences within a domestic setting, prioritizing visual harmony and calming sensory experiences.

How y.na homecafe became famous

Her rise to prominence occurred as the 'home cafe' trend gained international traction on social media platforms like Instagram and YouTube. Yena distinguished herself through exceptionally high production quality, utilizing crisp ASMR audio and a soft, airy visual filter that appealed to audiences seeking relaxation. Her ability to turn simple ingredients like milk, espresso, and matcha into layered works of art helped her videos go viral across global design and food communities.

What y.na homecafe posts

The content produced by Yena is characterized by its tranquil atmosphere and focus on the process of making drinks and light desserts. Her videos typically feature the sounds of ice clinking, coffee brewing, and liquids pouring, often accompanied by soft background music. She is best known for her creative latte art, seasonal fruit drinks, and the meticulous assembly of desserts like croffles or cream-topped cakes, all shot in a bright, sunlit kitchen environment.

y.na homecafe business ventures, brands and endorsements

Beyond digital content, Yena is a published author of the book 'My Own Secret Home Cafe,' which provides readers with recipes and styling tips. She frequently collaborates with high-end kitchenware brands, coffee machine manufacturers, and aesthetic lifestyle labels. Her influence extends to brand partnerships where she showcases specific glassware, syrups, and home appliances, integrating them seamlessly into her curated minimalist lifestyle.

y.na homecafe net worth (estimated) and how the money is made

There are no reliable public estimates for Yena's total net worth at this time. Her primary income streams are derived from social media monetization on YouTube and Instagram, along with domestic and international brand sponsorships in the lifestyle and food sectors. Additionally, she earns revenue through book royalties and potentially through affiliate marketing of the various home cafe tools and kitchenware featured in her popular videos.

Films, TV and signature work

While not primarily a film or television personality, Yena's signature work is her published book, which serves as a comprehensive guide to her aesthetic philosophy. Her YouTube channel acts as her main portfolio, containing hundreds of high-quality recipe videos that have been shared by major design and lifestyle outlets. She is widely considered a trendsetter in the digital culinary space, influencing how home cafe culture is documented online.

Where to watch

Fans can follow Yena's daily home cafe creations on her Instagram account, where she shares short-form reels and aesthetic photography. For longer, more detailed ASMR experiences and full tutorials, her YouTube channel 'y.na homecafe' provides in-depth looks at her recipes and kitchen setup. She also maintains a presence through her published literature, which is available through major Korean book retailers and select international distributors.

Awards and milestones

Yena has achieved significant digital milestones, including reaching over 640,000 followers on Instagram and building a substantial subscriber base on YouTube. Her influence in the South Korean food scene was solidified with the successful publication and distribution of her instructional book. She continues to be recognized as one of the definitive voices in the global ASMR and home cafe communities, consistently reaching millions of viewers per month.

How big is y.na homecafe's audience?

y.na homecafe has 643.3K followers in total, which puts this profile in the macro band (500k – 1m followers). The largest single audience is on Instagram with 643.3K followers — about 100% of the total reach.

What 643.3K combined followers actually means

Combined reach is the sum of followers and subscribers per platform. It is not unique people: audiences overlap, so treat it as a size indicator for shortlisting rather than a guaranteed audience.

Related questions

How many followers does y.na homecafe have in 2026?
y.na homecafe has around 643.3K followers in total across 1 tracked platform in 2026: 643.3K on Instagram. Counts are public platform figures and shift daily, so treat them as close approximations.
Is y.na homecafe gaining or losing followers?
A reliable answer needs several comparable monthly checks across the same platforms. CreatorFanBase does not yet have enough monthly history to label y.na homecafe's audience as rising or falling, so the current verified platform totals are shown without inventing a short-term trend.
Which platform is y.na homecafe biggest on?
Instagram, with about 643.3K followers — roughly 100% of a 643.3K total following. That places y.na homecafe in the Macro band (500K – 1M followers).

y.na homecafe's followers by platform

Here is where y.na homecafe's audience actually sits, platform by platform, using the latest count we recorded on each one (last checked Oct 16, 2026).

