Who is Rosanna Pansino and what is Nerdy Nummies?
Rosanna Pansino is an American baker and YouTuber whose series Nerdy Nummies turned geek-culture themed baking into one of the platform's longest-running food shows.

Rosanna Pansino subscribers on YouTube stand at 14.8M, counted on 17 Sep 2026. Instagram adds 4.2M followers.
Nerdy Nummies baker who defined family food content
Rosanna Pansino is the USA-based creator behind *Nerdy Nummies*, a channel that pioneered family-friendly food content. She shares creative baking tutorials and lifestyle videos in English, focusing on themed treats and accessible recipes. Her content entertains a broad audience interested in fun, engaging, and often pop culture-inspired cooking projects.
Updated
YouTube (@rosannapansino) holds 70% of Rosanna Pansino's 21.1M followers and subscribers (14.8M); next come Instagram 4.2M and TikTok 2.1M.
| Platform | Account | Followers / subscribers | Share | As of |
|---|---|---|---|---|
| YouTube | @rosannapansino | 14,800,000 subscribers | 70% | 17 Sep 2026 |
| @rosannapansino | 4,235,534 followers | 20% | 21 Sep 2026 | |
| TikTok | @rosannapansino | 2,100,000 followers | 10% | 21 Sep 2026 |
| Combined | 3 accounts | 21,135,534 | 100% |
How Rosanna Pansino's numbers are counted: 14.8M + 4.2M + 2.1M = 21.1M.
Rosanna Pansino's contact route, audience split and rate estimates are ready — members see them in one tap.
Rosanna Pansino is an American baker and YouTuber whose series Nerdy Nummies turned geek-culture themed baking into one of the platform's longest-running food shows.
Nerdy Nummies launched in 2011 and grew by tying every recipe to a game, film or comic property, which made the videos discoverable to fandom audiences as well as bakers.
The channel keeps a bright, family-friendly tone with step-by-step recipes, taste tests and challenge videos, and has expanded into vlogs and lifestyle content.
She has published bestselling cookbooks, released bakeware and mixes, and licensed product ranges around the Nerdy Nummies brand.
Rosanna Pansino created and hosts Nerdy Nummies, a YouTube baking series featuring treats inspired by video games, movies and pop culture. She also hosted the baking competition series Baketopia.
Her baking videos and other creator content can be watched on her YouTube channel, TikTok and Instagram.
She earned YouTube’s Diamond Creator Award for surpassing 10 million subscribers.
Sources: Wikipedia · Celebrity Net Worth
Estimated net worth for Rosanna Pansino: $9 million, from 2024 figures.
Rosanna Pansino's money comes from YouTube ad revenue, cookbooks, baking product lines and brand deals.
Forbes estimated she earned $6 million in 2016, among the highest-paid YouTube stars.
Brand deals pay Rosanna Pansino $120K+ for a single YouTube post.
That ranks Rosanna Pansino #46 of 66 creators from the USA on CreatorFanBase by net worth, behind Nas Daily ($5–14 million) and ahead of Joshua Weissman ($5–12 million).
Sources: Celebrity Net Worth
Compare: Nas Daily net worth · Joshua Weissman net worth
$120K+ is the starting budget for one YouTube post with Rosanna Pansino (21.1M followers); usage rights and exclusivity add to it.
| Deliverable | Estimated cost |
|---|---|
| Story or short mention | $42K+ |
| Sponsored post, Reel or Short | $120K+ |
| Dedicated video or integration | $220K+ |
| Three-post campaign package | $310K+ |
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Rosanna Pansino next to fellow food & cooking creators from the USA: Mark Wiens (17.7M), Joshua Weissman (13.1M) and Cooking With Lynja (37.4M).
By combined audience, Rosanna Pansino sits between Cooking With Lynja (37.4M) and Mark Wiens (17.7M).
YouTube (@rosannapansino) holds 70% of Rosanna Pansino's audience; Mark Wiens and Joshua Weissman are also biggest on YouTube, while Cooking With Lynja is biggest on TikTok.
Rosanna Pansino posts in English, like Mark Wiens and Joshua Weissman; Cooking With Lynja posts in Arabic.
| Creator | Country | Biggest platform | Followers and subscribers | As of |
|---|---|---|---|---|
| Rosanna Pansino | USA | YouTube (14.8M) | 21,135,534 | 21 Sep 2026 |
| Mark Wiens | USA | YouTube (12M) | 17,665,586 | 12 Oct 2026 |
| Joshua Weissman | USA | YouTube (10.7M) | 13,130,857 | 26 Oct 2026 |
| Cooking With Lynja | USA | TikTok (22.2M) | 37,400,000 | 13 Oct 2026 |
Rated 9.1 of 10, Rosanna Pansino gains most from profile depth 10.0 and least from audience reach 8.7.
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Reach Rosanna Pansino through @rosannapansino on YouTube, @rosannapansino on Instagram and @rosannapansino on TikTok. How brands approach Rosanna Pansino and similar creators.
As of 21 Sep 2026, Rosanna Pansino has 21.1M followers and subscribers: YouTube @rosannapansino 14.8M, Instagram @rosannapansino 4.2M and TikTok @rosannapansino 2.1M, 21,135,534 in all.
An estimated $9M for Rosanna Pansino (2024 figures), on 21.1M followers. Rosanna Pansino sits between Nas Daily and Joshua Weissman by net worth.
In 2010, Rosanna Pansino started her YouTube channel at the encouragement of friends who already worked on the platform, the same year she appeared in the reality series Scream Queens, and launched the baking show Nerdy Nummies the next year. Rosanna Pansino's YouTube account @rosannapansino has 14.8M subscribers as of 17 Sep 2026.
YouTube, where @rosannapansino has 14.8M subscribers: 70% of Rosanna Pansino's 21.1M. Instagram follows with 4.2M on @rosannapansino.
Rosanna Pansino posts as @rosannapansino on YouTube (14.8M), @rosannapansino on Instagram (4.2M) and @rosannapansino on TikTok (2.1M).
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NYC food & travel blogger sharing great vegan food.

Food and cooking creator in the US

Food and cooking creator in the US

Food and cooking creator in the US
See all 120 creators in Top English-language food creators
5 CreatorFanBase rankings list Rosanna Pansino; the best placing is #6 of 68.
| Ranking | Position | Creators ranked |
|---|---|---|
| Top food creators on YouTube | #6 | 68 |
| Top English-language food creators | #21 | 120 |
| Top food creators and recipe influencers | #25 | 120 |
| Top lifestyle creators on YouTube | #34 | 120 |
| Most Subscribed YouTube channels in the United States | #43 | 119 |
See all 120 creators in Top English-language food creators