Brazilian chef Sau Sampaio shares creative and often humorous recipes, captivating a large audience with his distinctive eyewear and engaging personality.
Sau Sampaio is a popular Brazilian content creator known for his culinary videos. He is often referred to as 'O cozinheiro dos óculos' (The cook with glasses) due to his signature eyewear. With over 3.7 million followers, he entertains by preparing various dishes, from traditional Brazilian food to more elaborate creations.
Latest recorded followers, subscribers and engagement on each platform.
3.7M
as of Oct 14, 2026
Followers
Sau Sampaio's contact route, audience split and rate estimates are ready — members see them in one tap.
Sau Sampaio is a celebrated Brazilian content creator who has established himself as a prominent figure in the online culinary world. He is widely recognized by his nickname O cozinheiro dos óculos, which translates to the cook with glasses, referencing his signature eyewear. Based in Brazil, he produces content primarily in Portuguese for a massive global audience.
His breakthrough came through his unique ability to blend high-energy entertainment with accessible cooking demonstrations on social media. By combining a charismatic personality with a distinct visual identity, he quickly transitioned from a hobbyist cook to a major influencer. His creative approach to traditional Brazilian recipes resonated with viewers looking for both information and humor.
Sampaio posts fast-paced, engaging culinary videos that range from simple daily meals to elaborate gastronomic creations. His content style is defined by its creativity and lighthearted tone, often featuring close-up shots of the cooking process. He is best known for demystifying complex dishes while maintaining his iconic look and relatable persona throughout every tutorial.
As a leading food influencer in Brazil, Sampaio collaborates with various kitchenware and food industry brands to promote high-quality products. His brand is built around his expertise in the kitchen and his signature glasses, making him a sought-after partner for culinary marketing campaigns. He continues to expand his digital presence through strategic partnerships across the food and beverage sector.
No reliable public estimate exists for his total net worth, but he generates significant income through digital advertisements and brand sponsorships. His large following on TikTok allows him to capitalize on creator fund programs and high-engagement promotional deals. Additionally, he likely earns revenue through merchandise or professional culinary appearances related to his established online identity.
While primarily a digital creator, Sampaio's signature work is his extensive library of short-form cooking videos that have earned him millions of views. His presence in the Movies and TV category reflects his high production standards and his role as a modern media personality. He remains most famous for the recurring series of recipes that feature his trademark eyewear and humorous commentary.
Fans can primarily watch his latest culinary experiments and comedic skits on TikTok, where he maintains his most active presence. He frequently shares updates and behind-the-scenes content across his various social media profiles. His videos are a staple for anyone interested in Brazilian cuisine and entertaining food content.
Sampaio has achieved a massive digital milestone by surpassing a combined following of about 3.7 million followers on social media. This level of reach places him among the top tier of culinary creators in South America. His growth continues as he remains a leading voice in the Brazilian food and cooking category.
Sau Sampaio has 3.7M followers in total, which puts this profile in the mega band (1m – 10m followers). The largest single audience is on TikTok with 3.7M followers — about 100% of the total reach.
Combined reach is the sum of followers and subscribers per platform. It is not unique people: audiences overlap, so treat it as a size indicator for shortlisting rather than a guaranteed audience.
Related questions
Here is where Sau Sampaio's audience actually sits, platform by platform, using the latest count we recorded on each one (last checked Oct 14, 2026).
Every handle above links to the official account, so you can open it and check the numbers yourself before you reach out.
| Platform | Followers / subscribers | Share of reach | Official handle |
|---|---|---|---|
| TikTok | 3.7M followers | 100% | @sausampaio |
Every handle on this page links to the official account. If you are verifying Sau Sampaio before a deal, open the profiles directly rather than trusting screenshots — the live number is always one click away.
Related questions
Sau Sampaio is based in Brazil and posts in Portuguese. For brands that usually means the core audience follows the same market and language, with a long tail from everywhere else — big accounts rarely stay local.
The content sits in movies & tv and food & cooking, so the people watching are self-selected for those interests. That is the useful part of a niche profile: a mid-size account inside the right category often beats a much larger general account, because the audience already cares about the subject.
If you need the same audience profile in another market, the country and language lists on CreatorFanBase let you line up comparable creators side by side instead of guessing.
If you are shortlisting Sau Sampaio for a campaign, these are the facts worth carrying into the brief. Everything here is stored data, refreshed on a schedule rather than typed in once.
A practical sequence: check the lead platform matches where your buyers are, check market and language, open the official account to see recent posting frequency, then ask for a media kit and rate card directly.
Related questions
Sau Sampaio's counts come from the platforms themselves via Apify TikTok public profile and are refreshed on a schedule; the most recent check was Oct 14, 2026. When a platform blocks a read, we keep the last verified number and show where it came from instead of filling the gap with an estimate.
Large jumps are treated as suspect: a sudden drop past our safety threshold is held back for review rather than published, which is why the numbers here tend to be lower-drama than screenshots circulating elsewhere. Found something out of date? The profile links on this page go to the official accounts, so the live number is always one click away.
Related questions
Follower growth is best judged across several comparable monthly checks, not a few days of snapshots. CreatorFanBase does not yet have enough monthly history to call a reliable rise or fall for Sau Sampaio; the current platform totals above remain the clearest view of audience size.
CFB Rating 8.3 out of 10, and what fans think.
Fan score
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Other questions people ask about Sau Sampaio.
How much does it cost to hire Sau Sampaio? A planning estimate for one sponsored post is $19K – $52K per post.
| Deliverable | Estimated cost |
|---|---|
| Story or short mention | $7K – $18K |
| Sponsored post, Reel or Short | $19K – $52K |
| Dedicated video or integration | $34K – $94K |
| Three-post campaign package | $49K – $140K |
Send a free brief and CreatorFanBase checks availability, then negotiates the fee and terms with Sau Sampaio for you.
