Thiago Nigro, founder of Grupo Primo, shares expertise on financial freedom and investment strategies.
Thiago Nigro is the creator of the YouTube channel O Primo Rico and the founder of Grupo Primo, an ecosystem dedicated to democratizing access to financial knowledge. His group aims to help individuals achieve financial freedom and currently manages over R$20 billion across more than 200,000 investors. Prior to his entrepreneurial endeavors, Nigro worked for seven years as an financial advisor.
Latest recorded followers, subscribers and engagement on each platform.
7.8M
as of Oct 14, 2026
Followers
O Primo Rico's contact route, audience split and rate estimates are ready — members see them in one tap.
O Primo Rico is the professional brand of Thiago Nigro, a highly influential Brazilian financial educator and entrepreneur. Before his rise as a digital creator, he spent seven years working as a professional financial advisor. His background in the traditional financial sector provided the foundation for his current mission to democratize financial literacy across Brazil.
He achieved widespread fame by launching the O Primo Rico YouTube channel, where he began simplifying complex economic concepts for the general public. His breakthrough came from his ability to explain investment strategies in an accessible way, which resonated with millions of Brazilians seeking financial independence. His growth solidified as he became a leading voice in Brazilian finance.
The content focuses on investment education, personal finance management, and wealth-building strategies. His videos often feature interviews with successful entrepreneurs, deep dives into the stock market, and practical advice on saving money. The style is educational yet motivating, aimed at helping viewers take control of their financial futures.
He is the founder of Grupo Primo, a massive ecosystem that manages over R$20 billion for hundreds of thousands of investors. His ventures include educational platforms, investment management services, and publishing. He has successfully expanded his brand into a diversified financial services group that reaches millions of people.
While media reports suggest a high valuation for his businesses, there is no single reliable public estimate of his total net worth. His income is derived from his equity in Grupo Primo, advertising revenue from his massive YouTube channel, and sales of financial courses. He also generates revenue from books and large-scale speaking engagements.
His most significant work is the O Primo Rico YouTube channel and his best-selling financial books. He is also known for the PrimoCast, one of the most popular business and finance podcasts in Brazil. His work consistently focuses on providing actionable financial advice and mentoring his audience.
His primary platform for long-form educational content is his YouTube channel, O Primo Rico. He is also active across various social media platforms where he shares daily insights and updates. His podcasts are available on all major streaming services, providing accessibility for listeners interested in business and finance.
A significant milestone is his YouTube channel reaching about 7.8 million followers. He has successfully built a financial ecosystem managing over R$20 billion for more than 200,000 investors. His work has been recognized as a major influence in increasing the number of individual investors in the Brazilian stock market.
O Primo Rico has 7.8M followers in total, which puts this profile in the mega band (1m – 10m followers). The largest single audience is on YouTube with 7.8M followers — about 100% of the total reach.
Combined reach is the sum of followers and subscribers per platform. It is not unique people: audiences overlap, so treat it as a size indicator for shortlisting rather than a guaranteed audience.
Related questions
Here is where O Primo Rico's audience actually sits, platform by platform, using the latest count we recorded on each one (last checked Oct 14, 2026).
Every handle above links to the official account, so you can open it and check the numbers yourself before you reach out.
| Platform | Followers / subscribers | Share of reach | Official handle |
|---|---|---|---|
| YouTube | 7.8M followers | 100% | @primorico |
Every handle on this page links to the official account. If you are verifying O Primo Rico before a deal, open the profiles directly rather than trusting screenshots — the live number is always one click away.
Related questions
O Primo Rico is based in Brazil and posts in Portuguese. For brands that usually means the core audience follows the same market and language, with a long tail from everywhere else — big accounts rarely stay local.
The content sits in education and finance & business, so the people watching are self-selected for those interests. That is the useful part of a niche profile: a mid-size account inside the right category often beats a much larger general account, because the audience already cares about the subject.
If you need the same audience profile in another market, the country and language lists on CreatorFanBase let you line up comparable creators side by side instead of guessing.
If you are shortlisting O Primo Rico for a campaign, these are the facts worth carrying into the brief. Everything here is stored data, refreshed on a schedule rather than typed in once.
A practical sequence: check the lead platform matches where your buyers are, check market and language, open the official account to see recent posting frequency, then ask for a media kit and rate card directly.
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O Primo Rico's counts come from the platforms themselves via Apify YouTube public channel and are refreshed on a schedule; the most recent check was Oct 14, 2026. When a platform blocks a read, we keep the last verified number and show where it came from instead of filling the gap with an estimate.
Large jumps are treated as suspect: a sudden drop past our safety threshold is held back for review rather than published, which is why the numbers here tend to be lower-drama than screenshots circulating elsewhere. Found something out of date? The profile links on this page go to the official accounts, so the live number is always one click away.
Related questions
Follower growth is best judged across several comparable monthly checks, not a few days of snapshots. CreatorFanBase does not yet have enough monthly history to call a reliable rise or fall for O Primo Rico; the current platform totals above remain the clearest view of audience size.
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Other questions people ask about O Primo Rico.
How much does it cost to hire O Primo Rico? A planning estimate for one sponsored post is $94K – $230K per post.
| Deliverable | Estimated cost |
|---|---|
| Story or short mention | $33K – $81K |
| Sponsored post, Reel or Short | $94K – $230K |
| Dedicated video or integration | $170K – $410K |
| Three-post campaign package | $240K – $600K |
Send a free brief and CreatorFanBase checks availability, then negotiates the fee and terms with O Primo Rico for you.
