Ratchanok Intanon — A historic Thai badminton champion known for her technical grace and world-class shot-making.
Macro

Ratchanok Intanon

A historic Thai badminton champion known for her technical grace and world-class shot-making.

Human
Verified
Thailand
Thai, English

Ratchanok Intanon is a professional badminton player from Thailand who achieved global fame by becoming the youngest ever World Champion in women's singles at age 18. Born in Yasothon and trained at the Banthongyord Badminton School, she rose to become the first Thai player to be ranked number one in the world. Her career is defined by her fluid movement on the court and a distinctive style often described as 'balletic' by sports commentators.

Total reach
839.7K
Known for
Being the first Thai woman to reach world number one in badminton and winning the 2013 BWF World Championships.
ratchanokmay

Ratchanok Intanon follower count by platform

Latest recorded followers, subscribers and engagement on each platform.

Instagram
@ratchanokmay

839.7K

as of Oct 16, 2026

Followers

Member data

The details agencies ask for first

Ratchanok Intanon's contact route, audience split and rate estimates are ready — members see them in one tap.

  • Contact email for brand deals
  • Audience age and gender split
  • Engagement rate per platform
  • Estimated rate per sponsored post

About Ratchanok Intanon

Who is Ratchanok Intanon? Biography, age and background

Ratchanok Intanon, often nicknamed 'May,' was born on February 5, 1995, in Yasothon Province, Thailand. She moved to Bangkok at a young age when her parents began working at the Banthongyord Badminton School, where she started playing the sport to stay safe from factory hazards. Under the guidance of the school's founder, Kamala Thongkorn, she developed into a prodigy, winning three consecutive World Junior Championships between 2009 and 2011.

How Ratchanok Intanon became famous

Her international breakthrough occurred in 2013 when she defeated Li Xuerui in the final of the BWF World Championships in Guangzhou. This victory made her the youngest ever singles world champion and the first Thai player to win a gold medal at the event. The win transformed her into a national icon in Thailand, leading to immense media coverage and a rise to the world number one ranking in 2016.

What Ratchanok Intanon posts

Ratchanok's content is a blend of high-performance training footage and personal lifestyle moments. She frequently shares highlights from international BWF tournaments, showcasing her technical skill and tactical play against the world's best athletes. Outside of the court, her posts feature her travels, fashion, and interactions with fellow athletes, providing fans with a glimpse into the life of a professional sportswoman.

Ratchanok Intanon business ventures, brands and endorsements

As one of Thailand's most recognizable athletes, Ratchanok has secured major long-term partnerships with sports equipment giants like Yonex. She has also represented several high-profile Thai and international brands, including Singha Corporation, AirAsia, and various consumer goods companies. Her commercial presence is bolstered by her clean image and consistent performance at the highest levels of the sport.

Ratchanok Intanon net worth (estimated) and how the money is made

While there is no reliable public estimate of her total net worth, Ratchanok's income is primarily derived from tournament prize money on the BWF World Tour and lucrative sponsorship deals. As a top-tier athlete, she earns significant appearance fees and performance bonuses from her primary equipment sponsor and national sport grants. Her status as a national hero in Thailand ensures a steady stream of endorsement opportunities.

Films, TV and signature work

Ratchanok is best known for her signature 'backhand clear' and deceptive shots that have become a staple of her playstyle. While not an actress, she has appeared in numerous documentaries and televised sports specials detailing her rise to the top of the badminton world. She is also a frequent subject of sports analysis segments on Thai television due to her influence on the sport's popularity in the country.

Where to watch

Fans can watch Ratchanok compete live on the BWF TV YouTube channel and various sports networks like SPOTV during major international tournaments. Her personal life and behind-the-scenes training updates are regularly posted to her Instagram account, 'ratchanokmay'. She also maintains a presence on Facebook, where she engages with her large Thai fan base through match updates and personal announcements.

Awards and milestones

Ratchanok has reached a massive milestone of over 800,000 followers on Instagram, reflecting her status as a sporting celebrity. Her trophy cabinet includes the 2013 World Championship gold medal, the 2015 Asian Championship title, and three BWF World Junior Championship titles. She was also honored as the Best Female Athlete of the Year by the Sports Authority of Thailand on multiple occasions.

How big is Ratchanok Intanon's audience?

Ratchanok Intanon has 839.7K followers in total, which puts this profile in the macro band (500k – 1m followers). The largest single audience is on Instagram with 839.7K followers — about 100% of the total reach.

What 839.7K combined followers actually means

Combined reach is the sum of followers and subscribers per platform. It is not unique people: audiences overlap, so treat it as a size indicator for shortlisting rather than a guaranteed audience.

