Hay Day — The world's most popular farming game where the crops never die.
Mega

Hay Day

The world's most popular farming game where the crops never die.

Collective / group
Verified
Finland
English

Hay Day is a mobile farming simulator developed and published by the Finnish company Supercell. The channel provides official game updates, tutorials on tending crops, and showcases the quirky animals found on the farm. It serves as a central hub for millions of players across iOS and Android platforms to learn about trading goods and new features.

Total reach
3.1M
Known for
Being the top-rated farming game in 122 countries with millions of active players.
hayday

Hay Day follower count by platform

Latest recorded followers, subscribers and engagement on each platform.

YouTube
@hayday

3.1M

as of Oct 14, 2026

Followers

Member data

The details agencies ask for first

Hay Day's contact route, audience split and rate estimates are ready — members see them in one tap.

  • Contact email for brand deals
  • Audience age and gender split
  • Engagement rate per platform
  • Estimated rate per sponsored post

About Hay Day

What is Hay Day? Biography, age and background

Hay Day is a popular mobile farming simulator developed and published by the Finnish gaming company Supercell. Launched in 2012, the game allows players to manage a virtual farm by growing crops, raising livestock, and trading goods with others. It has become a staple of the mobile gaming industry, known for its friendly graphics and social gameplay mechanics.

How Hay Day became famous

Hay Day achieved a breakthrough by becoming the top-rated farming game in 122 countries shortly after its release. Its success was driven by its intuitive touch controls and the high-quality animation style characteristic of Supercell games. The game's ability to engage millions of active players daily solidified its position as a leader in the casual gaming market.

What Hay Day posts

The Hay Day social media channels feature official game updates, tutorials, and showcases of new features or seasonal events. Content often includes quirky animations of the farm animals and tips on how to optimize farm production and trading. These videos are designed to educate the community and keep players engaged with new content releases.

Hay Day business ventures, brands and endorsements

As a product of Supercell, Hay Day is part of a massive gaming portfolio that includes other global hits. The brand manages its own in-game economy and offers various digital goods for purchase. While it doesn't use traditional endorsements, it often collaborates with other Supercell titles and participates in major mobile app store promotions.

Hay Day net worth (estimated) and how the money is made

While Hay Day itself is a product rather than a person, the game generates millions in revenue for Supercell through in-app purchases and digital microtransactions. No specific public estimate for the game's individual net worth is available, but it remains one of the highest-grossing mobile games globally. Its business model relies on the sustained engagement of its massive player base.

Films, TV and signature work

The signature work of the Hay Day brand is the mobile game itself, available on both iOS and Android platforms. The game’s world is expanded through various animated shorts and promotional videos that give personality to the farm animals and the game's environment. It is considered one of the most successful farming simulators ever created.

Where to watch

Players and fans can find official video content, including the Diary Series and update trailers, on the Hay Day YouTube channel. The channel serves as the central hub for the community to learn about game mechanics and upcoming changes. Official social media accounts also provide links to download and play the game.

Awards and milestones

Hay Day has reached a major digital milestone with over 3.1 million subscribers on its official YouTube channel. The game is celebrated for being a top-rated title in over 100 countries and maintaining a dedicated community for over a decade. This sustained popularity makes it one of the most successful titles in Finnish gaming history.

How big is Hay Day's audience?

Hay Day has 3.1M followers in total, which puts this profile in the mega band (1m – 10m followers). The largest single audience is on YouTube with 3.1M followers — about 100% of the total reach.

What 3.1M combined followers actually means

Combined reach is the sum of followers and subscribers per platform. It is not unique people: audiences overlap, so treat it as a size indicator for shortlisting rather than a guaranteed audience.

Related questions

How many followers does Hay Day have in 2026?
Hay Day has around 3.1M followers in total across 1 tracked platform in 2026: 3.1M on YouTube. Counts are public platform figures and shift daily, so treat them as close approximations.
Is Hay Day gaining or losing followers?
A reliable answer needs several comparable monthly checks across the same platforms. CreatorFanBase does not yet have enough monthly history to label Hay Day's audience as rising or falling, so the current verified platform totals are shown without inventing a short-term trend.
Which platform is Hay Day biggest on?
YouTube, with about 3.1M followers — roughly 100% of a 3.1M total following. That places Hay Day in the Mega band (1M – 10M followers).