Every handle above links to the official account, so you can open it and check the numbers yourself before you reach out.

y.na homecafe follower count by platform (last checked Oct 16, 2026)
PlatformFollowers / subscribersShare of reachOfficial handle
Instagram643.3K followers100%@y.na__

Official handles and live links

Every handle on this page links to the official account. If you are verifying y.na homecafe before a deal, open the profiles directly rather than trusting screenshots — the live number is always one click away.

Related questions

How many followers does y.na homecafe have on Instagram?
y.na homecafe has about 643.3K followers on Instagram as of the latest recorded check, which is roughly 100% of y.na homecafe's total 643.3K following. The handle links on this page go straight to the live profile so you can confirm the number yourself.
What are y.na homecafe's official social media handles?
y.na__ on Instagram. Every handle here links to the live profile, so anything not listed on this page is not a handle we have been able to confirm for y.na homecafe.

Who follows y.na homecafe?

y.na homecafe is based in South Korea and posts in Korean and English. For brands that usually means the core audience follows the same market and language, with a long tail from everywhere else — big accounts rarely stay local.

The content sits in food & cooking and lifestyle, so the people watching are self-selected for those interests. That is the useful part of a niche profile: a mid-size account inside the right category often beats a much larger general account, because the audience already cares about the subject.

If you need the same audience profile in another market, the country and language lists on CreatorFanBase let you line up comparable creators side by side instead of guessing.

Working with y.na homecafe

If you are shortlisting y.na homecafe for a campaign, these are the facts worth carrying into the brief. Everything here is stored data, refreshed on a schedule rather than typed in once.

A practical sequence: check the lead platform matches where your buyers are, check market and language, open the official account to see recent posting frequency, then ask for a media kit and rate card directly.

Lead platform for a brief
Instagram
Category fit
Food & Cooking and Lifestyle
Budget signal
Macro audience (500k – 1m followers)

Related questions

Is y.na homecafe a good fit for a brand campaign?
y.na homecafe sits in the Macro band (500K – 1M followers) in food & cooking and lifestyle with a South Korea-led audience. Smaller bands usually convert harder per follower while larger ones buy reach, so match the band to whether the goal is awareness or sales.
How can brands contact y.na homecafe?
Use the official handles linked on this page, and include the campaign scope, deliverables, timeline and budget in your first message.

How we verify y.na homecafe's numbers

y.na homecafe's counts come from the platforms themselves via instagram public profile and are refreshed on a schedule; the most recent check was Oct 16, 2026. When a platform blocks a read, we keep the last verified number and show where it came from instead of filling the gap with an estimate.

How often the numbers are refreshed

Large jumps are treated as suspect: a sudden drop past our safety threshold is held back for review rather than published, which is why the numbers here tend to be lower-drama than screenshots circulating elsewhere. Found something out of date? The profile links on this page go to the official accounts, so the live number is always one click away.

Related questions

Is y.na homecafe a real verified account?
y.na homecafe's handles are matched to live public profiles before publishing, and follower numbers come from public platform data rather than self-reported claims. If a link ever breaks we drop the number instead of guessing.
When were y.na homecafe's follower numbers last updated?
The most recent recorded check was Oct 16, 2026. Counts are refreshed on a rolling schedule from public platform data, and a sudden unexplained drop is held back for review rather than published.

Is y.na homecafe gaining or losing followers?

Follower growth is best judged across several comparable monthly checks, not a few days of snapshots. CreatorFanBase does not yet have enough monthly history to call a reliable rise or fall for y.na homecafe; the current platform totals above remain the clearest view of audience size.

y.na homecafe's Fan Score

CFB Rating 7.7 out of 10, and what fans think.

Audience reach7.4 / 10
Platform presence7.0 / 10
Profile depth9.0 / 10

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More about y.na homecafe

Other questions people ask about y.na homecafe.