Related questions

How many followers does Ratchanok Intanon have in 2026?
Ratchanok Intanon has around 839.7K followers in total across 1 tracked platform in 2026: 839.7K on Instagram. Counts are public platform figures and shift daily, so treat them as close approximations.
Is Ratchanok Intanon gaining or losing followers?
A reliable answer needs several comparable monthly checks across the same platforms. CreatorFanBase does not yet have enough monthly history to label Ratchanok Intanon's audience as rising or falling, so the current verified platform totals are shown without inventing a short-term trend.
Which platform is Ratchanok Intanon biggest on?
Instagram, with about 839.7K followers — roughly 100% of a 839.7K total following. That places Ratchanok Intanon in the Macro band (500K – 1M followers).

Ratchanok Intanon's followers by platform

Here is where Ratchanok Intanon's audience actually sits, platform by platform, using the latest count we recorded on each one (last checked Oct 16, 2026).

Every handle above links to the official account, so you can open it and check the numbers yourself before you reach out.

Ratchanok Intanon follower count by platform (last checked Oct 16, 2026)
PlatformFollowers / subscribersShare of reachOfficial handle
Instagram839.7K followers100%@ratchanokmay

Official handles and live links

Every handle on this page links to the official account. If you are verifying Ratchanok Intanon before a deal, open the profiles directly rather than trusting screenshots — the live number is always one click away.

Related questions

How many followers does Ratchanok Intanon have on Instagram?
Ratchanok Intanon has about 839.7K followers on Instagram as of the latest recorded check, which is roughly 100% of Ratchanok Intanon's total 839.7K following. The handle links on this page go straight to the live profile so you can confirm the number yourself.
What are Ratchanok Intanon's official social media handles?
ratchanokmay on Instagram. Every handle here links to the live profile, so anything not listed on this page is not a handle we have been able to confirm for Ratchanok Intanon.

Who follows Ratchanok Intanon?

Ratchanok Intanon is based in Thailand and posts in Thai and English. For brands that usually means the core audience follows the same market and language, with a long tail from everywhere else — big accounts rarely stay local.

The content sits in lifestyle and sports, so the people watching are self-selected for those interests. That is the useful part of a niche profile: a mid-size account inside the right category often beats a much larger general account, because the audience already cares about the subject.

If you need the same audience profile in another market, the country and language lists on CreatorFanBase let you line up comparable creators side by side instead of guessing.

Working with Ratchanok Intanon

If you are shortlisting Ratchanok Intanon for a campaign, these are the facts worth carrying into the brief. Everything here is stored data, refreshed on a schedule rather than typed in once.

A practical sequence: check the lead platform matches where your buyers are, check market and language, open the official account to see recent posting frequency, then ask for a media kit and rate card directly.

Lead platform for a brief
Instagram
Category fit
Lifestyle and Sports
Budget signal
Macro audience (500k – 1m followers)

Related questions

Is Ratchanok Intanon a good fit for a brand campaign?
Ratchanok Intanon sits in the Macro band (500K – 1M followers) in lifestyle and sports with a Thailand-led audience. Smaller bands usually convert harder per follower while larger ones buy reach, so match the band to whether the goal is awareness or sales.
How can brands contact Ratchanok Intanon?
Use the official handles linked on this page, and include the campaign scope, deliverables, timeline and budget in your first message.

How we verify Ratchanok Intanon's numbers

Ratchanok Intanon's counts come from the platforms themselves via instagram public profile and are refreshed on a schedule; the most recent check was Oct 16, 2026. When a platform blocks a read, we keep the last verified number and show where it came from instead of filling the gap with an estimate.

How often the numbers are refreshed

Large jumps are treated as suspect: a sudden drop past our safety threshold is held back for review rather than published, which is why the numbers here tend to be lower-drama than screenshots circulating elsewhere. Found something out of date? The profile links on this page go to the official accounts, so the live number is always one click away.

Related questions

Is Ratchanok Intanon a real verified account?
Yes — Ratchanok Intanon's profile on CreatorFanBase is checked against the live platform pages linked above, and follower numbers come from public platform data rather than self-reported claims. If a link ever breaks we drop the number instead of guessing.
When were Ratchanok Intanon's follower numbers last updated?
The most recent recorded check was Oct 16, 2026. Counts are refreshed on a rolling schedule from public platform data, and a sudden unexplained drop is held back for review rather than published.

Is Ratchanok Intanon gaining or losing followers?

Follower growth is best judged across several comparable monthly checks, not a few days of snapshots. CreatorFanBase does not yet have enough monthly history to call a reliable rise or fall for Ratchanok Intanon; the current platform totals above remain the clearest view of audience size.

Ratchanok Intanon's Fan Score

CFB Rating 8.0 out of 10, and what fans think.

