Join the Booty Army for fun, high-energy dance workouts led by Caleb Marshall.
The Fitness Marshall is Caleb Marshall, who creates original dance workouts on YouTube. He hosts weekly livestream workouts, available in 30-minute and 60-minute formats. With over 7.28 million followers, he encourages viewers to join his 'Booty Army' for energetic routines.
Latest recorded followers, subscribers and engagement on each platform.
7.3M
as of Oct 14, 2026
Followers
The Fitness Marshall's contact route, audience split and rate estimates are ready — members see them in one tap.
The Fitness Marshall is the professional alias of Caleb Marshall, an American fitness personality and choreographer. He is widely recognized for creating an inclusive environment for physical activity, referring to his global community of followers as the Booty Army. Marshall's background is rooted in making dance accessible to individuals regardless of their professional training or fitness level.
Caleb Marshall rose to digital prominence by uploading high-energy dance routines set to contemporary pop hits on YouTube. His breakthrough was driven by his charismatic teaching style and humorous personality, which transformed traditional workouts into viral entertainment. This unique blend of comedy and cardio helped him build a dedicated audience that resonates with his message of self-love and body positivity.
The channel features original dance workouts, including weekly livestreams offered in 30-minute and 60-minute formats. His content style is characterized by enthusiastic choreography that is easy to follow and synchronized with popular music tracks. Many of his best-known videos involve group dance sessions where he and his backup dancers demonstrate routines designed to burn calories while having fun.
Beyond his free digital content, Marshall manages a membership-based community that offers exclusive access to extended workouts and behind-the-scenes material. He frequently promotes his own fitness programs and has built a brand centered on the Booty Army identity. These ventures allow him to monetize his choreography and maintain a direct connection with his most active participants.
There is no reliable public estimate for Caleb Marshall's net worth at this time. His income is primarily generated through YouTube ad revenue, premium workout memberships, and likely merchandise sales related to his brand. As a high-tier fitness creator, he also benefits from the scale of his digital viewership and potential brand partnerships within the health and wellness industry.
Marshall's signature work consists of his extensive library of YouTube dance tutorials that have defined the modern digital cardio genre. While he is primarily a digital-first creator, his routines have been featured and discussed across various lifestyle and health media outlets. His ability to produce consistent, high-quality fitness programming remains his most significant professional contribution.
Fans can primarily watch his content on YouTube under the handle thefitnessmarshall. This platform serves as the hub for his weekly livestreams, short-form dance clips, and full-length workout videos. He also maintains an active presence across other social media networks to share updates and engage with the Booty Army community.
The Fitness Marshall has reached a major digital milestone by amassing about 7.3 million followers on YouTube. This massive following solidifies his position as one of the leading fitness influencers in the United States and globally. His reach reflects his success in bridging the gap between mainstream pop culture and physical health.
The Fitness Marshall has 7.3M followers in total, which puts this profile in the mega band (1m – 10m followers). The largest single audience is on YouTube with 7.3M followers — about 100% of the total reach.
Combined reach is the sum of followers and subscribers per platform. It is not unique people: audiences overlap, so treat it as a size indicator for shortlisting rather than a guaranteed audience.
Related questions
Here is where The Fitness Marshall's audience actually sits, platform by platform, using the latest count we recorded on each one (last checked Oct 14, 2026).
Every handle above links to the official account, so you can open it and check the numbers yourself before you reach out.
| Platform | Followers / subscribers | Share of reach | Official handle |
|---|---|---|---|
| YouTube | 7.3M followers | 100% | @thefitnessmarshall |
Every handle on this page links to the official account. If you are verifying The Fitness Marshall before a deal, open the profiles directly rather than trusting screenshots — the live number is always one click away.
Related questions
The Fitness Marshall is based in USA and posts in English. For brands that usually means the core audience follows the same market and language, with a long tail from everywhere else — big accounts rarely stay local.
The content sits in movies & tv and fitness & health, so the people watching are self-selected for those interests. That is the useful part of a niche profile: a mid-size account inside the right category often beats a much larger general account, because the audience already cares about the subject.
If you need the same audience profile in another market, the country and language lists on CreatorFanBase let you line up comparable creators side by side instead of guessing.
If you are shortlisting The Fitness Marshall for a campaign, these are the facts worth carrying into the brief. Everything here is stored data, refreshed on a schedule rather than typed in once.
A practical sequence: check the lead platform matches where your buyers are, check market and language, open the official account to see recent posting frequency, then ask for a media kit and rate card directly.
Related questions
The Fitness Marshall's counts come from the platforms themselves via Apify YouTube public channel and are refreshed on a schedule; the most recent check was Oct 14, 2026. When a platform blocks a read, we keep the last verified number and show where it came from instead of filling the gap with an estimate.
Large jumps are treated as suspect: a sudden drop past our safety threshold is held back for review rather than published, which is why the numbers here tend to be lower-drama than screenshots circulating elsewhere. Found something out of date? The profile links on this page go to the official accounts, so the live number is always one click away.
Related questions
Follower growth is best judged across several comparable monthly checks, not a few days of snapshots. CreatorFanBase does not yet have enough monthly history to call a reliable rise or fall for The Fitness Marshall; the current platform totals above remain the clearest view of audience size.
CFB Rating 8.4 out of 10, and what fans think.
Fan score
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Other questions people ask about The Fitness Marshall.
How much does it cost to hire The Fitness Marshall? A planning estimate for one sponsored post is $87K – $220K per post.
| Deliverable | Estimated cost |
|---|---|
| Story or short mention | $30K – $77K |
| Sponsored post, Reel or Short | $87K – $220K |
| Dedicated video or integration | $160K – $400K |
| Three-post campaign package | $230K – $570K |
Send a free brief and CreatorFanBase checks availability, then negotiates the fee and terms with The Fitness Marshall for you.
