A leading South Korean beauty and lifestyle creator known for her relatable office-worker persona and high-quality skincare insights.
Calary Girl, also known as Haisawon A, is a prominent South Korean content creator who initially gained fame for her approachable beauty reviews and 'office worker' concept. Beyond her successful digital presence, she has expanded her career into entrepreneurship as the founder of the body care brand MECHAI. Her content blends professional skincare expertise with a comedic and relatable lifestyle lens, making her a staple in the Korean beauty community.
Latest recorded followers, subscribers and engagement on each platform.
109.3K
as of Oct 16, 2026
Followers
Calary Girl (Haisawon A)'s contact route, audience split and rate estimates are ready — members see them in one tap.
Calary Girl, whose real name is Lee Ju-hye, is a South Korean digital creator who rose to prominence under the handle Haisawon A. The name 'Haisawon' translates to 'office worker' in Korean, reflecting her initial concept of providing beauty tips for everyday professionals. She has built a massive following by maintaining a grounded and authentic personality while navigating the fast-paced world of Seoul's beauty industry.
Her breakthrough occurred during the early growth of the Korean YouTube scene, where she stood out by reviewing products with honesty and a touch of humor. Unlike many highly polished creators of the time, her 'Calary Girl' persona felt like a trusted colleague sharing secrets. This relatable approach to makeup and skincare routines for working women resonated deeply, leading to a rapid surge in her subscriber count across multiple platforms.
Her content is a mix of high-production beauty transformations, detailed product reviews, and comedic lifestyle vlogs. She is particularly well-known for her 'half-and-half' makeup challenges and videos where she tests expensive luxury services versus affordable alternatives. Her style often incorporates sharp editing and a witty narrative voice that keeps her audience engaged regardless of the topic.
She successfully transitioned from a content creator to a business owner by launching MECHAI, a brand focused on low-irritant and high-functional body care products. In addition to her own brand, she has collaborated with numerous top-tier Korean and international beauty brands for limited-edition releases and marketing campaigns. Her entrepreneurial spirit is a core part of her current professional identity.
While there is no reliable public estimate of her total net worth, she generates significant income through multiple high-revenue streams. These include advertising revenue from her large YouTube audience, lucrative brand partnerships, and sales from her skincare company, MECHAI. As one of the veteran creators in the space, she commands premium rates for sponsored content and public appearances.
While primarily a digital-first creator, Calary Girl has appeared as a guest expert on various Korean beauty variety shows and talk programs. Her signature work remains her long-running YouTube series that demystifies complex skincare routines for the average consumer. She is also recognized for her travel vlogs where she explores international beauty trends, further establishing her as a global influencer.
Fans can primarily find her most detailed work on her YouTube channel, where she uploads long-form reviews and lifestyle content. She is also highly active on Instagram under the handle @calarygirl_a, where she shares behind-the-scenes glimpses of her life and updates on her brand MECHAI. Her presence across these platforms allows her to interact with both her domestic Korean audience and international fans.
Calary Girl has achieved several major milestones in the digital space, including surpassing 100,000 followers on Instagram and maintaining over a million subscribers on her primary YouTube channel for several years. She is frequently cited in South Korean media as a 'first-generation' beauty influencer who helped shape the current creator economy. Her brand, MECHAI, also marks a significant milestone in her transition to a corporate founder.
Calary Girl (Haisawon A) has 109.3K followers in total, which puts this profile in the mid-tier band (100k – 500k followers). The largest single audience is on Instagram with 109.3K followers — about 100% of the total reach.
Combined reach is the sum of followers and subscribers per platform. It is not unique people: audiences overlap, so treat it as a size indicator for shortlisting rather than a guaranteed audience.
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Here is where Calary Girl (Haisawon A)'s audience actually sits, platform by platform, using the latest count we recorded on each one (last checked Oct 16, 2026).
Every handle above links to the official account, so you can open it and check the numbers yourself before you reach out.
| Platform | Followers / subscribers | Share of reach | Official handle |
|---|---|---|---|
| 109.3K followers | 100% | @calarygirl_a |
Every handle on this page links to the official account. If you are verifying Calary Girl (Haisawon A) before a deal, open the profiles directly rather than trusting screenshots — the live number is always one click away.