Estimates use combined public follower counts. Up to 10 million followers, we show a planning range; above 10 million, we show an open-ended starting estimate because campaign scope drives the final fee.
Agree deliverables in writing, check past brand work for conflicts, and agree how results are measured. Rates on this page are planning estimates from public follower counts, not quotes. Starter is $1 to search the full directory.
We handle outreach, rate negotiation, contracts and content delivery with Sau Sampaio and other creators for you — done-for-you.
Free to ask — no payment upfront. Booking is subject to the creator's availability and agreement, and rates are confirmed by the creator.
Business email: most creators publish a business address in their profile bio or on their website. We only list contact details a creator has made public themselves, so where no public address exists, use a direct message on the platform above.
Share your brief once. We pass it on through the creator's public business channels.
Jump to the rankings, countries and platforms this profile belongs to.
How the numbers on this page are collected and what they mean.
TikTok's official announcements on audience and creator features.
The US regulator's rules on disclosing a paid partnership.
Official country-level internet adoption data.
Straight answers to the questions people search for.
Sau Sampaio has about 3.7M TikTok followers in the latest snapshot stored on this profile. Quote the profile and the date together. Use the TikTok row when the brief is on that network. A newer snapshot replaces this one on regular updates described on the methodology page.
For planning, Sau Sampaio sits around $19K – $52K per sponsored post. The range uses the combined public follower count across the platforms on this profile, with the TikTok rate band. It is an estimate, not a quote. Ask Sau Sampaio for the current fee. How the range is built is on the methodology page.
Sau Sampaio is marked verified on CreatorFanBase. The badge is about the stored handles matching the public accounts, and it is the set of links to use for a collaboration. Flag a wrong handle on the contact page.
Brazil is the country on Sau Sampaio's profile. Use it when you need creators from that market, then open a recent post if the city matters. A city is not stored separately. The wider set of creators tagged Brazil is on the country list.
Sau Sampaio is tagged as Portuguese-speaking on this profile. Use that when the script or the voiceover has to be in Portuguese, then watch a recent post to confirm the mix. One tag can cover more than one language in the work. Other Portuguese creators can be filtered in search.
Sau Sampaio is filed under Movies & TV and tagged as Portuguese-speaking. Use that as a starting point, then watch a recent post to see if the style fits your product. One label covers a lot of styles. More movies & tv creators are on the Movies & TV category.
Use the collaboration form on this profile to send Sau Sampaio your campaign brief, or contact the official account directly. Include the deliverable, budget and timing; the CreatorFanBase team reaches out and negotiates the deal for you. Discovery plans are on pricing.
Other published creators near Sau Sampaio are in the similar creators section on this page, above these questions. If you want a longer list in Movies & TV, use the Movies & TV category and keep the country if the market matters. The posts, not the label, decide the fit.
The newest follower snapshot stored for Sau Sampaio is 14 October 2026. Counts are updated regularly, and a missing new reading keeps the previous date rather than inventing one. Put that date next to the number if you quote it. The schedule is on the methodology page.
Sau Sampaio is tagged Movies & TV, Brazil in the directory, so that is the audience a brand can start from. The tag is a filing label, not a sales result, so watch a recent post before you brief anyone. Then compare a few others with the same tag on the Movies & TV list.
You can ask. Send a brief from the collaboration form on this profile with the product, the deliverable and your dates, and the CreatorFanBase team reaches out to Sau Sampaio and negotiates for you. Film and TV audiences respond to launches, premieres and behind-the-scenes formats, so pitch a format that matches recent posts. Sau Sampaio decides whether to accept. See the managed option on pricing.
Our planning estimate for one sponsored post from Sau Sampaio is $19K – $52K. Stories usually cost less than a feed post or reel, and usage rights, exclusivity and extra posts raise the fee. It is an estimate, not a quote — Sau Sampaio sets the real rate. The method is on the methodology page.
Sau Sampaio is one of the Movies & TV profiles in Brazil on CreatorFanBase. Open the Movies & TV category and filter by country, language and follower size to see others ranked by audience. Every filter and follower count stays open; names after the first 5 results need a plan.
Start in search with the Movies & TV category and Brazil as the country, then set a follower range that fits the budget. Shortlist a few names like Sau Sampaio, compare their platform split, and send a brief — or let CFB Agency run outreach and negotiation for you.
Sau Sampaio is tagged Portuguese on this profile, so a script in Portuguese is a natural starting point. Check a recent post to confirm the language mix before you brief. Other Portuguese-speaking creators can be filtered in search.
We do not publish private management contacts. Use the official links on this profile, or send a brief from the collaboration form and the CreatorFanBase team will reach Sau Sampaio's team for you and negotiate the deal. Plans and the managed option are on pricing.
The official accounts we have for Sau Sampaio are the links on this profile, starting with TikTok. Use those when you write, and compare the handle with the channel you already know. Or send a brief from the profile and the CreatorFanBase team will reach out and negotiate for you. A wrong link can be flagged on the contact page.
Sau Sampaio has 1 platform with a stored follower or subscriber count on this profile, led by TikTok. A missing network means we do not have a public count for it yet, not that the account cannot exist. The rows are listed on the profile. Browse a single network from the creator lists.
Not through a forum post. Send a brief from the collaboration form on this profile and the CreatorFanBase team will reach out to Sau Sampaio for you. Use the official links on the profile and ask Sau Sampaio for a fee. Plan prices for directory access are separate, on the pricing page.
Open this profile and save Sau Sampaio while you compare a few other names. Saving a name does not email the creator. Growth and Agency include unlimited shortlists. Starter includes three. The plan differences, starting at $29 a month, are on the pricing page.
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