The CEO and founder of HonestGlow, Dave Villanueva, shares his journey and promotes his brand.
Dave Villanueva is the CEO and founder of the beauty brand HonestGlow, which has achieved 'SUPERBRAND' status. He uses his TikTok account to connect with followers and promote HonestGlow products. He often shares his personal entrepreneurial journey and the success of his brand.
Latest recorded followers, subscribers and engagement on each platform.
4.4M
as of Oct 14, 2026
Followers
Dave Villanueva's contact route, audience split and rate estimates are ready — members see them in one tap.
Dave Villanueva is a prominent Filipino entrepreneur and beauty industry leader based in the Philippines. He is the founder and CEO of HonestGlow, a skincare and beauty brand that has gained significant traction in the local market. Through his online presence, he shares insights into his leadership role and the operational side of his growing enterprise.
His breakthrough stems from the massive commercial success of HonestGlow, which achieved recognized Superbrand status. By leveraging TikTok to document his entrepreneurial journey, he successfully humanized his brand and built a massive community of loyal customers. His transparency about the trials of building a business from the ground up resonated deeply with the Filipino audience.
His content is a mix of lifestyle vlogging and product marketing centered around the HonestGlow line. He frequently posts behind-the-scenes footage of his business operations, warehouse updates, and testimonials from users. His videos often focus on personal motivation, demonstrating how he balances his lifestyle with the demands of being a high-level executive.
His primary business venture is HonestGlow, a beauty brand specializing in soaps, sets, and skincare products. Under his leadership, the company has expanded its reach across the Philippines and established a strong digital retail presence. He serves as the primary face of the brand, using his personal influence to drive sales and brand awareness.
There is no reliable public estimate for his total net worth, though he generates substantial income from the sales of HonestGlow products. As the CEO and founder, his wealth is largely tied to the performance of his beauty empire. He also benefits from digital influence and the various distribution channels his brand utilizes across e-commerce platforms.
While not a traditional film or television actor, his signature work is the creation and branding of HonestGlow. He is widely recognized in the beauty and fashion community in the Philippines for his contribution to the local skincare market. His digital presence serves as a continuous documentary of his work in the corporate beauty sector.
Followers can watch his latest updates and business advice primarily on TikTok, where he maintains his largest social media presence. He uses this platform to interact directly with his community and launch new product lines. His content is available in both English and Filipino, catering to a diverse audience across the archipelago.
One of his most significant business milestones was HonestGlow achieving Superbrand status, reflecting its market impact. On social media, he has reached a major milestone of about 4.4 million followers on TikTok. This massive following solidifies his position as one of the most influential entrepreneurs in the Filipino beauty and lifestyle categories.
Dave Villanueva has 4.4M followers in total, which puts this profile in the mega band (1m – 10m followers). The largest single audience is on TikTok with 4.4M followers — about 100% of the total reach.
Combined reach is the sum of followers and subscribers per platform. It is not unique people: audiences overlap, so treat it as a size indicator for shortlisting rather than a guaranteed audience.
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Here is where Dave Villanueva's audience actually sits, platform by platform, using the latest count we recorded on each one (last checked Oct 14, 2026).
Every handle above links to the official account, so you can open it and check the numbers yourself before you reach out.
| Platform | Followers / subscribers | Share of reach | Official handle |
|---|---|---|---|
| TikTok | 4.4M followers | 100% | @dave_villanueva |
Every handle on this page links to the official account. If you are verifying Dave Villanueva before a deal, open the profiles directly rather than trusting screenshots — the live number is always one click away.
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Dave Villanueva is based in Philippines and posts in English and Filipino. For brands that usually means the core audience follows the same market and language, with a long tail from everywhere else — big accounts rarely stay local.
The content sits in beauty & fashion and lifestyle, so the people watching are self-selected for those interests. That is the useful part of a niche profile: a mid-size account inside the right category often beats a much larger general account, because the audience already cares about the subject.
If you need the same audience profile in another market, the country and language lists on CreatorFanBase let you line up comparable creators side by side instead of guessing.
If you are shortlisting Dave Villanueva for a campaign, these are the facts worth carrying into the brief. Everything here is stored data, refreshed on a schedule rather than typed in once.
A practical sequence: check the lead platform matches where your buyers are, check market and language, open the official account to see recent posting frequency, then ask for a media kit and rate card directly.
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Dave Villanueva's counts come from the platforms themselves via Apify TikTok public profile and are refreshed on a schedule; the most recent check was Oct 14, 2026. When a platform blocks a read, we keep the last verified number and show where it came from instead of filling the gap with an estimate.
Large jumps are treated as suspect: a sudden drop past our safety threshold is held back for review rather than published, which is why the numbers here tend to be lower-drama than screenshots circulating elsewhere. Found something out of date? The profile links on this page go to the official accounts, so the live number is always one click away.
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Follower growth is best judged across several comparable monthly checks, not a few days of snapshots. CreatorFanBase does not yet have enough monthly history to call a reliable rise or fall for Dave Villanueva; the current platform totals above remain the clearest view of audience size.
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Other questions people ask about Dave Villanueva.
How much does it cost to hire Dave Villanueva? A planning estimate for one sponsored post is $22K – $62K per post.
| Deliverable | Estimated cost |
|---|---|
| Story or short mention | $8K – $22K |
| Sponsored post, Reel or Short | $22K – $62K |
| Dedicated video or integration | $40K – $110K |
| Three-post campaign package | $57K – $160K |
Send a free brief and CreatorFanBase checks availability, then negotiates the fee and terms with Dave Villanueva for you.