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Calary Girl (Haisawon A) is based in South Korea and posts in Korean. For brands that usually means the core audience follows the same market and language, with a long tail from everywhere else — big accounts rarely stay local.
The content sits in comedy and beauty & fashion, so the people watching are self-selected for those interests. That is the useful part of a niche profile: a mid-size account inside the right category often beats a much larger general account, because the audience already cares about the subject.
If you need the same audience profile in another market, the country and language lists on CreatorFanBase let you line up comparable creators side by side instead of guessing.
If you are shortlisting Calary Girl (Haisawon A) for a campaign, these are the facts worth carrying into the brief. Everything here is stored data, refreshed on a schedule rather than typed in once.
A practical sequence: check the lead platform matches where your buyers are, check market and language, open the official account to see recent posting frequency, then ask for a media kit and rate card directly.
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Calary Girl (Haisawon A)'s counts come from the platforms themselves via instagram public profile and are refreshed on a schedule; the most recent check was Oct 16, 2026. When a platform blocks a read, we keep the last verified number and show where it came from instead of filling the gap with an estimate.
Large jumps are treated as suspect: a sudden drop past our safety threshold is held back for review rather than published, which is why the numbers here tend to be lower-drama than screenshots circulating elsewhere. Found something out of date? The profile links on this page go to the official accounts, so the live number is always one click away.
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Follower growth is best judged across several comparable monthly checks, not a few days of snapshots. CreatorFanBase does not yet have enough monthly history to call a reliable rise or fall for Calary Girl (Haisawon A); the current platform totals above remain the clearest view of audience size.
CFB Rating 7.6 out of 10, and what fans think.
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Other questions people ask about Calary Girl (Haisawon A).
How much does it cost to hire Calary Girl (Haisawon A)? A planning estimate for one sponsored post is $850 – $2K per post.
| Deliverable | Estimated cost |
|---|---|
| Story or short mention | $300 – $750 |
| Sponsored post, Reel or Short | $850 – $2K |
| Dedicated video or integration | $2K – $4K |
| Three-post campaign package | $2K – $6K |
Send a free brief and CreatorFanBase checks availability, then negotiates the fee and terms with Calary Girl (Haisawon A) for you.
Estimates use combined public follower counts. Up to 10 million followers, we show a planning range; above 10 million, we show an open-ended starting estimate because campaign scope drives the final fee.
Agree deliverables in writing, check past brand work for conflicts, and agree how results are measured. Rates on this page are planning estimates from public follower counts, not quotes. Starter is $1 to search the full directory.
We handle outreach, rate negotiation, contracts and content delivery with Calary Girl (Haisawon A) and other creators for you — done-for-you.
Free to ask — no payment upfront. Booking is subject to the creator's availability and agreement, and rates are confirmed by the creator.
Business email: most creators publish a business address in their profile bio or on their website. We only list contact details a creator has made public themselves, so where no public address exists, use a direct message on the platform above.
Share your brief once. We pass it on through the creator's public business channels.
Jump to the rankings, countries and platforms this profile belongs to.
How the numbers on this page are collected and what they mean.
Instagram's official product and creator-tools reference.
The US regulator's rules on disclosing a paid partnership.
Official country-level internet adoption data.
Straight answers to the questions people search for.
Calary Girl (Haisawon A) has about 109.3K Instagram followers in the latest snapshot stored on this profile. Quote the profile and the date together. Use the Instagram row when the brief is on that network. A newer snapshot replaces this one on regular updates described on the methodology page.
Use $850 – $2K only as a planning estimate for one sponsored post from Calary Girl (Haisawon A). It uses the combined public follower count across the platforms stored here, not a rate card Calary Girl (Haisawon A) sent us. Usage rights and extra posts move the real fee. The method is on the methodology page.
Yes. The handles on this profile are marked verified, which means they were matched to Calary Girl (Haisawon A)'s public accounts. Use those links when you write so you reach the official channel. If a handle looks wrong, tell us on the contact page.
