Lifestyle influencers in Spain
How many lifestyle influencers in Spain are on CreatorFanBase? 19, and as of 13 Oct 2026, Real Madrid C.F. leads them at 279.9M combined followers and subscribers; ZARA is #2 at 61.8M, less than half of Real Madrid C.F.'s count.
Updated
- Category
- Lifestyle
- Country
- Spain
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Lifestyle influencers in Spain: the top 4
Real Madrid C.F.
Lifestyle creator in Spain
ZARA
Fashion retailer
elrubiusOMG
Lifestyle creator from Spain
Willyrex
Lifestyle creator from Spain
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The first 4 creators are listed above with their names, follower counts and profile links. A one-time payment of $19 opens the rest of this list and a CSV of the same filters. A plan opens every list.
What's in the full list
Lifestyle creators in Spain: 19 creators, median audience 1.3M followers.
- By platform
- Instagram (12) · YouTube (5) · TikTok (2)
- By follower size
- 10K–50K (1) · 50K–100K (1) · 100K–500K (3) · 500K–1M (4) · 1M–5M (4) · 10M–100M (5) · 100M+ (1)
- Top languages
- Spanish (17) · English (4) · Catalan (1) · Urdu (1)
- Top countries
- Spain (19)
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Who are the top lifestyle influencers in Spain?
- 1.Real Madrid C.F.279.9M followers
- 2.ZARA61.8M followers
- 3.elrubiusOMG41M followers
- 4.Willyrex22.1M followers
Lifestyle creators in Spain: what the data shows
- These 19 are under 1% of the 3,989 lifestyle creators.
- At 1.3M, the Spain median sits below the 2.4M of 3,989 lifestyle creators.
- Instagram leads with 63%, in line with its 58% across 376 creators in Spain.
The open lifestyle creators in Spain, one by one
The 4 open entries hold 404.8M of the 449.5M (90%); the unlock adds 44.6M from 15 more, median 913.7K.
#1 Real Madrid C.F.
Real Madrid C.F. (Spain, Spanish, English) is #1 of 19 Spain lifestyle creators at 279.9M, 62% of 449.5M (read 13 Oct 2026).
Real Madrid C.F. is #1 of the 376 creators in Spain and #1 here, 62% of 449.5M.
Instagram @realmadrid 181.2M, 40% of 449.5M; TikTok @realmadrid 77.4M, 17% of 449.5M; YouTube @realmadrid 21.3M subscribers, 4.7% of 449.5M.
Real Madrid C.F.: tagged Lifestyle; $80K+ per Instagram post.
#2 ZARA
ZARA (Spain, Spanish, English) is #2 of 19 Spain lifestyle creators at 61.8M, 14% of 449.5M (read 13 Oct 2026).
ZARA is #8 of the 376 creators in Spain and #2 here, 14% of 449.5M.
Instagram @zara 61.7M, 14% of 449.5M; YouTube @zara 170K subscribers, 0.1% of 449.5M.
ZARA: tagged Lifestyle; $80K+ per Instagram post.
#3 elrubiusOMG
elrubiusOMG (Spain, Spanish) is #3 of 19 Spain lifestyle creators at 41M on YouTube @elrubiusomg, 9.1% of 449.5M (read 22 Sep 2026).
elrubiusOMG is #11 of the 376 creators in Spain and #3 here, 9.1% of 449.5M.
elrubiusOMG: tagged Lifestyle; estimated net worth $9.4M–15M; $120K+ per YouTube post.
#4 Willyrex
Willyrex (Spain, Spanish) is #4 of 19 Spain lifestyle creators at 22.1M, 4.9% of 449.5M (read 13 Oct 2026).
Willyrex is #29 of the 376 creators in Spain and #4 here, 4.9% of 449.5M.
YouTube @willyrex 17.3M subscribers, 3.8% of 449.5M; TikTok @willyrex 4.8M, 1.1% of 449.5M.
Willyrex: tagged Lifestyle; estimated net worth $5.4M–8.4M; $120K+ per YouTube post.
Lifestyle creators in Spain by follower tier
10M–100M holds the most Spain lifestyle creators: 5 (26%) with 152.9M, 34% of 449.5M, median 22.1M.
By reach, 100M+ leads: 279.9M from 1 (62% of 449.5M), top open entry Real Madrid C.F. at 279.9M.
Tier cut-offs in the 449.5M: 100M+ ends at #1 (279.9M), 10M+ ends at #6 (10.1M), 1M+ ends at #10 (1.3M), 100K+ ends at #17 (114.9K); #18 has 75K.
#1 has 6963x the audience of #19 (279.9M vs 40.2K), median 1.3M.
Of the 449.5M, the largest 2 (11%) hold 76%; the smallest 9 hold 0.9%, or 3.9M.
| Tier | Creators | Share of list | Combined | Share of reach | Median | Largest open entry |
|---|---|---|---|---|---|---|
| 100M+ | 1 | 5.3% | 279.9M | 62% | 279.9M | Real Madrid C.F. |
| 10M–100M | 5 | 26% | 152.9M | 34% | 22.1M | ZARA |
| 1M–10M | 4 | 21% | 12.7M | 2.8% | 3.5M | – |
| 500K–1M | 4 | 21% | 3.2M | 0.7% | 840.1K | – |
| 100K–500K | 3 | 16% | 596.8K | 0.1% | 183.5K | – |
| 10K–100K | 2 | 11% | 115.2K | 0.1% | 57.6K | – |
Where lifestyle creators in Spain are biggest
Spain lifestyle creators by biggest platform: Instagram 12, median 1.1M, 79% of 449.5M; YouTube 5, median 979K, 14% of 449.5M; TikTok 2, median 14M, 6.2% of 449.5M.
