Alex Cooper — Call Her Daddy host and founder of the Unwell network
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Alex Cooper

Alex Cooper followers add up to 8M across Instagram and TikTok, counted on 21 Sep 2026. YouTube adds 2.2M subscribers.

Call Her Daddy host and founder of the Unwell network

Human
Verified
USA
English

Alex Cooper is an American podcast host and media founder best known for Call Her Daddy, one of the most listened-to podcasts in the world. She built a media company, Unwell, around the show, signing other hosts, launching a drinks brand and interviewing musicians, athletes and politicians in long-form conversations that regularly go viral in clips.

Total reach
10.2M
Known for
Call Her Daddy podcast and the Unwell network

Updated

Alex Cooper's audience at a glance

Instagram (@alexandracooper) holds 78% of Alex Cooper's 10.2M followers and subscribers (8M); next come YouTube 2.2M and TikTok 12.1K.

PlatformAccountFollowers / subscribersShareAs of
Instagram@alexandracooper7,969,913 followers78%21 Sep 2026
YouTube@callherdaddy2,240,000 subscribers22%5 Oct 2026
TikTok@alexandracooper12,100 followers0%12 Oct 2026
Combined3 accounts10,222,013100%

How Alex Cooper's numbers are counted: 8M + 2.2M + 12.1K = 10.2M.

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Member data

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  • Contact email for brand deals
  • Audience age and gender split
  • Engagement rate per platform
  • Estimated rate per sponsored post

How Alex Cooper's audience has changed

YouTube took Alex Cooper from 17 Sep 2026 (2.2M) to 5 Oct 2026 (2.2M), a gain of +10K (+0.45%).

YouTube (@callherdaddy): 2.2M → 2.2M

@callherdaddy went from 2,230,000 on 17 Sep 2026 to 2,240,000 on 5 Oct 2026: +10K subscribers (+0.45%) in 18 days.

About Alex Cooper

Who is Alex Cooper? Biography, age and background

Alexandra Cooper was born on 21 August 1994 in Newtown, Pennsylvania, and played college soccer at Boston University before moving into media. She launched Call Her Daddy in 2018, took full ownership of the show after a public contract dispute, and now runs the Unwell media company as founder and host.

How Alex Cooper became famous

Call Her Daddy started as a blunt, comedic dating podcast and grew into one of the biggest interview shows in audio. A high-profile deal negotiation, a move to Spotify and then a nine-figure distribution agreement made her one of the highest-paid podcast hosts, while guest interviews turned into the show's most searched moments.

What Alex Cooper posts

Her output is long-form audio and video interviews plus short clips cut for Instagram, TikTok and YouTube. Search interest concentrates on specific guest episodes, advice segments and her live tour dates. Instagram carries personal and behind-the-scenes posts.

Alex Cooper business ventures

Unwell is a network that signs other podcast hosts, produces original shows and runs the Unwell Hydration drinks line. She has also worked on sports media projects and brand partnerships with beauty and consumer companies.

Films, TV and signature work

Alex Cooper is best known for Call Her Daddy, a podcast featuring long-form celebrity interviews and conversations about relationships, sex and personal experiences. She also co-founded Unwell, a media company and podcast network.

Where to watch

Listen to Call Her Daddy on Spotify and Apple Podcasts, and watch video interviews and clips on its official YouTube channel. Availability varies by country.

Awards and milestones

Her combined following across TikTok, YouTube and Instagram totals approximately 9.2 million.

Alex Cooper career timeline

  1. Launched Call Her Daddy with Sofia Franklyn under Barstool Sports.
  2. Moved the show to Spotify in a deal reported at $60 million over three years.
  3. Launched The Unwell Network, her own media company for podcasts and creators.
  4. Launched the drinks brand Unwell Hydration.
  5. Forbes reported that she made $22 million in the year.
  6. Signed with SiriusXM in a deal reported to be worth up to $125 million.

Sources: Wikipedia · parade.com

Alex Cooper net worth and earnings

Estimated net worth for Alex Cooper in 2026: $200 million.

Most of Alex Cooper's income is from Call Her Daddy podcast (SiriusXM deal up to $125M, 2024), The Unwell Network and Unwell Hydration.

Forbes reported she made $22 million in 2024.

