Kids Diana Show — Music brand account from the USA
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Kids Diana Show

Kids Diana Show subscribers on YouTube stand at 138M, counted on 22 Sep 2026.

Music brand account from the USA

Brand account
USA
English

✿ Kids Diana Show is a YouTube channel with 138M subscribers based in the USA. Welcome to Diana and Roma world - where Diana, Roma, little Oliver and their parents play, learn, sing, explore and share their life experiences. Millions of kids and families from all over the world join Diana and Roma every day to explore the world and learn about songs, numbers, nature, colors, shapes, animals, and the importance of eating healthy food, washing hands, being a good friend, and m

Total reach
138M
Known for
music content on YouTube
kidsdianashow

Updated

Kids Diana Show's audience at a glance

Kids Diana Show has 138,000,000 subscribers on YouTube (@kidsdianashow), read on 22 Sep 2026.

PlatformAccountFollowers / subscribersShareAs of
YouTube@kidsdianashow138,000,000 subscribers100%22 Sep 2026

How Kids Diana Show's numbers are counted: YouTube showed 138M on 22 Sep 2026 for Kids Diana Show.

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Member data

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Kids Diana Show's contact route, audience split and rate estimates are ready — members see them in one tap.

  • Contact email for brand deals
  • Audience age and gender split
  • Engagement rate per platform
  • Estimated rate per sponsored post

About Kids Diana Show

What is Kids Diana Show? Biography, age and background

Kids Diana Show is one of the most successful and recognized children's entertainment brands in the world, based in the USA. The channel features a young girl named Diana, her brother Roma, their younger brother Oliver, and their parents. Together, they create educational and entertaining content that focuses on play, learning, and sharing family experiences with a global audience.

How Kids Diana Show became famous

Kids Diana Show became a global phenomenon after their vibrant and imaginative play videos went viral on YouTube. The channel's breakthrough was driven by its universal appeal, using simple storytelling and colorful visuals that transcended language barriers. By focusing on themes like friendship, family, and discovery, the brand quickly captured the hearts of millions of children and parents worldwide.

What Kids Diana Show posts

The content style of Kids Diana Show is highly engaging, featuring music, nursery rhymes, and educational role-play. Their videos often cover topics such as numbers, colors, animals, and healthy habits like washing hands and eating well. The channel is best known for its high-production value pretend-play adventures and catchy songs that encourage learning through entertainment.

Kids Diana Show business ventures, brands and endorsements

Kids Diana Show has expanded into a massive global franchise, including its own line of toys, clothing, and consumer products found in major retailers. The brand has collaborated with numerous international toy companies and has its own animated series and mobile apps. Their business reach extends far beyond YouTube, encompassing a wide range of licensed merchandise for children.

Films, TV and signature work

The signature work of Kids Diana Show is their vast library of YouTube content which has defined modern children's digital entertainment. They have also launched the 'Love, Diana' franchise, which includes an animated series and specialized digital content. Their work is characterized by its focus on positive values and educational themes delivered through a highly professional and creative lens.

Where to watch

Kids Diana Show is primarily available on YouTube, where they maintain multiple channels in various languages to reach their international fan base. Their content is also featured on several streaming platforms and television networks that specialize in children's programming. Additionally, fans can interact with the brand through their official mobile games and social media pages.

Awards and milestones

Kids Diana Show has achieved staggering milestones, most notably reaching about 138 million subscribers on their main YouTube channel. They hold multiple records for viewership and subscriber growth, making them one of the most-watched creators in history. The brand has received numerous Diamond Creator Awards from YouTube, reflecting their immense influence and reach in the entertainment industry.

Kids Diana Show timeline

  1. The family's YouTube channel started as a way to share videos with friends and relatives, in Kyiv, Ukraine.
  2. The parents left their jobs to run the channel full time.
  3. The channel was nominated in the Parents and Family category at the 10th Streamy Awards, and again at the 2021 Shorty Awards.
  4. The family signed with Pocket.Watch, a children's media company founded in 2016 by Chris Williams and Albie Hecht.

Sources: Wikipedia

What Kids Diana Show posts

Kids Diana Show publishes children's stories, songs and pretend play: Halloween adventures, cars and monsters, alphabet videos, popcorn and campfire challenges, and original kids' songs such as "LIKE IT". Newer episodes often follow the younger cast in short animated-style adventures.

Kids Diana Show put 297 videos on @kidsdianashow from Nov 2025 to Oct 2026, about 25 a month, with uploads in 12 of those 12 months; Mar 2026 was the busiest with 27. 145 of the 297 were Shorts. Of Kids Diana Show's 1,763 public uploads, 1,487 are long-form videos and 276 are Shorts (16%). A typical long-form Kids Diana Show video runs 25 min 29 s; half of the latest 50 fall between 22 min 33 s and 30 min 31 s.

