Bad Bunny
Latin trap and reggaeton superstar
- Total reach
- 93M
- Known for
- Most-streamed artist of recent years
across 2 platforms
Bad Bunny follower count by platform
Latest recorded followers, subscribers and engagement on each platform.
48M
Subscribers
45M
Followers
How many followers does Bad Bunny have in 2026?
Short answer, then the full platform-by-platform breakdown below.
Bad Bunny has roughly 93M followers in total across 2 tracked platforms as of 2026. The biggest audience is on YouTube with 48M, followed by Instagram with 45M. Bad Bunny is based in Puerto Rico and publishes in Spanish.
Counts are approximate public figures from our latest snapshot, not platform-certified numbers.
About Bad Bunny: biography, career and business
Researched profile of Bad Bunny — background, breakthrough, content style and money, written and reviewed by the CreatorFanBase team.
Bad Bunny, born Benito Antonio Martínez Ocasio in Vega Baja, Puerto Rico, is the artist who took reggaetón and Latin trap to the top of global streaming without switching to English. He has been the most-streamed artist worldwide on Spotify across multiple years. His stadium tours regularly rank among the highest-grossing of any genre.
He uploaded early tracks to SoundCloud while working as a supermarket bagger, and Soy Peor in 2016 made him a name in Latin trap. X 100pre and YHLQMDLG turned him into a global chart force, and Un Verano Sin Ti became the first all-Spanish album to top year-end album charts in the United States. Each release added tens of millions of followers.
His social output is loose and personal: studio snippets, wrestling and basketball appearances, fashion looks and Puerto Rico advocacy, posted almost entirely in Spanish. Instagram is the main channel, YouTube holds the official videos with billions of combined views. Fans search for tour dates, album releases and his acting roles.
He has worked with major sportswear, gaming and drinks brands, appeared in WWE storylines and films, and runs the Rimas-affiliated releases that keep him outside the traditional major-label model. He has also invested in Puerto Rican hospitality and cultural projects.
Public estimates for Bad Bunny's net worth run from roughly 40 to 90 million US dollars depending on the outlet and year. These are third-party figures and not verified financial disclosures.
Audience split by platform
Share of the total following each platform accounts for.
Follower history
Every recorded snapshot, newest first — the basis for growth trends.
| Date | Platform | Metric | Count |
|---|---|---|---|
| Sep 16, 2026 | YouTube | Subscribers | 48M |
| Sep 16, 2026 | Followers | 45M |
CFB Rating breakdown
Our composite score out of 10, built from reach, engagement, platform presence and profile depth.
7.7
out of 10
4 data signals used
Where to follow Bad Bunny: official handles and links
Verified-looking public accounts for Bad Bunny on every platform we track — each link opens the live profile.
Explore creators like Bad Bunny
Jump to the rankings, countries and platforms this profile belongs to.
Frequently asked questions about Bad Bunny
Popular questions people search about Bad Bunny — followers, net worth, platforms and brand contact.
Data & sources
How the numbers on this page are collected and what they mean.