Hay Day's followers by platform

Here is where Hay Day's audience actually sits, platform by platform, using the latest count we recorded on each one (last checked Oct 14, 2026).

Every handle above links to the official account, so you can open it and check the numbers yourself before you reach out.

Hay Day follower count by platform (last checked Oct 14, 2026)
PlatformFollowers / subscribersShare of reachOfficial handle
YouTube3.1M followers100%@hayday

Official handles and live links

Every handle on this page links to the official account. If you are verifying Hay Day before a deal, open the profiles directly rather than trusting screenshots — the live number is always one click away.

Related questions

How many followers does Hay Day have on YouTube?
Hay Day has about 3.1M followers on YouTube as of the latest recorded check, which is roughly 100% of Hay Day's total 3.1M following. The handle links on this page go straight to the live profile so you can confirm the number yourself.
What are Hay Day's official social media handles?
hayday on YouTube. Every handle here links to the live profile, so anything not listed on this page is not a handle we have been able to confirm for Hay Day.

Who follows Hay Day?

Hay Day is based in Finland and posts in English. For brands that usually means the core audience follows the same market and language, with a long tail from everywhere else — big accounts rarely stay local.

The content sits in gaming and lifestyle, so the people watching are self-selected for those interests. That is the useful part of a niche profile: a mid-size account inside the right category often beats a much larger general account, because the audience already cares about the subject.

If you need the same audience profile in another market, the country and language lists on CreatorFanBase let you line up comparable creators side by side instead of guessing.

Working with Hay Day

If you are shortlisting Hay Day for a campaign, these are the facts worth carrying into the brief. Everything here is stored data, refreshed on a schedule rather than typed in once.

A practical sequence: check the lead platform matches where your buyers are, check market and language, open the official account to see recent posting frequency, then ask for a media kit and rate card directly.

Lead platform for a brief
YouTube
Category fit
Gaming and Lifestyle
Budget signal
Mega audience (1m – 10m followers)

Related questions

Is Hay Day a good fit for a brand campaign?
Hay Day sits in the Mega band (1M – 10M followers) in gaming and lifestyle with a Finland-led audience. Smaller bands usually convert harder per follower while larger ones buy reach, so match the band to whether the goal is awareness or sales.
How can brands contact Hay Day?
Use the official handles linked on this page, and include the campaign scope, deliverables, timeline and budget in your first message.

How we verify Hay Day's numbers

Hay Day's counts come from the platforms themselves via Apify YouTube public channel and are refreshed on a schedule; the most recent check was Oct 14, 2026. When a platform blocks a read, we keep the last verified number and show where it came from instead of filling the gap with an estimate.

How often the numbers are refreshed

Large jumps are treated as suspect: a sudden drop past our safety threshold is held back for review rather than published, which is why the numbers here tend to be lower-drama than screenshots circulating elsewhere. Found something out of date? The profile links on this page go to the official accounts, so the live number is always one click away.

Related questions

Is Hay Day a real verified account?
Yes — Hay Day's profile on CreatorFanBase is checked against the live platform pages linked above, and follower numbers come from public platform data rather than self-reported claims. If a link ever breaks we drop the number instead of guessing.
When were Hay Day's follower numbers last updated?
The most recent recorded check was Oct 14, 2026. Counts are refreshed on a rolling schedule from public platform data, and a sudden unexplained drop is held back for review rather than published.

Is Hay Day gaining or losing followers?

Follower growth is best judged across several comparable monthly checks, not a few days of snapshots. CreatorFanBase does not yet have enough monthly history to call a reliable rise or fall for Hay Day; the current platform totals above remain the clearest view of audience size.

Hay Day's Fan Score

CFB Rating 8.2 out of 10, and what fans think.

Audience reach8.0 / 10
Platform presence7.0 / 10
Profile depth10.0 / 10

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More about Hay Day

Other questions people ask about Hay Day.

