Steven Bartlett — Finance creator in the UK
Mega

Steven Bartlett

Steven Bartlett followers on Instagram: 5.3M as of 22 Sep 2026.

Finance creator in the UK

Human
Verified
United Kingdom
English

Entrepreneur: Steven.com, @flightstorystudio, @flightfund, @founded, Thirdweb.com Investor: 100+ companies Podcast: @thediaryofaceopodcast

Total reach
5.3M
Known for
Instagram audience of 5.3M followers

Updated

Steven Bartlett's audience at a glance

Steven Bartlett has 5,263,584 followers on Instagram (@steven), read on 22 Sep 2026.

PlatformAccountFollowers / subscribersShareAs of
Instagram@steven5,263,584 followers100%22 Sep 2026

How Steven Bartlett's numbers are counted: Instagram showed 5.3M on 22 Sep 2026 for Steven Bartlett.

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  • Engagement rate per platform
  • Estimated rate per sponsored post

About Steven Bartlett

Who is Steven Bartlett? Biography, age and background

Steven Bartlett is a British entrepreneur, author, and content creator based in the United Kingdom. He rose to prominence as the co-founder of Social Chain and has since become a leading figure in the business world. He is well-known for his focus on marketing, personal development, and corporate leadership.

How Steven Bartlett became famous

Bartlett gained international recognition after founding a multi-million dollar marketing agency in his early twenties. His breakthrough into mainstream media was further solidified when he became the youngest ever dragon on the BBC's Dragons' Den. His transition into podcasting and social media helped him build a dedicated global audience.

What Steven Bartlett posts

His content focuses heavily on business insights, entrepreneurship, and mental health. He is most famous for his podcast, The Diary Of A CEO, where he conducts deep-dive interviews with world-class performers. His posts often include motivational clips, business lessons, and reflections on his journey as an investor.

Steven Bartlett business ventures, brands and endorsements

Bartlett is involved in numerous high-profile ventures including Flight Story, thirdweb, and Flight Fund. He has invested in over 100 companies and serves as a board member for several major organizations. His brand is synonymous with innovation in the digital and blockchain sectors.

Films, TV and signature work

Steven Bartlett hosts The Diary of a CEO, a long-form interview podcast featuring entrepreneurs, public figures and experts. He also appears as an investor on the BBC business series Dragons’ Den.

Where to watch

Watch The Diary of a CEO on YouTube or listen on Spotify and Apple Podcasts. Dragons’ Den is available on BBC iPlayer, and Bartlett shares content on Instagram. Availability varies by country.

Awards and milestones

Bartlett has built an Instagram audience of approximately 5.3 million followers.

Steven Bartlett career timeline

  1. Founded Wallpark, an online messaging board, after leaving university.
  2. Co-founded the Manchester social media marketing agency Social Chain with Dominic McGregor.
  3. Launched the interview podcast The Diary of a CEO.
  4. Social Chain merged with the online retailer Lumaland to form the listed company Social Chain AG.
  5. The Financial Times reported that he and Wanja Oberhof would jointly manage Social Chain AG.
  6. Stepped down as chief executive of Social Chain AG, saying he did not agree with the company's direction.
  7. The Sun reported that he made $1.2 million from his podcast that year.
  8. Joined BBC's Dragons' Den as its youngest-ever investor.
  9. Published The Diary of a CEO: The 33 Laws of Business and Life, a Sunday Times bestseller.

Sources: Wikipedia · thesun.co.uk

Steven Bartlett net worth and earnings

$93 million is Steven Bartlett's estimated net worth, going by 2024 figures.

Steven Bartlett earns through The Diary of a CEO podcast, Flight Story / Flight Fund investments, Co-founded Social Chain and Dragons' Den investor, books and speaking.

Made $1.2 million from his podcast alone in 2021 (The Sun).

One sponsored Instagram post with Steven Bartlett is worth $42K – $110K at 5.3M followers.

#8 of 30 creators from the UK by net worth: Steven Bartlett sits behind KSI ($150 million) and ahead of Rio Ferdinand ($75 million).

Where Steven Bartlett's money comes from

  • The Diary of a CEO: Advertising and sponsorship on The Diary of a CEO, which he owns.
  • Flight Story and Flight Fund: He founded the media company Flight Story and invests through the Flight Fund.
  • Dragons' Den, books and speaking: Stakes taken on Dragons' Den, book sales and paid speaking.

Sources: thesun.co.uk

Estimated net worth
$93 million
Per sponsored Instagram post
$42K – $110K
Main income
The Diary of a CEO podcast, Flight Story / Flight Fund investments and Co-founded Social Chain
Net worth rank
#8 of 30

Compare: KSI net worth · Rio Ferdinand net worth

How we estimate net worth

How much does Steven Bartlett charge per sponsored post?

With 5.3M followers, mostly on Instagram, one sponsored post with Steven Bartlett plans at $42K – $110K per post.

DeliverableEstimated cost
Story or short mention$15K – $39K
Sponsored post, Reel or Short$42K – $110K
Dedicated video or integration$76K – $200K
Three-post campaign package$110K – $290K

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Content and audience

Country
United Kingdom
Language
English
Platforms
Instagram
Known for
Instagram audience of 5.3M followers
Profile type
Human

How Steven Bartlett compares with similar creators

Steven Bartlett next to fellow finance & business creators from the UK: Ali Abdaal (8.5M), Damien Talks Money (Damien Jordan) (421K) and Toby Newbatt (204K).

Steven Bartlett is #2 of the 4: 3.2M behind Ali Abdaal and 4.8M ahead of Damien Talks Money (Damien Jordan).

All of Steven Bartlett's counted audience is on Instagram (@steven), while Ali Abdaal, Damien Talks Money (Damien Jordan) and Toby Newbatt are biggest on YouTube.

Steven Bartlett posts in English, like Ali Abdaal, Damien Talks Money (Damien Jordan) and Toby Newbatt.

CreatorCountryBiggest platformFollowers and subscribersAs of
Steven BartlettUnited KingdomInstagram (5.3M)5,263,58422 Sep 2026
Ali AbdaalUnited KingdomYouTube (6.7M)8,463,12428 Sep 2026
Damien Talks Money (Damien Jordan)United KingdomYouTube (421K)421,00026 Oct 2026
Toby NewbattUnited KingdomYouTube (204K)204,00026 Oct 2026

Steven Bartlett's Fan Score

Profile depth (10.0) lifts Steven Bartlett to 8.3/10, while platform presence 7.0 holds the score back.

Audience reach8.2 / 10
Platform presence7.0 / 10
Profile depth10.0 / 10

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FAQs about Steven Bartlett

How many followers does Steven Bartlett have?

As of 22 Sep 2026, Steven Bartlett has 5,263,584 followers on Instagram (@steven); @steven is Steven Bartlett's only counted account.

What is Steven Bartlett's net worth?

$93M on 5.3M followers: Steven Bartlett's estimate from 2024 figures. Income for Steven Bartlett: The Diary of a CEO podcast and Flight Story / Flight Fund investments.

When did Steven Bartlett start business?

In 2013, Steven Bartlett founded Wallpark, an online messaging board, after leaving university. Steven Bartlett's Instagram account @steven has 5.3M followers as of 22 Sep 2026.

What businesses does Steven Bartlett own?

Steven Bartlett's businesses are The Diary of a CEO and Flight Story and Flight Fund. Advertising and sponsorship on The Diary of a CEO, which he owns. He founded the media company Flight Story and invests through the Flight Fund.

What is Steven Bartlett's Instagram account?

@steven on Instagram is Steven Bartlett's one linked account (5.3M followers).