Estimates use combined public follower counts. Up to 10 million followers, we show a planning range; above 10 million, we show an open-ended starting estimate because campaign scope drives the final fee.
Agree deliverables in writing, check past brand work for conflicts, and agree how results are measured. Rates on this page are planning estimates from public follower counts, not quotes. Starter is $1 to search the full directory.
We handle outreach, rate negotiation, contracts and content delivery with The Fitness Marshall and other creators for you — done-for-you.
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Business email: most creators publish a business address in their profile bio or on their website. We only list contact details a creator has made public themselves, so where no public address exists, use a direct message on the platform above.
Share your brief once. We pass it on through the creator's public business channels.
Jump to the rankings, countries and platforms this profile belongs to.
How the numbers on this page are collected and what they mean.
YouTube's own explanation of subscriber counts, reach and monetisation.
The US regulator's rules on disclosing a paid partnership.
Official country-level internet adoption data.
Straight answers to the questions people search for.
The Fitness Marshall has about 7.3M YouTube subscribers in the latest snapshot stored on this profile. Quote the profile and the date together. Use the YouTube row when the brief is on that network. A newer snapshot replaces this one on regular updates described on the methodology page.
A sponsored post from The Fitness Marshall is estimated at $87K – $220K. The range uses the combined public follower count across the platforms stored on this profile, with the YouTube rate band. It is an estimate, not a quote. The Fitness Marshall sets the real fee, and usage rights or extra posts change it. The method is on the methodology page.
Yes. The handles on this profile are marked verified, which means they were matched to The Fitness Marshall's public accounts. Use those links when you write so you reach the official channel. If a handle looks wrong, tell us on the contact page.
The Fitness Marshall is listed as USA. That is the country tag on this profile, and it is what the country lists use. Check a recent post if you need a specific city. A city is not stored separately. More creators tagged USA are on the country list.
The Fitness Marshall is tagged as English-speaking on this profile. Use that when the script or the voiceover has to be in English, then watch a recent post to confirm the mix. One tag can cover more than one language in the work. Other English creators can be filtered in search.
The Fitness Marshall is filed under Movies & TV and tagged as English-speaking. Use that as a starting point, then watch a recent post to see if the style fits your product. One label covers a lot of styles. More movies & tv creators are on the Movies & TV category.
Use the collaboration form on this profile to send The Fitness Marshall your campaign brief, or contact the official account directly. Include the deliverable, budget and timing; the CreatorFanBase team reaches out and negotiates the deal for you. Discovery plans are on pricing.
Other published creators near The Fitness Marshall are in the similar creators section on this page, above these questions. If you want a longer list in Movies & TV, use the Movies & TV category and keep the country if the market matters. The posts, not the label, decide the fit.
The newest follower snapshot stored for The Fitness Marshall is 14 October 2026. Counts are updated regularly, and a missing new reading keeps the previous date rather than inventing one. Put that date next to the number if you quote it. The schedule is on the methodology page.
The Fitness Marshall is tagged Movies & TV, USA in the directory, so that is the audience a brand can start from. The tag is a filing label, not a sales result, so watch a recent post before you brief anyone. Then compare a few others with the same tag on the Movies & TV list.
You can ask. Send a brief from the collaboration form on this profile with the product, the deliverable and your dates, and the CreatorFanBase team reaches out to The Fitness Marshall and negotiates for you. Film and TV audiences respond to launches, premieres and behind-the-scenes formats, so pitch a format that matches recent posts. The Fitness Marshall decides whether to accept. See the managed option on pricing.
Our planning estimate for one sponsored post from The Fitness Marshall is $87K – $220K. Stories usually cost less than a feed post or reel, and usage rights, exclusivity and extra posts raise the fee. It is an estimate, not a quote — The Fitness Marshall sets the real rate. The method is on the methodology page.
The Fitness Marshall is one of the Movies & TV profiles in USA on CreatorFanBase. Open the Movies & TV category and filter by country, language and follower size to see others ranked by audience. Every filter and follower count stays open; names after the first 5 results need a plan.
Start in search with the Movies & TV category and USA as the country, then set a follower range that fits the budget. Shortlist a few names like The Fitness Marshall, compare their platform split, and send a brief — or let CFB Agency run outreach and negotiation for you.
The Fitness Marshall is tagged English on this profile, so a script in English is a natural starting point. Check a recent post to confirm the language mix before you brief. Other English-speaking creators can be filtered in search.
We do not publish private management contacts. Use the official links on this profile, or send a brief from the collaboration form and the CreatorFanBase team will reach The Fitness Marshall's team for you and negotiate the deal. Plans and the managed option are on pricing.
The official accounts we have for The Fitness Marshall are the links on this profile, starting with YouTube. Use those when you write, and compare the handle with the channel you already know. Or send a brief from the profile and the CreatorFanBase team will reach out and negotiate for you. A wrong link can be flagged on the contact page.
The Fitness Marshall has 1 platform with a stored follower or subscriber count on this profile, led by YouTube. A missing network means we do not have a public count for it yet, not that the account cannot exist. The rows are listed on the profile. Browse a single network from the creator lists.
Not through a forum post. Send a brief from the collaboration form on this profile and the CreatorFanBase team will reach out to The Fitness Marshall for you. Use the official links on the profile and ask The Fitness Marshall for a fee. Plan prices for directory access are separate, on the pricing page.
Open this profile and save The Fitness Marshall while you compare a few other names. Saving a name does not email the creator. Growth and Agency include unlimited shortlists. Starter includes three. The plan differences, starting at $29 a month, are on the pricing page.
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