Where is y.na homecafe from?
y.na homecafe is based in South Korea and publishes in Korean, English. We have not published a confirmed date of birth for y.na homecafe yet.
What is y.na homecafe best known for?
Creating viral ASMR-style home cafe videos that feature creative coffee recipes and aesthetic dessert assembly.. Main niches: Food & Cooking, Lifestyle.
What language does y.na homecafe create in?
Mainly Korean, English. Language is a strong signal of where an audience sits, so it is worth checking before a campaign.
What is y.na homecafe's net worth?
There are no reliable public estimates for Yena's total net worth at this time. Her primary income streams are derived from social media monetization on YouTube and Instagram, along with domestic and international brand sponsorships in the lifestyle and food sectors. Additionally, she earns revenue …
Where is y.na homecafe based?
Public profiles place y.na homecafe in South Korea, posting mainly in Korean, English. We only publish the country a creator's own platforms and public reporting support, and we do not publish claims about ethnicity, religion or private address details.
How much does y.na homecafe earn per post?
There is no public rate card for y.na homecafe. Budget guidance on this page is $5K – $13K per post, a range from the combined public follower count. Rates move with usage rights, exclusivity, format and territory, so use y.na homecafe's 643.3K combined reach and macro band as a starting point and negotiate directly.
Who are creators similar to y.na homecafe?
CreatorFanBase lists comparable names in food & cooking, lifestyle and in South Korea, filterable by follower size, country and language. The related links on this page are the quickest route to the closest matches.

y.na homecafe sponsorship rate and cost per post

How much does it cost to hire y.na homecafe? A planning estimate for one sponsored post is $5K – $13K per post.

DeliverableEstimated cost
Story or short mention$2K – $5K
Sponsored post, Reel or Short$5K – $13K
Dedicated video or integration$9K – $23K
Three-post campaign package$13K – $34K

How to hire y.na homecafe

Send a free brief and CreatorFanBase checks availability, then negotiates the fee and terms with y.na homecafe for you.

Estimates use combined public follower counts. Up to 10 million followers, we show a planning range; above 10 million, we show an open-ended starting estimate because campaign scope drives the final fee.

Before you brief y.na homecafe

Agree deliverables in writing, check past brand work for conflicts, and agree how results are measured. Rates on this page are planning estimates from public follower counts, not quotes. Starter is $1 to search the full directory.

See plans·How counts are measured

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Free to ask — no payment upfront. Booking is subject to the creator's availability and agreement, and rates are confirmed by the creator.

How to contact y.na homecafe for a brand partnership

Official channels and links

Business email: most creators publish a business address in their profile bio or on their website. We only list contact details a creator has made public themselves, so where no public address exists, use a direct message on the platform above.

Open for collaboration requests

Request a collaboration with y.na homecafe

Share your brief once. We pass it on through the creator's public business channels.

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Explore creators like y.na homecafe

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Guides for campaigns like this

Data & sources

How the numbers on this page are collected and what they mean.

Last updated
Oct 16, 2026
Where it comes from
instagram public profile
Accuracy
Follower counts are approximate public figures and net-worth figures are third-party estimates, not verified financials. Spotted an error? Send a correction.

References and further reading

People also ask

Straight answers to the questions people search for.

What is y.na homecafe's follower count?

y.na homecafe has about 643.3K Instagram followers in the latest snapshot stored on this profile. Quote the profile and the date together. Use the Instagram row when the brief is on that network. A newer snapshot replaces this one on regular updates described on the methodology page.

How much does y.na homecafe charge for a brand deal?

For planning, y.na homecafe sits around $5K – $13K per sponsored post. The range uses the combined public follower count across the platforms on this profile, with the Instagram rate band. It is an estimate, not a quote. Ask y.na homecafe for the current fee. How the range is built is on the methodology page.

Is y.na homecafe verified?

y.na homecafe is not marked verified on this profile yet. The links here are still the public accounts we have on file, so compare them with the channel you know before you write. You can flag a correction on the contact page.

What country is y.na homecafe listed in?

South Korea is the country on y.na homecafe's profile. Use it when you need creators from that market, then open a recent post if the city matters. A city is not stored separately. The wider set of creators tagged South Korea is on the country list.

Does y.na homecafe post in Korean?

y.na homecafe is tagged as Korean-speaking on this profile. Use that when the script or the voiceover has to be in Korean, then watch a recent post to confirm the mix. One tag can cover more than one language in the work. Other Korean creators can be filtered in search.

What niche is y.na homecafe in?