Audience reach7.5 / 10
Platform presence7.0 / 10
Profile depth10.0 / 10

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More about Ratchanok Intanon

Other questions people ask about Ratchanok Intanon.

Where is Ratchanok Intanon from?
Ratchanok Intanon is based in Thailand and publishes in Thai, English. We have not published a confirmed date of birth for Ratchanok Intanon yet.
What is Ratchanok Intanon best known for?
Being the first Thai woman to reach world number one in badminton and winning the 2013 BWF World Championships.. Main niches: Lifestyle, Sports.
What language does Ratchanok Intanon create in?
Mainly Thai, English. Language is a strong signal of where an audience sits, so it is worth checking before a campaign.
What is Ratchanok Intanon's net worth?
While there is no reliable public estimate of her total net worth, Ratchanok's income is primarily derived from tournament prize money on the BWF World Tour and lucrative sponsorship deals. As a top-tier athlete, she earns significant appearance fees and performance bonuses from her primary equipmen…
Where is Ratchanok Intanon based?
Public profiles place Ratchanok Intanon in Thailand, posting mainly in Thai, English. We only publish the country a creator's own platforms and public reporting support, and we do not publish claims about ethnicity, religion or private address details.
How much does Ratchanok Intanon earn per post?
There is no public rate card for Ratchanok Intanon. Budget guidance on this page is $7K – $17K per post, a range from the combined public follower count. Rates move with usage rights, exclusivity, format and territory, so use Ratchanok Intanon's 839.7K combined reach and macro band as a starting point and negotiate directly.
Who are creators similar to Ratchanok Intanon?
CreatorFanBase lists comparable names in lifestyle, sports and in Thailand, filterable by follower size, country and language. The related links on this page are the quickest route to the closest matches.

Ratchanok Intanon sponsorship rate and cost per post

How much does it cost to hire Ratchanok Intanon? A planning estimate for one sponsored post is $7K – $17K per post.

DeliverableEstimated cost
Story or short mention$2K – $6K
Sponsored post, Reel or Short$7K – $17K
Dedicated video or integration$12K – $31K
Three-post campaign package$17K – $44K

How to hire Ratchanok Intanon

Send a free brief and CreatorFanBase checks availability, then negotiates the fee and terms with Ratchanok Intanon for you.

Estimates use combined public follower counts. Up to 10 million followers, we show a planning range; above 10 million, we show an open-ended starting estimate because campaign scope drives the final fee.

Before you brief Ratchanok Intanon

Agree deliverables in writing, check past brand work for conflicts, and agree how results are measured. Rates on this page are planning estimates from public follower counts, not quotes. Starter is $1 to search the full directory.

See plans·How counts are measured

Book Ratchanok Intanon for your next campaign

We handle outreach, rate negotiation, contracts and content delivery with Ratchanok Intanon and other creators for you — done-for-you.

Free to ask — no payment upfront. Booking is subject to the creator's availability and agreement, and rates are confirmed by the creator.

How to contact Ratchanok Intanon for a brand partnership

Official channels and links

Business email: most creators publish a business address in their profile bio or on their website. We only list contact details a creator has made public themselves, so where no public address exists, use a direct message on the platform above.

Open for collaboration requests

Request a collaboration with Ratchanok Intanon

Share your brief once. We pass it on through the creator's public business channels.

Are you Ratchanok Intanon or their manager? Claim this profile

Explore creators like Ratchanok Intanon

Jump to the rankings, countries and platforms this profile belongs to.

Guides for campaigns like this

Data & sources

How the numbers on this page are collected and what they mean.

Last updated
Oct 16, 2026
Where it comes from
instagram public profile
Accuracy
Follower counts are approximate public figures and net-worth figures are third-party estimates, not verified financials. Spotted an error? Send a correction.

References and further reading

People also ask

Straight answers to the questions people search for.

What is Ratchanok Intanon's follower count?

Ratchanok Intanon has about 839.7K Instagram followers in the latest snapshot stored on this profile. Quote the profile and the date together. Use the Instagram row when the brief is on that network. A newer snapshot replaces this one on regular updates described on the methodology page.

How much does Ratchanok Intanon charge for a sponsored post?

A sponsored post from Ratchanok Intanon is estimated at $7K – $17K. The range uses the combined public follower count across the platforms stored on this profile, with the Instagram rate band. It is an estimate, not a quote. Ratchanok Intanon sets the real fee, and usage rights or extra posts change it. The method is on the methodology page.

Is Ratchanok Intanon's account verified?

Yes. The handles on this profile are marked verified, which means they were matched to Ratchanok Intanon's public accounts. Use those links when you write so you reach the official channel. If a handle looks wrong, tell us on the contact page.

Which country is Ratchanok Intanon from?

The country stored for Ratchanok Intanon is Thailand. Lists and rankings use that tag, so it is the place to start when the buyers are there. A city is not stored separately. More Thailand creators are on the country list.