Where is Hay Day from?
Hay Day is based in Finland and publishes in English. We have not published a confirmed date of birth for Hay Day yet.
What is Hay Day best known for?
Being the top-rated farming game in 122 countries with millions of active players.. Main niches: Gaming, Lifestyle.
What language does Hay Day create in?
Mainly English. Language is a strong signal of where an audience sits, so it is worth checking before a campaign.
What is Hay Day's net worth?
While Hay Day itself is a product rather than a person, the game generates millions in revenue for Supercell through in-app purchases and digital microtransactions. No specific public estimate for the game's individual net worth is available, but it remains one of the highest-grossing mobile games g…
Where is Hay Day based?
Public profiles place Hay Day in Finland, posting mainly in English. We only publish the country a creator's own platforms and public reporting support, and we do not publish claims about ethnicity, religion or private address details.
How much does Hay Day earn per post?
There is no public rate card for Hay Day. Budget guidance on this page is $37K – $93K per post, a range from the combined public follower count. Rates move with usage rights, exclusivity, format and territory, so use Hay Day's 3.1M combined reach and mega band as a starting point and negotiate directly.
Who are creators similar to Hay Day?
CreatorFanBase lists comparable names in gaming, lifestyle and in Finland, filterable by follower size, country and language. The related links on this page are the quickest route to the closest matches.

Hay Day sponsorship rate and cost per post

How much does it cost to hire Hay Day? A planning estimate for one sponsored post is $37K – $93K per post.

DeliverableEstimated cost
Story or short mention$13K – $33K
Sponsored post, Reel or Short$37K – $93K
Dedicated video or integration$67K – $170K
Three-post campaign package$96K – $240K

How to hire Hay Day

Send a free brief and CreatorFanBase checks availability, then negotiates the fee and terms with Hay Day for you.

Estimates use combined public follower counts. Up to 10 million followers, we show a planning range; above 10 million, we show an open-ended starting estimate because campaign scope drives the final fee.

Before you brief Hay Day

Agree deliverables in writing, check past brand work for conflicts, and agree how results are measured. Rates on this page are planning estimates from public follower counts, not quotes. Starter is $1 to search the full directory.

See plans·How counts are measured

Book Hay Day for your next campaign

We handle outreach, rate negotiation, contracts and content delivery with Hay Day and other creators for you — done-for-you.

Free to ask — no payment upfront. Booking is subject to the creator's availability and agreement, and rates are confirmed by the creator.

How to contact Hay Day for a brand partnership

Official channels and links

Business email: most creators publish a business address in their profile bio or on their website. We only list contact details a creator has made public themselves, so where no public address exists, use a direct message on the platform above.

Open for collaboration requests

Request a collaboration with Hay Day

Share your brief once. We pass it on through the creator's public business channels.

Are you Hay Day or their manager? Claim this profile

Explore creators like Hay Day

Jump to the rankings, countries and platforms this profile belongs to.

Guides for campaigns like this

Data & sources

How the numbers on this page are collected and what they mean.

Last updated
Oct 14, 2026
Where it comes from
Apify YouTube public channel
Accuracy
Follower counts are approximate public figures and net-worth figures are third-party estimates, not verified financials. Spotted an error? Send a correction.

References and further reading

People also ask

Straight answers to the questions people search for.

How many subscribers does Hay Day have?

Hay Day has about 3.1M YouTube subscribers in the latest snapshot stored on this profile. Quote the profile and the date together. Use the YouTube row when the brief is on that network. A newer snapshot replaces this one on regular updates described on the methodology page.

How much does Hay Day charge for a brand deal?

Use $37K – $93K only as a planning estimate for one sponsored post from Hay Day. It uses the combined public follower count across the platforms stored here, not a rate card Hay Day sent us. Usage rights and extra posts move the real fee. The method is on the methodology page.

Is Hay Day verified?

Hay Day is marked verified on CreatorFanBase. The badge is about the stored handles matching the public accounts, and it is the set of links to use for a collaboration. Flag a wrong handle on the contact page.

Which country is Hay Day from?

Hay Day is listed as Finland. That is the country tag on this profile, and it is what the country lists use. Check a recent post if you need a specific city. A city is not stored separately. More creators tagged Finland are on the country list.