TikTok-first entries are fewer (2) but larger: median 14M, 13x the 1.1M of Instagram.
Spain lifestyle creators, highest-ranked by platform after Instagram: YouTube at #3 (41M), TikTok at #5 (17.9M).
Open entries by biggest account: Real Madrid C.F. and ZARA on Instagram; elrubiusOMG and Willyrex on YouTube.
YouTube: 26% of these Spain lifestyle creators, 29% of the 376 creators in Spain.
| Platform | Creators | Share of list | Combined | Share of reach | Median | Largest open entry |
|---|---|---|---|---|---|---|
| 12 | 63% | 357.3M | 79% | 1.1M | Real Madrid C.F. | |
| YouTube | 5 | 26% | 64.2M | 14% | 979K | elrubiusOMG |
| TikTok | 2 | 11% | 28M | 6.2% | 14M | – |
Other niches among lifestyle creators in Spain
Second tags on Spain lifestyle creators: Beauty & Fashion 2 (1.5% of 449.5M), Movies & TV 1 (2.2% of 449.5M); 3 of 19 carry one, 16%.
Spain lifestyle creators, highest-ranked by tag: Beauty & Fashion #8 (4.4M), Movies & TV #6 (10.1M).
| Niche | Creators | Share of list | Combined | Share of reach | Median | Largest open entry |
|---|---|---|---|---|---|---|
| Beauty & Fashion | 2 | 11% | 6.9M | 1.5% | 3.5M | – |
| Movies & TV | 1 | 5.3% | 10.1M | 2.2% | 10.1M | – |
Languages among lifestyle creators in Spain
Spain lifestyle creators, by language: Spanish 17 (99% of 449.5M), English 4 (78% of 449.5M), Catalan 1 (1% of 449.5M); 4 post in two or more, 21%.
Spanish is on 89% here and 14% of the 3,989 lifestyle creators.
| Language | Creators | Share of list | Combined | Share of reach | Median | Largest open entry |
|---|---|---|---|---|---|---|
| Spanish | 17 | 89% | 444.9M | 99% | 1.3M | Real Madrid C.F. |
| English | 4 | 21% | 348.8M | 78% | 33.2M | Real Madrid C.F. |
| Catalan | 1 | 5.3% | 4.4M | 1% | 4.4M | – |
| Urdu | 1 | 5.3% | 40.2K | 0.1% | 40.2K | – |
Lifestyle creators in Spain and nearby lists
Spain lifestyle creators (19, 449.5M, median 1.3M) against nearby lists: India has 9.7x the creators and a median 2.9x larger; All niches has 20x the creators and a median 2.1x larger; Instagram (all niches) has 12x the creators and a median 1.8x larger.
| List | Creators | Combined | Median | Biggest platform |
|---|---|---|---|---|
| Country: India | 184 | 2.2B | 3.8M | Instagram (64%) |
| Niche: All niches | 376 | 3.2B | 2.7M | Instagram (58%) |
| Platform: Instagram (all niches) | 219 | 1.9B | 2.4M | Instagram (100%) |
| Size: 100K–200K (all niches) | 14 | 2M | 134.9K | Instagram (64%) |
How brands use the lifestyle creators in Spain list
$10K – $26K per Instagram post at the Spain lifestyle creators median of 1.3M; five near that median, 6.6M combined, plan at $50K–130K.
#1 Real Madrid C.F. (279.9M) plans at $80K+ per post, 213x the 1.3M median audience.
Of the 449.5M: under 1M holds 0.9% (9 creators); 1M–10M holds 2.8% (4 creators); 10M+ holds 96% (6 creators).
How the lifestyle creators in Spain list is built
19 published profiles match: base country Spain, tagged Lifestyle. Real Madrid C.F. leads on combined reach (279.9M); #19 has 40.2K. 3 of the 19 share a second niche tag; Beauty & Fashion leads with 2. elrubiusOMG's count is from 22 Sep 2026 and Willyrex's from 13 Oct 2026, 21 days apart.
FAQs about lifestyle creators in Spain
How big are lifestyle creators in Spain?
Median 1.3M, middle half 298.4K–17.9M, across 19 Spain lifestyle creators; 6 at 10M+ (432.8M, 96%), 4 at 1M–10M (12.7M, 2.8%), 7 at 100K–1M (3.8M, 0.8%) and 2 under 100K (115.2K, 0.1%).
What does unlocking lifestyle creators in Spain add?
The four open cards end at 4.9% of 449.5M, with Willyrex (22.1M). Spain lifestyle creators #5 to #19 (17.9M to 40.2K, 9.9% of 449.5M) open for $19, CSV included.
Which other niches do lifestyle creators in Spain cover?
Beauty & Fashion for 2 of 19; Movies & TV for 1 of 19 Spain lifestyle creators, holding 1.5%, 2.2% of 449.5M.
What languages do lifestyle creators in Spain post in?
Spanish for 17, top Real Madrid C.F. 62%; English for 4, top Real Madrid C.F. 62%; Catalan for 1; 4 of 19 Spain lifestyle creators (21%) post in more than one.
Which platforms do lifestyle creators in Spain use most?
449.5M across 19 Spain lifestyle creators: Instagram 79% from 12 (top Real Madrid C.F. 62%); YouTube 14% from 5 (top elrubiusOMG 9.1%); TikTok 6% from 2.