What language does Ratchanok Intanon speak?

Ratchanok Intanon is tagged as Thai-speaking on this profile. Use that when the script or the voiceover has to be in Thai, then watch a recent post to confirm the mix. One tag can cover more than one language in the work. Other Thai creators can be filtered in search.

What niche is Ratchanok Intanon in?

The category stored for Ratchanok Intanon is Lifestyle. That is the niche label on the profile, not a promise that every post matches a brief. One label covers a lot of styles. Watch a recent piece of work, then compare others on the Lifestyle category.

How can I contact Ratchanok Intanon for a collaboration?

Use the collaboration form on this profile to send Ratchanok Intanon your campaign brief, or contact the official account directly. Include the deliverable, budget and timing; the CreatorFanBase team reaches out and negotiates the deal for you. Discovery plans are on pricing.

Who are influencers like Ratchanok Intanon?

Start with the similar names on this profile, then widen to the Lifestyle category when you need more people in the same niche. Add a follower band if the first list is too famous for the budget. Read a recent post before you write.

How recent is Ratchanok Intanon's follower count?

The newest follower snapshot stored for Ratchanok Intanon is 16 October 2026. Counts are updated regularly, and a missing new reading keeps the previous date rather than inventing one. Put that date next to the number if you quote it. The schedule is on the methodology page.

Should a brand hire Ratchanok Intanon for a lifestyle campaign in Thailand?

Ratchanok Intanon is tagged Lifestyle, Thailand in the directory, so that is the audience a brand can start from. The tag is a filing label, not a sales result, so watch a recent post before you brief anyone. Then compare a few others with the same tag on the Lifestyle list.

How do I get Ratchanok Intanon to promote my brand?

You can ask. Send a brief from the collaboration form on this profile with the product, the deliverable and your dates, and the CreatorFanBase team reaches out to Ratchanok Intanon and negotiates for you. Audiences respond best when the product fits what the creator already posts, so pitch a format that matches recent posts. Ratchanok Intanon decides whether to accept. See the managed option on pricing.

What is Ratchanok Intanon's rate for a Instagram story or reel?

Our planning estimate for one sponsored post from Ratchanok Intanon is $7K – $17K. Stories usually cost less than a feed post or reel, and usage rights, exclusivity and extra posts raise the fee. It is an estimate, not a quote — Ratchanok Intanon sets the real rate. The method is on the methodology page.

Which lifestyle creators in Thailand are similar to Ratchanok Intanon?

Ratchanok Intanon is one of the Lifestyle profiles in Thailand on CreatorFanBase. Open the Lifestyle category and filter by country, language and follower size to see others ranked by audience. Every filter and follower count stays open; names after the first 5 results need a plan.

How do I find lifestyle influencers in Thailand for a brand campaign?

Start in search with the Lifestyle category and Thailand as the country, then set a follower range that fits the budget. Shortlist a few names like Ratchanok Intanon, compare their platform split, and send a brief — or let CFB Agency run outreach and negotiation for you.

Can Ratchanok Intanon create Thai content for my brand?

Ratchanok Intanon is tagged Thai on this profile, so a script in Thai is a natural starting point. Check a recent post to confirm the language mix before you brief. Other Thai-speaking creators can be filtered in search.

Who is Ratchanok Intanon's manager or agent?

We do not publish private management contacts. Use the official links on this profile, or send a brief from the collaboration form and the CreatorFanBase team will reach Ratchanok Intanon's team for you and negotiate the deal. Plans and the managed option are on pricing.

Where are Ratchanok Intanon's official accounts?

The official accounts we have for Ratchanok Intanon are the links on this profile, starting with Instagram. Use those when you write, and compare the handle with the channel you already know. Or send a brief from the profile and the CreatorFanBase team will reach out and negotiate for you. A wrong link can be flagged on the contact page.

How many platforms is Ratchanok Intanon on?

Ratchanok Intanon has 1 platform with a stored follower or subscriber count on this profile, led by Instagram. A missing network means we do not have a public count for it yet, not that the account cannot exist. The rows are listed on the profile. Browse a single network from the creator lists.

Does CreatorFanBase book Ratchanok Intanon?

Not through a forum post. Send a brief from the collaboration form on this profile and the CreatorFanBase team will reach out to Ratchanok Intanon for you. Use the official links on the profile and ask Ratchanok Intanon for a fee. Plan prices for directory access are separate, on the pricing page.

Can I shortlist Ratchanok Intanon for a campaign?

Open this profile and save Ratchanok Intanon while you compare a few other names. Saving a name does not email the creator. Growth and Agency include unlimited shortlists. Starter includes three. The plan differences, starting at $29 a month, are on the pricing page.