What language does Hay Day speak?

Hay Day is tagged as English-speaking on this profile. Use that when the script or the voiceover has to be in English, then watch a recent post to confirm the mix. One tag can cover more than one language in the work. Other English creators can be filtered in search.

What does Hay Day post about?

Gaming is how Hay Day is grouped in the directory, with English as the language tag. Start there, then read a recent post before you decide the fit. The posts decide whether the label is enough. More people in that niche are on the Gaming category.

How do I reach Hay Day for a sponsored post?

Use the collaboration form on this profile to send Hay Day your campaign brief, or contact the official account directly. Include the deliverable, budget and timing; the CreatorFanBase team reaches out and negotiates the deal for you. Discovery plans are on pricing.

Who are influencers like Hay Day?

Start with the similar names on this profile, then widen to the Gaming category when you need more people in the same niche. Add a follower band if the first list is too famous for the budget. Read a recent post before you write.

What date is Hay Day's audience snapshot from?

The newest follower snapshot stored for Hay Day is 14 October 2026. Counts are updated regularly, and a missing new reading keeps the previous date rather than inventing one. Put that date next to the number if you quote it. The schedule is on the methodology page.

Is Hay Day a good fit for a gaming campaign in Finland?

Hay Day is tagged Gaming, Finland in the directory, so that is the audience a brand can start from. The tag is a filing label, not a sales result, so watch a recent post before you brief anyone. Then compare a few others with the same tag on the Gaming list.

Can Hay Day promote a game or gaming product?

You can ask. Send a brief from the collaboration form on this profile with the product, the deliverable and your dates, and the CreatorFanBase team reaches out to Hay Day and negotiates for you. Gaming audiences respond to playthroughs, launches and streams, so pitch a format that matches recent posts. Hay Day decides whether to accept. See the managed option on pricing.

What is Hay Day's rate for a YouTube integration?

Our planning estimate for one sponsored post from Hay Day is $37K – $93K. Stories usually cost less than a feed post or reel, and usage rights, exclusivity and extra posts raise the fee. It is an estimate, not a quote — Hay Day sets the real rate. The method is on the methodology page.

Which gaming creators in Finland are similar to Hay Day?

Hay Day is one of the Gaming profiles in Finland on CreatorFanBase. Open the Gaming category and filter by country, language and follower size to see others ranked by audience. Every filter and follower count stays open; names after the first 5 results need a plan.

How do I find gaming influencers in Finland for a brand campaign?

Start in search with the Gaming category and Finland as the country, then set a follower range that fits the budget. Shortlist a few names like Hay Day, compare their platform split, and send a brief — or let CFB Agency run outreach and negotiation for you.

Can Hay Day create English content for my brand?

Hay Day is tagged English on this profile, so a script in English is a natural starting point. Check a recent post to confirm the language mix before you brief. Other English-speaking creators can be filtered in search.

Who is Hay Day's manager or agent?

We do not publish private management contacts. Use the official links on this profile, or send a brief from the collaboration form and the CreatorFanBase team will reach Hay Day's team for you and negotiate the deal. Plans and the managed option are on pricing.

What are Hay Day's official social links?

The official accounts we have for Hay Day are the links on this profile, starting with YouTube. Use those when you write, and compare the handle with the channel you already know. Or send a brief from the profile and the CreatorFanBase team will reach out and negotiate for you. A wrong link can be flagged on the contact page.

How many platforms is Hay Day on?

Hay Day has 1 platform with a stored follower or subscriber count on this profile, led by YouTube. A missing network means we do not have a public count for it yet, not that the account cannot exist. The rows are listed on the profile. Browse a single network from the creator lists.

Does CreatorFanBase book Hay Day?

Not through a forum post. Send a brief from the collaboration form on this profile and the CreatorFanBase team will reach out to Hay Day for you. Use the official links on the profile and ask Hay Day for a fee. Plan prices for directory access are separate, on the pricing page.

Can I shortlist Hay Day for a campaign?

Open this profile and save Hay Day while you compare a few other names. Saving a name does not email the creator. Growth and Agency include unlimited shortlists. Starter includes three. The plan differences, starting at $29 a month, are on the pricing page.