At 10.2M followers, a Instagram sponsorship earns Alex Cooper $80K+.

That ranks Alex Cooper #16 of 66 creators from the USA on CreatorFanBase by net worth, behind Vin Diesel ($220 million) and ahead of Kendall Jenner ($150 million).

Where Alex Cooper's money comes from

  • Call Her Daddy: Her SiriusXM deal for Call Her Daddy, reported to be worth up to $125 million, signed in 2024.
  • The Unwell Network: She founded The Unwell Network in 2023; it produces podcasts and runs creator and brand partnerships.
  • Unwell Hydration: She launched the drinks brand Unwell Hydration in 2024.

Sources: parade.com

Estimated net worth
$200 million
Per sponsored Instagram post
$80K+
Main income
Call Her Daddy podcast (SiriusXM deal up to $125M, 2024), The Unwell Network and Unwell Hydration
Net worth rank
#16 of 66

Compare: Vin Diesel net worth · Kendall Jenner net worth

How we estimate net worth

How much does Alex Cooper charge per sponsored post?

Alex Cooper's 10.2M combined followers put a sponsored Instagram post at $80K+, with the final fee set by campaign scope.

DeliverableEstimated cost
Story or short mention$28K+
Sponsored post, Reel or Short$80K+
Dedicated video or integration$140K+
Three-post campaign package$210K+

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Content and audience

Niche
Comedy, Lifestyle
Country
USA
Language
English
Platforms
Instagram, YouTube, TikTok
Known for
Call Her Daddy podcast and the Unwell network
Born
21 Aug 1994
Profile type
Human

How Alex Cooper compares with similar creators

Brittany Broski (12.5M), Ludwig (15.6M) and Christopher Briney (5.5M) are comedy creators from the USA to set against Alex Cooper's 10.2M.

By combined audience, Alex Cooper sits between Brittany Broski (12.5M) and Christopher Briney (5.5M).

Instagram (@alexandracooper) holds 78% of Alex Cooper's audience; Christopher Briney is also biggest on Instagram, while Brittany Broski is biggest on TikTok and Ludwig is biggest on YouTube.

Alex Cooper posts in English, like Brittany Broski, Ludwig and Christopher Briney.

CreatorCountryBiggest platformFollowers and subscribersAs of
Alex CooperUSAInstagram (8M)10,222,01312 Oct 2026
Brittany BroskiUSATikTok (7.5M)12,454,8165 Oct 2026
LudwigUSAYouTube (7.1M)15,637,20026 Oct 2026
Christopher BrineyUSAInstagram (5.5M)5,530,72522 Sep 2026

Alex Cooper's Fan Score

Rated 8.9 of 10, Alex Cooper gains most from profile depth 10.0 and least from audience reach 8.4.

Audience reach8.4 / 10
Platform presence9.0 / 10
Profile depth10.0 / 10

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Working with Alex Cooper

Reach Alex Cooper through @alexandracooper on Instagram, @callherdaddy on YouTube and @alexandracooper on TikTok. How brands approach Alex Cooper and similar creators.

FAQs about Alex Cooper

How many followers does Alex Cooper have?

As of 12 Oct 2026, Alex Cooper has 10.2M followers and subscribers: Instagram @alexandracooper 8M, YouTube @callherdaddy 2.2M and TikTok @alexandracooper 12.1K, 10,222,013 in all.

What is Alex Cooper's net worth?

An estimated $200M for Alex Cooper in 2026, on 10.2M followers. Alex Cooper sits between Vin Diesel and Kendall Jenner by net worth.

When did Alex Cooper start podcasting?

In Oct 2018, Alex Cooper launched Call Her Daddy with Sofia Franklyn under Barstool Sports. Alex Cooper's Instagram account @alexandracooper has 8M followers as of 21 Sep 2026.

What businesses does Alex Cooper own?

Alex Cooper's businesses are The Unwell Network and Unwell Hydration. She founded The Unwell Network in 2023; it produces podcasts and runs creator and brand partnerships. She launched the drinks brand Unwell Hydration in 2024.

Which platform is Alex Cooper biggest on?

Instagram, where @alexandracooper has 8M followers: 78% of Alex Cooper's 10.2M. YouTube follows with 2.2M on @callherdaddy.