Food & Cooking is how y.na homecafe is grouped in the directory, with Korean as the language tag. Start there, then read a recent post before you decide the fit. The posts decide whether the label is enough. More people in that niche are on the Food & Cooking category.

How can I contact y.na homecafe for a collaboration?

Send a collaboration brief from the form on this profile, or use the official links to reach y.na homecafe directly. Our team reaches out and negotiates the fee for you. Write one clear deliverable and ask for their rate. This profile shows the handle and the official links. A plan only opens search results after the first 5, on pricing.

Who are influencers like y.na homecafe?

Start with the similar names on this profile, then widen to the Food & Cooking category when you need more people in the same niche. Add a follower band if the first list is too famous for the budget. Read a recent post before you write.

What date is y.na homecafe's audience snapshot from?

The newest follower snapshot stored for y.na homecafe is 16 October 2026. Counts are updated regularly, and a missing new reading keeps the previous date rather than inventing one. Put that date next to the number if you quote it. The schedule is on the methodology page.

Is y.na homecafe a good fit for a food & cooking campaign in South Korea?

y.na homecafe is tagged Food & Cooking, South Korea in the directory, so that is the audience a brand can start from. The tag is a filing label, not a sales result, so watch a recent post before you brief anyone. Then compare a few others with the same tag on the Food & Cooking list.

Will y.na homecafe feature my restaurant or food product?

You can ask. Send a brief from the collaboration form on this profile with the product, the deliverable and your dates, and the CreatorFanBase team reaches out to y.na homecafe and negotiates for you. Food audiences respond to recipes, tastings and kitchen formats, so pitch a format that matches recent posts. y.na homecafe decides whether to accept. See the managed option on pricing.

How much does a Instagram reel from y.na homecafe cost?

Our planning estimate for one sponsored post from y.na homecafe is $5K – $13K. Stories usually cost less than a feed post or reel, and usage rights, exclusivity and extra posts raise the fee. It is an estimate, not a quote — y.na homecafe sets the real rate. The method is on the methodology page.

Who are the best food & cooking influencers in South Korea like y.na homecafe?

y.na homecafe is one of the Food & Cooking profiles in South Korea on CreatorFanBase. Open the Food & Cooking category and filter by country, language and follower size to see others ranked by audience. Every filter and follower count stays open; names after the first 5 results need a plan.

Where can I hire food & cooking influencers in South Korea?

Start in search with the Food & Cooking category and South Korea as the country, then set a follower range that fits the budget. Shortlist a few names like y.na homecafe, compare their platform split, and send a brief — or let CFB Agency run outreach and negotiation for you.

Is y.na homecafe a good choice for a Korean-language campaign?

y.na homecafe is tagged Korean on this profile, so a script in Korean is a natural starting point. Check a recent post to confirm the language mix before you brief. Other Korean-speaking creators can be filtered in search.

Who manages y.na homecafe's brand deals?

We do not publish private management contacts. Use the official links on this profile, or send a brief from the collaboration form and the CreatorFanBase team will reach y.na homecafe's team for you and negotiate the deal. Plans and the managed option are on pricing.

Where are y.na homecafe's official accounts?

The official accounts we have for y.na homecafe are the links on this profile, starting with Instagram. Use those when you write, and compare the handle with the channel you already know. Or send a brief from the profile and the CreatorFanBase team will reach out and negotiate for you. A wrong link can be flagged on the contact page.

How many platforms is y.na homecafe on?

y.na homecafe has 1 platform with a stored follower or subscriber count on this profile, led by Instagram. A missing network means we do not have a public count for it yet, not that the account cannot exist. The rows are listed on the profile. Browse a single network from the creator lists.

Does CreatorFanBase book y.na homecafe?

Not through a forum post. Send a brief from the collaboration form on this profile and the CreatorFanBase team will reach out to y.na homecafe for you. Use the official links on the profile and ask y.na homecafe for a fee. Plan prices for directory access are separate, on the pricing page.

Can I shortlist y.na homecafe for a campaign?

Open this profile and save y.na homecafe while you compare a few other names. Saving a name does not email the creator. Growth and Agency include unlimited shortlists. Starter includes three. The plan differences, starting at $29 a month, are on the pricing page.