Calary Girl (Haisawon A) is listed as South Korea. That is the country tag on this profile, and it is what the country lists use. Check a recent post if you need a specific city. A city is not stored separately. More creators tagged South Korea are on the country list.
Calary Girl (Haisawon A) is tagged as Korean-speaking on this profile. Use that when the script or the voiceover has to be in Korean, then watch a recent post to confirm the mix. One tag can cover more than one language in the work. Other Korean creators can be filtered in search.
The category stored for Calary Girl (Haisawon A) is Comedy. That is the niche label on the profile, not a promise that every post matches a brief. One label covers a lot of styles. Watch a recent piece of work, then compare others on the Comedy category.
Use the collaboration form on this profile to send Calary Girl (Haisawon A) your campaign brief, or contact the official account directly. Include the deliverable, budget and timing; the CreatorFanBase team reaches out and negotiates the deal for you. Discovery plans are on pricing.
Start with the similar names on this profile, then widen to the Comedy category when you need more people in the same niche. Add a follower band if the first list is too famous for the budget. Read a recent post before you write.
The newest follower snapshot stored for Calary Girl (Haisawon A) is 16 October 2026. Counts are updated regularly, and a missing new reading keeps the previous date rather than inventing one. Put that date next to the number if you quote it. The schedule is on the methodology page.
Calary Girl (Haisawon A) is tagged Comedy, South Korea in the directory, so that is the audience a brand can start from. The tag is a filing label, not a sales result, so watch a recent post before you brief anyone. Then compare a few others with the same tag on the Comedy list.
You can ask. Send a brief from the collaboration form on this profile with the product, the deliverable and your dates, and the CreatorFanBase team reaches out to Calary Girl (Haisawon A) and negotiates for you. Comedy audiences respond to skits and natural, story-led product mentions, so pitch a format that matches recent posts. Calary Girl (Haisawon A) decides whether to accept. See the managed option on pricing.
Our planning estimate for one sponsored post from Calary Girl (Haisawon A) is $850 – $2K. Stories usually cost less than a feed post or reel, and usage rights, exclusivity and extra posts raise the fee. It is an estimate, not a quote — Calary Girl (Haisawon A) sets the real rate. The method is on the methodology page.
Calary Girl (Haisawon A) is one of the Comedy profiles in South Korea on CreatorFanBase. Open the Comedy category and filter by country, language and follower size to see others ranked by audience. Every filter and follower count stays open; names after the first 5 results need a plan.
Start in search with the Comedy category and South Korea as the country, then set a follower range that fits the budget. Shortlist a few names like Calary Girl (Haisawon A), compare their platform split, and send a brief — or let CFB Agency run outreach and negotiation for you.
Calary Girl (Haisawon A) is tagged Korean on this profile, so a script in Korean is a natural starting point. Check a recent post to confirm the language mix before you brief. Other Korean-speaking creators can be filtered in search.
We do not publish private management contacts. Use the official links on this profile, or send a brief from the collaboration form and the CreatorFanBase team will reach Calary Girl (Haisawon A)'s team for you and negotiate the deal. Plans and the managed option are on pricing.
The official accounts we have for Calary Girl (Haisawon A) are the links on this profile, starting with Instagram. Use those when you write, and compare the handle with the channel you already know. Or send a brief from the profile and the CreatorFanBase team will reach out and negotiate for you. A wrong link can be flagged on the contact page.
Calary Girl (Haisawon A) has 1 platform with a stored follower or subscriber count on this profile, led by Instagram. A missing network means we do not have a public count for it yet, not that the account cannot exist. The rows are listed on the profile. Browse a single network from the creator lists.
Not through a forum post. Send a brief from the collaboration form on this profile and the CreatorFanBase team will reach out to Calary Girl (Haisawon A) for you. Use the official links on the profile and ask Calary Girl (Haisawon A) for a fee. Plan prices for directory access are separate, on the pricing page.
Open this profile and save Calary Girl (Haisawon A) while you compare a few other names. Saving a name does not email the creator. Growth and Agency include unlimited shortlists. Starter includes three. The plan differences, starting at $29 a month, are on the pricing page.
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