Kids Diana Show's channel declares the USA as its country. All of the latest 50 uploads are tagged with English audio. YouTube's own topic tags for Kids Diana Show: Lifestyle, Entertainment and Hobby.

Most-watched uploads on @kidsdianashow

In order, Kids Diana Show's top 3 uploads as YouTube ranked them on 5 Nov 2026.

  1. “Diana - LIKE IT - Kids Song (Official Video)” (video, Jan 2019)
  2. “Diana and her Barbie car - Camping adventure” (video, Oct 2018)
  3. “Diana Pretend Play with Princess Carriage Inflatable Toy” (video, Jan 2019)

Kids Diana Show channel history

  1. The ✿ Kids Diana Show channel opened on YouTube.
  2. Oldest upload still on @kidsdianashow: “✿ VLOG Диана, приветствие! Greetings! Diana show first video on new channel”.
  3. Upload number 100 among the public videos: “ВЛОГ Дубаи ОАЭ День #2 Огромный Магазин Сладостей и МУЗЫКАЛЬНЫЙ ФОНТАН в Дубай Молл City Of Dubai”.
  4. Video 1,000 (counting public uploads): “Diana and Roma Follow the Rules / video compilation”.
  5. First upload YouTube files as a Short: “Diana and Roma #Shorts | Where are the dinosaurs?”.
  6. 224 uploads, Kids Diana Show's busiest year to date.
  7. Latest upload before 5 Nov 2026: “Adam’s Tow Truck Adventures! Cars for Kids”.

Source: @kidsdianashow on YouTube (YouTube Data API v3, read 5 Nov 2026)

The business behind Kids Diana Show

  • The channel: The account is one of several family channels producing role-play videos for children; the family works with the children's media company Pocket.Watch.

Sources: Wikipedia

How much does Kids Diana Show charge per sponsored post?

$120K+ is the starting budget for one YouTube post with Kids Diana Show (138M followers); usage rights and exclusivity add to it.

DeliverableEstimated cost
Story or short mention$42K+
Sponsored post, Reel or Short$120K+
Dedicated video or integration$220K+
Three-post campaign package$310K+

How to hire Kids Diana Show

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Content and audience

Niche
Music
Country
USA
Language
English
Platforms
YouTube
Known for
music content on YouTube
Profile type
Brand account

How Kids Diana Show compares with similar creators

Music creators to compare with Kids Diana Show's 138M: Cocomelon (USA, 203M), Bebefinn (USA, 44.4M) and BTS (South Korea, 162.7M).

By combined audience, Kids Diana Show sits between BTS (162.7M) and Bebefinn (44.4M).

All of Kids Diana Show's counted audience is on YouTube (@kidsdianashow); Cocomelon and Bebefinn are also biggest on YouTube, while BTS is biggest on Instagram.

Kids Diana Show posts in English, like Cocomelon, Bebefinn and BTS.

CreatorCountryBiggest platformFollowers and subscribersAs of
Kids Diana ShowUSAYouTube (138M)138,000,00022 Sep 2026
CocomelonUSAYouTube (203M)203,000,00022 Sep 2026
BebefinnUSAYouTube (37.2M)44,400,00026 Oct 2026
BTSSouth KoreaInstagram (81.8M)162,660,64313 Oct 2026

Kids Diana Show's Fan Score

Kids Diana Show's Fan Score is 9.0. Audience reach leads at 9.7; platform presence trails at 7.0.

Audience reach9.7 / 10
Platform presence7.0 / 10
Profile depth9.0 / 10

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Working with Kids Diana Show

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FAQs about Kids Diana Show

How many subscribers does Kids Diana Show have?

As of 22 Sep 2026, Kids Diana Show has 138,000,000 subscribers on YouTube (@kidsdianashow); @kidsdianashow is Kids Diana Show's only counted account.

When did Kids Diana Show launch?

In 2015: The family's YouTube channel started as a way to share videos with friends and relatives, in Kyiv, Ukraine. Kids Diana Show's YouTube account @kidsdianashow has 138M subscribers as of 22 Sep 2026.

How many videos does Kids Diana Show upload a month?

297 videos in 12 months on @kidsdianashow, up to Oct 2026: Kids Diana Show averaged about 25 a month. Kids Diana Show was busiest in Mar 2026 (27). The newest, “Adam’s Tow Truck Adventures! Cars for Kids”, appeared on 5 Nov 2026. 145 of them were Shorts.

What are Kids Diana Show's most popular YouTube videos?

Kids Diana Show's 3 most-watched uploads on @kidsdianashow are “Diana - LIKE IT - Kids Song (Official Video)” (Jan 2019), “Diana and her Barbie car - Camping adventure” (Oct 2018) and “Diana Pretend Play with Princess Carriage Inflatable Toy” (Jan 2019), in that order. The channel dates from 12 May 2015 and holds 1,763 public uploads.

What is Kids Diana Show's YouTube account?

@kidsdianashow on YouTube is Kids Diana Show's one linked account (138M subscribers).