Estimates use combined public follower counts. Up to 10 million followers, we show a planning range; above 10 million, we show an open-ended starting estimate because campaign scope drives the final fee.
Agree deliverables in writing, check past brand work for conflicts, and agree how results are measured. Rates on this page are planning estimates from public follower counts, not quotes. Starter is $1 to search the full directory.
We handle outreach, rate negotiation, contracts and content delivery with O Primo Rico and other creators for you — done-for-you.
Free to ask — no payment upfront. Booking is subject to the creator's availability and agreement, and rates are confirmed by the creator.
Business email: most creators publish a business address in their profile bio or on their website. We only list contact details a creator has made public themselves, so where no public address exists, use a direct message on the platform above.
Share your brief once. We pass it on through the creator's public business channels.
Jump to the rankings, countries and platforms this profile belongs to.
How the numbers on this page are collected and what they mean.
YouTube's own explanation of subscriber counts, reach and monetisation.
The US regulator's rules on disclosing a paid partnership.
Official country-level internet adoption data.
Straight answers to the questions people search for.
O Primo Rico has about 7.8M YouTube subscribers in the latest snapshot stored on this profile. Quote the profile and the date together. Use the YouTube row when the brief is on that network. A newer snapshot replaces this one on regular updates described on the methodology page.
For planning, O Primo Rico sits around $94K – $230K per sponsored post. The range uses the combined public follower count across the platforms on this profile, with the YouTube rate band. It is an estimate, not a quote. Ask O Primo Rico for the current fee. How the range is built is on the methodology page.
O Primo Rico is marked verified on CreatorFanBase. The badge is about the stored handles matching the public accounts, and it is the set of links to use for a collaboration. Flag a wrong handle on the contact page.
Brazil is the country on O Primo Rico's profile. Use it when you need creators from that market, then open a recent post if the city matters. A city is not stored separately. The wider set of creators tagged Brazil is on the country list.
O Primo Rico is tagged as Portuguese-speaking on this profile. Use that when the script or the voiceover has to be in Portuguese, then watch a recent post to confirm the mix. One tag can cover more than one language in the work. Other Portuguese creators can be filtered in search.
Education is how O Primo Rico is grouped in the directory, with Portuguese as the language tag. Start there, then read a recent post before you decide the fit. The posts decide whether the label is enough. More people in that niche are on the Education category.
Request a collaboration with O Primo Rico using the form on this profile. Our team contacts the creator and negotiates rates and deliverables for you. Official links are also shown here if you prefer direct contact. Compare the discovery plans on pricing.
Similar profiles are linked on this page. For a wider set in the same niche, open the Education category and add a country or follower size if you need a shorter list. Read a few recent posts before you decide who to email.
The newest follower snapshot stored for O Primo Rico is 14 October 2026. Counts are updated regularly, and a missing new reading keeps the previous date rather than inventing one. Put that date next to the number if you quote it. The schedule is on the methodology page.
O Primo Rico is tagged Education, Brazil in the directory, so that is the audience a brand can start from. The tag is a filing label, not a sales result, so watch a recent post before you brief anyone. Then compare a few others with the same tag on the Education list.
You can ask. Send a brief from the collaboration form on this profile with the product, the deliverable and your dates, and the CreatorFanBase team reaches out to O Primo Rico and negotiates for you. Audiences respond best when the product fits what the creator already posts, so pitch a format that matches recent posts. O Primo Rico decides whether to accept. See the managed option on pricing.
Our planning estimate for one sponsored post from O Primo Rico is $94K – $230K. Stories usually cost less than a feed post or reel, and usage rights, exclusivity and extra posts raise the fee. It is an estimate, not a quote — O Primo Rico sets the real rate. The method is on the methodology page.
O Primo Rico is one of the Education profiles in Brazil on CreatorFanBase. Open the Education category and filter by country, language and follower size to see others ranked by audience. Every filter and follower count stays open; names after the first 5 results need a plan.
Start in search with the Education category and Brazil as the country, then set a follower range that fits the budget. Shortlist a few names like O Primo Rico, compare their platform split, and send a brief — or let CFB Agency run outreach and negotiation for you.
O Primo Rico is tagged Portuguese on this profile, so a script in Portuguese is a natural starting point. Check a recent post to confirm the language mix before you brief. Other Portuguese-speaking creators can be filtered in search.
We do not publish private management contacts. Use the official links on this profile, or send a brief from the collaboration form and the CreatorFanBase team will reach O Primo Rico's team for you and negotiate the deal. Plans and the managed option are on pricing.
The official accounts we have for O Primo Rico are the links on this profile, starting with YouTube. Use those when you write, and compare the handle with the channel you already know. Or send a brief from the profile and the CreatorFanBase team will reach out and negotiate for you. A wrong link can be flagged on the contact page.
O Primo Rico has 1 platform with a stored follower or subscriber count on this profile, led by YouTube. A missing network means we do not have a public count for it yet, not that the account cannot exist. The rows are listed on the profile. Browse a single network from the creator lists.
Not through a forum post. Send a brief from the collaboration form on this profile and the CreatorFanBase team will reach out to O Primo Rico for you. Use the official links on the profile and ask O Primo Rico for a fee. Plan prices for directory access are separate, on the pricing page.
Open this profile and save O Primo Rico while you compare a few other names. Saving a name does not email the creator. Growth and Agency include unlimited shortlists. Starter includes three. The plan differences, starting at $29 a month, are on the pricing page.
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