Estimates use combined public follower counts. Up to 10 million followers, we show a planning range; above 10 million, we show an open-ended starting estimate because campaign scope drives the final fee.
Agree deliverables in writing, check past brand work for conflicts, and agree how results are measured. Rates on this page are planning estimates from public follower counts, not quotes. Starter is $1 to search the full directory.
We handle outreach, rate negotiation, contracts and content delivery with Dave Villanueva and other creators for you — done-for-you.
Free to ask — no payment upfront. Booking is subject to the creator's availability and agreement, and rates are confirmed by the creator.
Business email: most creators publish a business address in their profile bio or on their website. We only list contact details a creator has made public themselves, so where no public address exists, use a direct message on the platform above.
Share your brief once. We pass it on through the creator's public business channels.
Jump to the rankings, countries and platforms this profile belongs to.
How the numbers on this page are collected and what they mean.
TikTok's official announcements on audience and creator features.
The US regulator's rules on disclosing a paid partnership.
Official country-level internet adoption data.
Straight answers to the questions people search for.
Dave Villanueva has about 4.4M TikTok followers in the latest snapshot stored on this profile. Quote the profile and the date together. Use the TikTok row when the brief is on that network. A newer snapshot replaces this one on regular updates described on the methodology page.
For planning, Dave Villanueva sits around $22K – $62K per sponsored post. The range uses the combined public follower count across the platforms on this profile, with the TikTok rate band. It is an estimate, not a quote. Ask Dave Villanueva for the current fee. How the range is built is on the methodology page.
Yes. The handles on this profile are marked verified, which means they were matched to Dave Villanueva's public accounts. Use those links when you write so you reach the official channel. If a handle looks wrong, tell us on the contact page.
The country stored for Dave Villanueva is Philippines. Lists and rankings use that tag, so it is the place to start when the buyers are there. A city is not stored separately. More Philippines creators are on the country list.
Dave Villanueva is tagged as English-speaking on this profile. Use that when the script or the voiceover has to be in English, then watch a recent post to confirm the mix. One tag can cover more than one language in the work. Other English creators can be filtered in search.
Dave Villanueva is filed under Beauty & Fashion and tagged as English-speaking. Use that as a starting point, then watch a recent post to see if the style fits your product. One label covers a lot of styles. More beauty & fashion creators are on the Beauty & Fashion category.
Use the collaboration form on this profile to send Dave Villanueva your campaign brief, or contact the official account directly. Include the deliverable, budget and timing; the CreatorFanBase team reaches out and negotiates the deal for you. Discovery plans are on pricing.
Other published creators near Dave Villanueva are in the similar creators section on this page, above these questions. If you want a longer list in Beauty & Fashion, use the Beauty & Fashion category and keep the country if the market matters. The posts, not the label, decide the fit.
The newest follower snapshot stored for Dave Villanueva is 14 October 2026. Counts are updated regularly, and a missing new reading keeps the previous date rather than inventing one. Put that date next to the number if you quote it. The schedule is on the methodology page.
Dave Villanueva is tagged Beauty & Fashion, Philippines in the directory, so that is the audience a brand can start from. The tag is a filing label, not a sales result, so watch a recent post before you brief anyone. Then compare a few others with the same tag on the Beauty & Fashion list.
You can ask. Send a brief from the collaboration form on this profile with the product, the deliverable and your dates, and the CreatorFanBase team reaches out to Dave Villanueva and negotiates for you. Beauty and fashion audiences respond to tutorials, try-ons and routines, so pitch a format that matches recent posts. Dave Villanueva decides whether to accept. See the managed option on pricing.
Our planning estimate for one sponsored post from Dave Villanueva is $22K – $62K. Stories usually cost less than a feed post or reel, and usage rights, exclusivity and extra posts raise the fee. It is an estimate, not a quote — Dave Villanueva sets the real rate. The method is on the methodology page.
Dave Villanueva is one of the Beauty & Fashion profiles in Philippines on CreatorFanBase. Open the Beauty & Fashion category and filter by country, language and follower size to see others ranked by audience. Every filter and follower count stays open; names after the first 5 results need a plan.
Start in search with the Beauty & Fashion category and Philippines as the country, then set a follower range that fits the budget. Shortlist a few names like Dave Villanueva, compare their platform split, and send a brief — or let CFB Agency run outreach and negotiation for you.
Dave Villanueva is tagged English on this profile, so a script in English is a natural starting point. Check a recent post to confirm the language mix before you brief. Other English-speaking creators can be filtered in search.
We do not publish private management contacts. Use the official links on this profile, or send a brief from the collaboration form and the CreatorFanBase team will reach Dave Villanueva's team for you and negotiate the deal. Plans and the managed option are on pricing.
The official accounts we have for Dave Villanueva are the links on this profile, starting with TikTok. Use those when you write, and compare the handle with the channel you already know. Or send a brief from the profile and the CreatorFanBase team will reach out and negotiate for you. A wrong link can be flagged on the contact page.
Dave Villanueva has 1 platform with a stored follower or subscriber count on this profile, led by TikTok. A missing network means we do not have a public count for it yet, not that the account cannot exist. The rows are listed on the profile. Browse a single network from the creator lists.
Not through a forum post. Send a brief from the collaboration form on this profile and the CreatorFanBase team will reach out to Dave Villanueva for you. Use the official links on the profile and ask Dave Villanueva for a fee. Plan prices for directory access are separate, on the pricing page.
Open this profile and save Dave Villanueva while you compare a few other names. Saving a name does not email the creator. Growth and Agency include unlimited shortlists. Starter includes three. The plan differences, starting at $29 a month, are on the pricing page.
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